Oakland, Berkeley, Alameda city directory, 1923, Part 4

Author: Polk-Husted Directory Co
Publication date: 1924
Publisher: Oakland, Cal. : Polk-Husted Directory Co.
Number of Pages: 1892


USA > California > Alameda County > Alameda > Oakland, Berkeley, Alameda city directory, 1923 > Part 4
USA > California > Alameda County > Berkeley > Oakland, Berkeley, Alameda city directory, 1923 > Part 4
USA > California > Alameda County > Oakland > Oakland, Berkeley, Alameda city directory, 1923 > Part 4


Note: The text from this book was generated using artificial intelligence so there may be some errors. The full pages can be found on Archive.org (link on the Part 1 page).


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Jessie Jones Tract, 30 acres.


Laurel Grove Park, 69 acres.


Florence Jones Tract, 15 acres.


Florence Jones No. 2. 5 acres.


Boulevard Villa Tract, 15 acres.


Bona Terrace, 4 acres. Jones Sub. Quigley Tr., 6 acres.


Orange Grove. 12 acres.


Ross Tract, San Leandro.


HENRY Z. JONES REAL ESTATE


1420 FRANKLIN ST. OWNER OAKLAND, CAL.


99


REAL ESTATE DEPARTMENT


D. L. JUNGCK CO.


We Safeguard Your Investments HOUSES LOTS LOANS LANDS Exchanges and General Insurance We Will Bond Your For Anything


2135 CENTER ST. Phones Berkeley 322 and 323


BERKELEY


JUSTER COMPANY THE Real Estate-Insurance


ELI


WE S JUSTER H


& COMPANY CAL.


BERKELEY.


RENTS COLLECTED LOANS NEGOTIATED


Telephone Berkeley 25 2027 Shattuck Ave. Berkeley, Calif.


TELEPHONE PIEDMONT 3034


FOR REAL SERVICE


Key Realty Company


REALTORS 3929 Telegraph Ave., Oakland


NOTARY PUBLIC GENERAL INSURANCE


RENTALS COLLECTIONS


If It's East of The Lake Property We Know It- 15 years' study of REAL ESTATE values in East Oakland is offered you and your clients. Expert knowledge is at your disposal. LET'S CO-OPERATE


RALPH A. KNAPP


REALTOR


1407 23rd Ave. and 394 17th St.


FRUITVALE 428


100


REAL ESTATE DEPARTMENT


L


THOS. H. LARKIN REALTOR SAN FRANCISCO BAY DISTRICT


L


Representing Buyers Only Specializing in Business and Industrial Properties


Oakland Office: 206 Henshaw (McDon- ough) Building, 14th St. bet. Broad- way and Franklin St .; 2d floor. Phone: Oakland 44. Berkeley Office: 2138 University Ave., ground floor. Phone: Berkeley 2948.


Member of Oakland Real Estate Board-Berkeley Realty Board-National Association of Real Estate Boards


S. F. LASON CO.


Real Estate Investments SPECIALIZING EXCHANGES


58-59 Bacon Bldg.


Telephone Lakeside 984


Le Due & McCammon


RELIABLE REALTORS EXCHANGE SPECIALISTS CITY AND COUNTRY PROPERTY-INSURANCE


Phone Lakeside 758 1418 Franklin


GEO. A. LEWIS, Pres.


ARTHUR R. MITCHELL, Sec.


LEWIS & MITCHELL, Inc .- Realtors REAL ESTATE-LOANS AND INSURANCE


Country Lands and Residential Subdivisions Builders of Moderately Priced Homes


412 Fifteenth St., OAKLAND Phone Lakeside 860


101


REAL ESTATE DEPARTMENT


R. A. BERRY CO.


INSURANCE


FIRE, AUTO, BURGLARY, COM- PENSATION, PLATE GLASS


2114 Shattuck Ave. Berkeley Phone Berkeley 1142


ROY O. LONG CO. REAL ESTATE HOME BUILDING FINANCING


2114 Shattuck Ave. Berkeley Phone Thornwall 70


Luman Realty Company BERKELEY, CALIF. EXCLUSIVE CLAREMONT PROPERTIES A SPECIALTY


2903 College Avenue


Telephone Connection


Maiden, Rittigstein Co.


