Polk's San Francisco (San Francisco County, Calif.) city directory, 1971, Part 2

Author: R.L. Polk & Co
Publication date: 1953
Publisher: San Francisco, Calif. : R.L. Polk & Co.
Number of Pages: 2488

USA > California > San Francisco County > San Francisco > Polk's San Francisco (San Francisco County, Calif.) city directory, 1971 > Part 2

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Sunset Scavenger Co .right top lines and 121

Sutro & Co Incorporated ft top corner cards and 139

T P Drayage Inc right top corner cards and

150

T R W Credit Data Corporation right top corner cards and 32

Viviane Woodard Cosmetics right bottom corner cards and 32

Volvo Centrun

W & S Auto Polish left top corner cards and 7

76 Webb Robert B, DC ight bottom corner cards and 24 Tanzi Organization The right side lines and

Taylor Topper Of California

West Coast Life Insurance Company .

front cover, right top lines and 62

West M G Company

backbone, Jeft top lines,

right top lines, 66 and 85

Title Insurance And Trust Company

147

Tom John-Farmers Insurance

.. right top corner cards and Western Paperbacks Inc

Transamerica Title Insurance C right bottom lines

119

Western Union Telegraph Company „left bottom corner cards and 142

Tsurugi Japanese Steak House . left side lines and United Bay Area Crusade Inc left side lines and

Wickens Fumigations Inc 91

152

148

University Of San Francis

ight top corner cards and

127

Wig Beauty Co eft bottom lines and Wildberg Bros Smelting & Refining Co left bottom lines and Wilson's Refinishing, Repairing & Restoring. .

115

Upton's Catering Service right top lines and Valcar Rent-A -Car. right bottom corner cards and

World Of Sound left side lines and Yasutomo & Company right bottom corner cards and Zelinsky D & Sons Incorporated right top corner cards and

Valente Marini Perata & C left side lines and 46

Van Ness Chrysler- Plymouth Inc

Jeff bottom corner care Groot cards and 5

Van Ness Oldsmobile

left side lines and 5

Villa Romana left top corner cards and 119 Village Realty

114 Visiting Nurse Association Of San Francisco Inc . left bottom corner cards, Band 92

T & S Door C left bottom corner cards and T V Lab Of San Fra right bottom corner cards an 142

97 . left bottom corner cards and Terminix Of Northern California Inc. , left top lines and 55 Tilden Sales Building . right bottom lines and 84

right bottom lines and

West Winds Inc ight top corner cards and Western College Of Electronics, , street guide insert and Western Empire Direct Advertising Co

right top corner cards and Toulouse Laundry Corp oft bottom corner cards and

United California Bank , back cover and United Travel Service left top corner cards and

A STATEMENT OF ADVERTISING PRINCIPLES

I. Good Advertising ~~ aims to inform the con- sumer and help him to buy more intelligently.

2. Good Advertising ~tells the truth, avoiding misstatement of facts as well as possible deception through implication or omission. It makes no claims which cannot be met in full and without further qualification. It uses only testimonials of competent witnesses.

3. Good Advertising ~ conforms to the gen- erally accepted standards of good taste. It seeks public acceptance on the basis of the merits of the product or service advertised rather than by the disparagement of competing goods. It tries to avoid practices that are offensive or annoying.

4. Good Advertising ~~ recognizes both its eco- nomic responsibility to help reduce distribution costs and its social responsibility in serving the public interest.

Advertising Federation of America

(Your Directory publishers fully subscribe to the principles set forth in this statement)

SAN FRANCISCO

"THE NATION'S WESTERN CAPITAL"

(Prepared by the San Francisco Chamber of Commerce Research Department)

Photo by R. L. Copeland, released by San Francisco Chamber of Commerce

Aerial View of Downtown San Francisco

SITUATION

San Francisco, "City by the Golden Gate," whose City Hall is situated at 37 degrees 47 minutes north latitude and 122 de- grees 25 minutes west longitude, on a hilly peninsula with alti- tudes ranging from sea level to 933.6 feet U. S. Base, is bounded on three sides by water. Of a total of 129 square miles, only 46 .- 38 are land. It is among the few world cities with the distinction of having more than half of its entire area washed daily by the ocean's tidal currents.