Real Estate and Insurance Brokers "BUSINESS PROPERTY SPECIALISTS"


420 15th between Broadway and Franklin OAKLAND


PHONE OAKLAND 6190


W. L. MITCHENER & CO.


HOTELS, APARTMENTS ROOMING HOUSES and REAL ESTATE Licensed Real Estate Broker 252-253 Bacon Building Oakland, Calif.


102


REAL ESTATE DEPARTMENT


WE SELL


WE LOAN


WE INSURE


Berkeley's Largest Realtors Mason-McDuffie Company


2045 Shattuck Avenue Berkeley 200 Service At All Times


WE LEASE


WE FINANCE


WE BUILD


FEODOR MUHR REALTOR REAL ESTATE


1560 Franklin


Phone Lakeside 2726


MEMBER OAKLAND REAL ESTATE BOARD REALTOR


MUTUAL REALTY CO.


BUSINESS PROPERTY-EXCHANGES GENERAL REAL ESTATE


1437 Broadway Phone Lakeside 4800


103


REAL ESTATE DEPARTMENT


HOUSES AND BUNGALOWS


MYRAN BROS


Kodota Fig Lands, Porter- ville District Liquidation Sales


PROPERTY MANAGERS


Waterfront Property-Investments


Myran Bros.


211-214 Tapscott Bldg.


Phones Lakeside 2958 and 1205


Fire and Automobile Insurance


INSURE WITH


ALBERT E. NORMAN


REAL ESTATE, LOANS, INSURANCE


1706 BROADWAY


Phone Oakland 998


104


REAL ESTATE DEPARTMENT


F. F. PORTER


Member of National, State and Oakland Real Estate Boards


REAL ESTATE IN ALL OF ITS BRANCHES


Insurance Loans Renting


Surety Bonds


REFERENCES: We are pleased to refer you to any Bank or Banker in the City of Oakland, or any of our many clients


PORTER BUILDING


409-411 15th Street


OAKLAND, CALIF.


Phone Lakeside 1000


Progress Realty Company


RICHARD J. MONTGOMERY, Manager


Established 1892


NOTARY PUBLIC-REAL ESTATE- INSURANCE AND LOANS


CENTRAL OAKLAND PROPERTY A SPECIALTY


Phone Piedmont 478


4007 Telegraph Ave. cor 40th St. Oakland, Calif.


105


REAL ESTATE DEPARTMENT


LOANS


REALTY BONDS & FINANCE CO.


RENTALS


We believe in the majesty of Oakland's destiny; in the vastness of her power to grow. Without a peer she stands-the logical link between Occident and Orient. Where nature guards industry and man has realized his noblest dreams. To Atlantic seaboard her arteries of commerce flow. Crowded Pacific shores welcome her argosies.


City of Promise, Prosperity, Progress, Oakland-vital, sparkling-stead- fastly advancing-we are proud of you. Forward.


510 Eighteenth


Phone Oakland 1609


CAFFEJANO S.


MONTCLAIR PROPERTIES


CLOSEST-IN HIGH-CLASS ACRE HOMESITES-VILLA SITES-HOMES A Continuation of Piedmont of the Same Beauty and Contour, Only 49 Minutes from San Francisco and 21 Minutes from Fourteenth and Broadway REALTY SYNDICATE CO. Syndicate Building OAKLAND


Tel. Lakeside 1600


Phone Hayward 226 Res. Phone 157-J


Notary Public Insurance


H. R. Robinson REALTOR


Office 574 Castro St. Residence 374 Soto St.


HAYWARD, CALIF.


106


REAL ESTATE DEPARTMENT


See -


RUSH


REAL ESTATE COMPANY


FOR


Berkeley


Homes


Phone Berkeley 119


2074 Allston Way, Berkeley


A. M. JARVIS ELIZABETH P. JARVIS ROCK RIDGE REALTY COMPANY


REAL ESTATE-RENTALS LOANS AND INSURANCE


We Specialize in Rock Ridge, Claremont, Berkeley, Lake and Piedmont Properties


Office Telephone : Piedmont 880


5520 College Avenue OAKLAND, CALIF.


Seulberger & Dunham REAL ESTATE AND INSURANCE Business and Investment Properties Also Specializing in Lake District and Piedmont Phone Oakland 1461 206 Hutchinson Bldg., 1706 Broadway OAKLAND


J. M. VAN EVERY


CITY AND COUNTRY REAL ESTATE NOTARY PUBLIC Insurance-Renting-Loans-Leasing-Exchanges Residence 743 Walker Avenue. Phone Oakland 9085 Office 4064 Piedmont Avenue. Phone Piedmont 1642 Oppostie Key Route Station


107


REAL ESTATE DEPARTMENT


RALPH L. KALLOCH


Leading Realty Co. East of Lake


SUNSET REALTY CO.


Industrial Properties, Investments, Bungalows, Apartment Houses, Farm Lands, Homes and Income Properties, Sold and Exchanged


INSURANCE, LOANS NEGOTIATED NOTARY PUBLIC, LEGAL PAPERS


Phone Fruitvale 519 4548 E. 14th St.


Res. Phone Elmhurst 1213 Near Melrose Station


O. H. Williams


L. A. Johnson


Business Property


Leases, Homes


O.H. WILLIAMS & CO.


Insurance of All Kinds


REALTORS


1723 Franklin St.


Phone Lakeside 2988


PHONE OAKLAND 4256 NOTARY PUBLIC GEORGE L. YOUNG, Realtor


APARTMENT HOUSES-HOTELS REAL ESTATE Farm Lands, Acreage, Insurance, Rentals 403 Fourteenth Street


Oakland, California


108


RESTAURANT DEPARTMENT


EXTRA GARIBALDI


SPECIAL


ORIGINAL GARIBALDI & CALIF. TAMALE CO. Carlo Distefano


ENCHILADAS, TAMALES SPANISH BEANS, SPAGHETTI CHILI CON CARNE RAVIOLI


We serve American, Italian and Spanish Dishes.


Short orders any time. Home- made pastry. First class service. 523 Eleventh Street Phone Lakeside 7440


SASH AND DOOR DEPARTMENT


Duner-Matheny Sash Door Co. Sash, Door and Screen Specialists Office, Factory and Warehouses


E. 14th Street and 42nd Avenue


OAKLAND, CALIF.


Phone Fruitvale 3670


Pacific Manufacturing Company Doors, Windows, Mouldings, Etc. General Millwork TELEPHONE OAKLAND 7898


1001 FRANKLIN ST. OAKLAND, CAL.


F. E. BANTA


Progressive Planing Mill Co. Mill Work, Sash and Doors


PHONE OAKLAND 1835 2628 POPLAR STREET


109


SCHOOLS AND COLLEGES DEPT.


MABEL KETTINGER


TEACHER OF TYPING AND SHORTHAND, SECRETARIAL TRAINING, INDIVIDUAL INSTRUCTION Actual Business Experience While Learning Suite 48 Bacon Building Telephone Oakland 1684


Prof. PAUL LANGER REAL ART MUSIC STUDIO


Testimonials From All the Musical Centers of Europe Method of Leopold Auer, Violin, and David Popper, Cello Tutor of the King of Montenegro and Princess Helene of Greece


MUSIC FOR ALL OCCASIONS


2034 10th Ave., bet. 20th and 21st St.


Phone Merritt 368


J. P. DAVIES


FRANK HALL


Piedmont Riding School


East End of Clifton, Two Blocks from College Ave. and Broadway (Take College Ave. Car)


True Horsemanship Correctly Taught by Competent, Careful Instructors. Horses Hired, Boarded, Trained, Bought and Sold PHONE PIED. 434


SHEET METAL DEPARTMENT


Agents "FAULTLESS" Comfort Furnaces


Agents "COLMAR" Automatic Heaters


Agents "VALJEAN" Comfort Furnace


DICKSON & HOLBROOK


HEATING and VENTILATING SHEET METAL WORK


Telephone Berkeley 347 2115 Haste St., Near Shattuck Ave. BERKELEY, CALIF.


110


SHEET METAL DEPARTMENT


Yager Sheet Metal Co.


GENERAL SHEET METAL WORK


Metal Stamping, Cornice Skylights and Patent Chimneys .


.


. .


. .


LARGEST STOCK


BEST EQUIPPED IN ALAMEDA COUNTY


Corner Thirty-fifth and San Pablo Ave.


3509 Chestnut Street


Telephone Piedmont 471


SHOE DEPARTMENT


SUPPLY YOUR FAMILY WITH KAFATERIA SHOES


16 Large Stores and a Wholesale House in California


The Largest Retailers of Shoes in the West


Selling shoes wholesale and retail at prices that are daily crowding our stores to capacity.


485


IS OUR HIGHEST PRICE


Hundreds of pairs at $1.00, $1.98, $2.98 and $3.98, but no price higher than $4.85. All the new styles for men, women and children.


Quality Shoes at the Lowest Price in California


Shoes Wholesale and Retail Kafateria Shoes Store 469 Twelfth Street


Kafateria Shoes Make Your Dollars Count- Buy Here and Save


111


STATIONERS DEPARTMENT


Smith Brothers


25 Efficient, Agreeable Assistants


Anxious to Serve You With


Office Supplies and Printing Social Stationery and Engraving Leather Goods and Kodaks Artists's Materials and Greeting Cards


Exchange Oakland 989


470-472-474 13th Street


Near Broadway


STEAMSHIP AGENTS DEPARTMENT


V. O. LAWRENCE COMPANY


AGENTS FOR


American-Hawaiian Steamship Co. McCormick Steamship Co.


VANCOUVER VICTORIA SEATTLE


TACOMA PORTLAND EUREKA


LOS ANGELES SAN DIEGO BOSTON


NEW YORK PHILADELPHIA EUROPE


Steamship Terminal and Docks


ONE JEFFERSON STREET


OAKLAND, CAL.


112


STORAGE DEPARTMENT


STUDENTS


FIRE PROOF STORAGE


We have the most complete and up-to-date Warehouse on the east side of the bay.


Phone Berkeley 6700


Shattuck Ave. at Ward


BERKELEY


FIRE PROOFISTORAGE


U.C. FIREPROOF WARER SS PHONE: BERKELEY 1002 STORAGE MEVICO PACKING SH


Fireproof Warehouse


U.C.EXPRESS &STORAGE CO.


Moving Packing Shipping


-


2120 Berkeley Way


U.C


Berkeley, Calif. EXPRESS & STORAGE


COMPANY


Phone Thornwall 640


113


TAXI DEPARTMENT


T AXI?


LIMOUSINES TOURING CARS


for


FUNERAL SERVICE AND WEDDINGS


ACME AUTO & TAXICAB CO. OAKLAND TAXICAB CO. Superior Service Reasonable Prices High Grade Equipment


2126 WEBSTER ST.


PHONE OAKLAND 100


TILE DEPARTMENT


W. C. DETWILER E. G. TERRY


ALPHA TILE COMPANY


MANUFACTURERS ALPHA TILE PRODUCTS


PATENTED Distinctive Scenic Designs for Mantels, Store Fronts, Bathrooms, Etc.


2940 Shattuck Avenue


BERKELEY, CAL.


TOWEL SUPPLY DEPARTMENT


Rent! Why Buy?


Clean towel service, napkins, table-cloths, table tops, white coats, white pants, profes- sional gowns, dental smocks, nurses' gowns.


Keep Clean and SERVE IT IN WHITE Rented from


THE OAKLAND-CALIFORNIA TOWEL COMPANY


114


TRANSFER DEPARTMENT


Baggage Stored 5 Days Free Two Trips Daily to San Francisco


Humphrey Transfer Co. FOR SERVICE


BAGGAGE CHECKED TO ALL TRAINS AND STEAMERS City and Country Hauling 1632 San Pablo Ave.


Phone Oakland 47


ESTABLISHED 1895


Merchants Express & Draying Co. H. L. HINMAN, Manager


General Draying CARLOAD DISTRIBUTION A SPECIALTY Reliable Express Service Between San Francisco, Oakland, Alameda and Berkeley


400-406 ALICE STREET PHONE LAKESIDE 6200


STUDENTS


Fireproof Storage


STORAGE, MOVING, PACKING, SHIPPING


Phone Bkly. 6700


Shattuck Ave. at Ward


BERKELEY


115


TRANSFER DEPARTMENT


E. B. HAUNSCHILD, President


C. H. SAMUELS, Secretary


U. C. EXPRESS & STORAGE CO. FIREPROOF STORAGE General Forwarders PHONE THORNWALL 640 2120 BERKELEY WAY


BERKELEY


PHONE OAKLAND 248


PHONE BERKELEY 8400 UNITED TRANSFER CO. BAGGAGE CHECKED AT HOME TO DESTINATION


Only Company Authorized by Southern Pacific-Western Pacific-All Steamship Lines TWO TRIPS TO SAN FRANCISCO DAILY MAIN OFFICE: 538 Seventeenth Street, Oakland, California ALAMEDA SAN FRANCISCO Phone Douglas 83 Phone Alameda 1300 PACKING-MOVING-STORING-FREIGHTING


TYPEWRITER DEPARTMENT


Remington


TYPEWRITERS ALL MAKES


Rented, 3 Months, $6.00 up Sold, $25.00 to $85.00 Guaranteed Factory Rebuilt SUPPLIES AND REPAIRS FOR ALL MACHINES THE PRACTICAL PERSONAL MACHINE Agents for the New Remington Portable American Writing Machine Co., Inc. 308 Twelfth St. OAKLAND


PHONE OAKLAND 2764


116


UNDERTAKERS DEPARTMENT


Established November 10, 1873


Albert Brown Company Undertakers


OAKLAND 582-584 THIRTEENTH STREET


BERKELEY 2045 UNIVERSITY AVENUE


I ALAMEDA 2110 SANTA CLARA AVENUE


!


Telephones :


OAKLAND 18


ALAMEDA 157


BERKELEY 981


117


UNDERTAKERS DEPARTMENT


Berg's Funeral Parlors FRANK A. BERG, Prop.


Phone Berkeley 138


1936 University Ave.


Berkeley, Cal.


Phone Oakland 943


ALBERT ENGEL ALBERT ENGEL, General Manager MODERN MORTICIANS 'The Funeral Home of Service" LADY ASSISTANTS 2655 Telegraph Ave., Cor. 27th Street


CO.


OAKLAND, CALIF


Freeman & Cox- Roach & Kenney Undertaking Co. FUNERAL DIRECTORS


OAKLAND PARLORS- 2630 Telegraph Ave., Phone Lakeside 1181 FRUITVALE PARLORS -- 2945 East 14th St., Phone Fruitvale 210 BERKELEY PARLORS- 2414 Grove St., Phone Berkeley 2538


118


UNDERTAKERS DEPARTMENT


Tel. Alameda 1297


Lady Assistant


George H. Hagy FUNERAL DIRECTOR


PROMPT ATTENTION TO CALLS IN ALL BAY CITIES


1522-26 WEBSTER ST. ALAMEDA, CALIF.


Hanrahan & Wadsworth UNDERTAKERS


Phone Merritt 3534


510 East Fourteenth Street at Fifth Avenue OAKLAND, CALIFORNIA


Edward E. Niehaus Co. Funeral Directors


2434 Telegraph Ave. Telephone Berkeley 850 BERKELEY


119


UNDERTAKERS DEPARTMENT


There is no substitute for Truman Service


-TRUMAN SERVICE IS HUMAN SERVICE "The Best for Less"


TRUMAN UNDERTAKING COMPANY


OAKLAND Thirtieth and Telegraph Phone Lakeside 7400


SAN FRANCISCO Fifteenth and Mission Phone Market 109


Phone Oakland 284


Ernest A. Wollitz


FUNERAL DIRECTOR and EMBALMER WALTER F. FLIERL, Associate


1935 Webster Street


OAKLAND, CAL.


WALL PAPER DEPARTMENT


JAMES CAHILL & CO.


WALL PAPER, PAINTS WINDOW SHADES


A Record of Courtesy and Quality for Forty-seven Years 372-74 Twelfth Street Oakland, Calif.


Phone Oakland 1113


120


WALL PAPER DEPARTMENT


H. C. Swanson Company Wall Paper and Paints-Painters' Supplies DISTRIBUTORS OF


MAGNER BROTHERS PAINT PRODUCTS AND GOODBAR-GOODWIN EXCLUSIVE WALL PAPER


361 Twelfth Street OAKLAND Tel. Oakland 3481


WAREHOUSES DEPARTMENT


Lawrence Warehouse Co.


AL T. GIBSON, President


MERCHANDISE WAREHOUSING Loaders and Distributors of Pool Cars


Fifth and Kirkham St. Telephone Lakeside 456


WATCHMAKERS DEPARTMENT


W. A. HURST


WATCH AND CHRONOMETER MAKER


Repairing and Rating of


CHRONOMETER, HIGH GRADE SWISS, AMERICAN AND COMPLICATED WATCHES


PHONE OAKLAND 1021


Entrance 428 13th St., 214 Easton Bldg. OAKLAND, CALIF.


WINDOW SHADE MANUFACTURERS DEPARTMENT


Metropolitan Window Shade Factory


"A Shade the Best"


WHOLESALE-RETAIL


ESTIMATES CHEERFULLY FURNISHED


4242 BROADWAY


PHONE PIED. 3916


121


WATER COMPANIES DEPARTMENT


How to Make Application For Water Service


When you move into a new house-whether owned by you or rented-the first requirement necessary is Water Service.


It is no trouble to get this service. You may come to the office and personally sign for meter connection-you may write your request for water-or if in the confusion of moving, it is not convenient to write or call, a telephone message will bring one of our service men to you at any time and place desired.


It is our desire to make it easy and convenient for you to get water service. Our Order Department is instructed to comply promptly with every reasonable request.


If you are a new comer to this community and have not previously paid water bills for a year and do not own your own home, you will be asked to make a deposit of $2.50, which will be returned to you after one year with interest at 6%. If, however, you are a property owner, or have previously been prompt in paying water bills for a period of one year, no deposit will be asked.


The Water Company is anxious to serve you in every possible way, and the development of this broad policy of handling orders is part of the service to you.


East Bay Water Co.


DOMESTIC


INDUSTRIAL


ALAMEDA


RICHMOND


OAKLAND 512 16th St. Tel. Lakeside 585


BERKELEY


2106 Bancroft Way Tel. Berk. 362


1412 Park St. Tel. Ala. 41


717 Macdonald Ave. Tel. Richmond 95


122


The Polytechnic College of Engineering 13th and Madison Sts., Oakland, Cal.


Well equipped with Extensive Machine Shops, Electrical Laboratory, Physical and Chemical Laboratories, Field Instruments, Assay Laboratory, Etc.


Thorough, Complete and Practical Courses in Electrical Engineering, Mechanical Engineering Mining Engineering, Architecture Civil Engineering


Also Special Courses in Machine Shop Practice and Auto Mechanics


Our plan of eliminating the non essential branches and emphasizing all the essential branches required in actual engineering practice enables our students to secure a high standard technical training in about


One-half the Time Required in a Four-Year College Course


This College covers the full university field in Mathematics, Laboratory work, Graphic Statics, Hydraulics, Strength of Materials, Thermo Dynamics, Direct and Alternating Current Machinery, Mechanical and Architectural Draft- ing, Topographical Drafting, Surveying, Railroad Construction, Machine Design, Machine Shop, etc., giving a


Thorough and Intensified Technical Course


Preparing young men to go into immediate employment as engineers and mechanics. These courses appeal to the young man who wants a high standard course and who wants to specialize.


123


POLYTECHNIC BUSINESS COLLEGE Thirteenth and Madison St.s, Oakland


A Private School for Private Secretaries


Offers the most complete and practical training in all secretarial, business and efficiency courses ever given in the west. The Polytechnic Business College appeals especially to those who want the best and who appreciate superior facilities, including expert teaching power, pleasant surroundings, a spirit of work and enthusiasm, courteous treatment, dignified discipline and results which make for success.


GIRLS, YOUNG LADIES, WOMEN


Your opportunity is here now as never before. No argument is necessary to convince you. It only remains for you to quality-Salaries for Beginners $50.00 to $100 per month. Get started now. This college is in session the year round.


THE GOVERNMENT WANTS .YOU


Thousands of Stenographers, Private Secretaries, Clerks-Bookkeepers- and Office Assistants are needed in every department of Business and Govern- ment service.


NOTE :- Business men who are in need of stenographers and private secretaries are requested to inform us a few days in advance in order that we may make recommendations adapted to the requirements.


Address Polytechnic Business College 13th and Madison Sts., Oakland, Cal.


The only Business College in California that owns and occupies its own buildings, representing an investment of $150,000.


Maintains a College Faculty whose standing and teaching experience are a guarantee to genuine service.


W. E. GIBSON, President


H. C. INGRAM, Vice-President


124


OAKLAND BERKELEY : : ALAMEDA CITY


DIRECTORY 1923


Containing an Alphabetical List of Business Firms and Pri- vate Citizens of Oakland, Berkeley, Alameda, Piedmont and Emeryville, a Directory of the City and County Officers, Churches, Public and Private Schools, Benevolent, Literary and other Associa- tions, Incorporated Institutions, Etc.


AND A COMPLETE


CLASSIFIED BUSINESS DIRECTORY


Compiled and Published by Polk-Husted Directory Co.


(Member Association of North American Directory Publishers) 470 13th St., Oakland, Cal.


PRICE


"The DIRECTORY IS.THE COMMON INTERMEDIARY BETWEEN BUYER AND SELLER"


$12.50


Copyright, 1923, by Polk-Husted Directory Co., of Oakland. Cal.


* 917.94 35 0121 568722


INTRODUCTION


The publishers present the 1923 edition of the Oakland, Berke- ley and Alameda Directory to its patrons and users with confidence as to the complete and correct information contained therein.


The general arrangement is the same as in the past; the letter "A" following a name signifies Alameda ; "B," Berkeley and "Pied," Piedmont. The Classified Section is arranged in the same manner.


The "BUYERS GUIDE" occupies pages 7 to 124. This sec- tion includes advertisements of the leading manufacturers, business and professional men of the East Bay District, arranged by de- partments and indexed under classified headings. A careful perusal of this section of the directory will be found interesting.


The Miscellaneous Section, giving information as to Churches, Fraternal and Secret Societies, Lodges, Civic and Miscellaneous Organizations. Parks, Etc., will be found on pages 139 to 150.


The Street and Avenue Guide commences at page 151. The Classified Section in the back of the book is complete and lists every business and profession under correct headings.


Names coming in too late to appear in the regular Alphabetical Section will be found on page 137.


From information gathered in our canvass we estimate the POPULATION of the East Bay community to be 400,000.


Directory Library


A library of City and County Directories is maintained by the publishers at 470 13th Street for the free use of their patrons. As the latest Directories are issued they will be added to the Library. thereby keeping it up to date from year to year. We extend a cordial invitation to each and every one of our subscribers to make fre- quent use of this Library and to consult the directories on file here as often as wished.


Advertising Oakland


The Oakland, Berkeley and Alameda Directory is placed in the Directory Libraries throughout the United States and in many of the larger hotels in New York, Chicago and other large cities. where it serves the public as a valuable book of reference and the city it represents as a splendid standing advertisement, for no other publication can convey such an idea of the city, its business inter- ests and all the various institutions and organizations.


We are indebted to the Oakland Chamber of Commerce, Mr. Orton E. Lucas, Publicity Director, and to the Berkeley Chamber of Commerce, Mr. Charles Keelor, Managing Director, and the Alameda Times-Star, for the following interesting data :


126


OAKLAND


Oakland, situated on the continental side of San Francisco Bay, is the third largest city in California, the fifth largest on the Pacific Coast, and the fastest growing industrial city in the West.


Though it has grown with tremendous rapidity, both from the stand- point of population and the standpoint of industry, Oakland is a city of homes. Stretching away from the bay there is ample room for a city of several million population before reaching the sloping hills which have become the exclusive residential section of each of the several cities along the eastern shore of the bay.


It is only in comparatively recent years that industries, recognizing the advantages offered by Oakland, began to claim the excellent factory sites along the bay shore. Today there are more than 500 plants, making a total of more than 2,000 different products in this great east bay city.


THE HARBOR


Oakland has 27 miles of deep water frontage on the greatest land-locked harbor in the world. Improved freight docking facilities have been installed by municipal and private interests, and repair facilities, superior to any on the Pacific Coast, are available here for the fleets of the world. Oakland lays claim to the largest floating dry docks in the world and the largest marine railroad. It has numerous other dry docks and marine railroads of lesser size.


A majority of the leading steamship lines, carrying either coastwise or trans-Pacific freight, have made Oakland a regular port of call, and the volume handled on Oakland docks is growing with great rapidity.


United States Government engineers recently recommended the expen- diture of more than a million and one-half dollars on the Oakland harbor.


INDUSTRIES


The recently issued government census shows that Oakland gained 175.3 per cent in the number of persons engaged in manufacturing in the five years immediately preceding the compilation of these figures. In the same period of time, Los Angeles gained 87.9 per cent and San Francisco 45.7 per cent.


In the matter of capital invested, Oakland gained 226.9 per cent, San Francisco gained 124.1 per cent, and Los Angeles 56.5 per cent.


Salaries and wages increased 378.6 per cent in Oakland, against 176.5 per cent in Los Angeles and 122.2 per cent in San Francisco; and the value of products manufactured gained 326.5 per cent in Oakland, 170 per cent in Los Angeles, and 157.1 per cent in San Francisco in this five-year period.


W. C. Durant, when head of the General Motors, said that the efficiency of labor in his Oakland plant was greater than in any other plant of the extensive General Motors chain of factories throughout the United States. The fact that the new Durant factory was located in Oakland in the face of the greatest kind of competition from Seattle, Portland and Los Angeles, confirms the impression that the Durants were eminently well satisfied that Oakland offers the best manufacturing conditions on the Pacific Coast. The manager of one of the largest fruit packing plants in the United States recently said that, in his judgment, an Oakland fruit packing plant's advan- tages in efficiency of labor over a similar plant in the Sacramento or San Joaquin valleys amounted to 20 per cent.




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