San Francisco has within its boundaries three islands- Yerba Buena, Treasure and Alcatraz-besides the Farallon Is- lands group some 32 miles west, which has been included in the City and County of San Francisco since 1872.

POPULATION

The 1970 U. S. Census gave San Francisco a population of 701,370, representing a loss from 1960 of about 4.8%. Even though several cities in the Bay Area lost population in the dec- ade, the losses were countered by sizeable gains in the newer, outlying cities of the metropolitan area. Many of the older areas in the city have become less congested, and in most dwellings the total number of occupants has dwindled. Predominating nationali- ties of foreign-born residents: Italian, German, Irish, Canadian, Chinese, Japanese, Russian, Mexican.

CLIMATE

San Francisco's unique location at the northern end of a narrow peninsula which separates San Francisco Bay from the Pacific Ocean and forms the southern shore of the Golden Gate- the only sea level entrance through the coastal Mountains into the Great Valley-causes this to be known as the air-conditioned city, with a cool, pleasant summer and a mild winter. Flowers bloom throughout the year, and warm clothing is needed in every month.

As a result of the steady sweep of air from the Pacific, there are few extremes of heat or cold. During the entire 90 years of temperature records in San Francisco, temperatures have risen to 90 degrees or higher on an average of but once a year and dropped below freezing less than once a year. As a rule abnormally warm or cool periods last but a few days.

Pronounced wet and dry seasons are another characteristic of this climate. On the average, 84% of the total annual precipi- tation falls during the five-month period November to March,

leaving but 16% for the remaining seven months of the year. Long-time records of the Weather Bureau reveal that the sun shines in San Francisco during 65 to every 100 possible hours.

UTILITIES

San Francisco is the headquarters of the country's largest gas and electric operating utility, Pacific Gas & Electric Co., which serves 48 counties in northern California. Their Vallecitos Plant near Livermore was the world's first privately-financed nuclear power plant, and they have completed the country's first geothermal power plant in nearby Sonoma County. Water comes from the Sierra Nevada Mountains and Hetch Hetchy Reservoir through a 167-mile pipeline system, and is stored in several reservoirs in Alameda and San Mateo counties. Capacity of the municipal water department reservoirs is estimated at 370, - 000,000,000 gallons, with storage during 1959 (a dry year) rang- ing between average monthly lows of 64% to highs of 76%. San Francisco had in 1965 a total of 73.4 telephones per 100 popula- tion-one of the world's highest percentages of telephone users, and fith-ranked in the U. S. As of Sept. 1970, 842, 853 phones.

GOVERNMENT

San Francisco has a consolidated City and County govern- ment, with legislative powers vested in a board of supervisors of eleven members, five and six being elected every two years for four-year terms. The Mayor, Treasurer, Assessor, City Attor- ney, Public Defender, District Attorney, Sheriff, and Superior and Municipal Court Judges are elected by the people and serve terms of four years. The Chief Administrative Officer is ap- pointed by the Mayor, but thereafter has permanent tenure. The Controller, appointed by the Mayor, subject to confirmation by the Supervisors, also has permanent tenure. The Mayor appoints members of, and supervises, police, fire, civil service, public utilities, park and recreation, welfare, library, city planning, art, housing, parking permit appeals, redevelopment, retirement (in arts) and welfare board commissions, and may remove his ap- pointees except civil service, public utilities, recreation and park, and welfare commissioners, and members of the school board. The Mayor also has power of veto over legislation.

The San Franciso Unified School District and the City and County have coterminous boundaries. Members of the Board of Education are nominated by the Mayor and passed upon by the voters.

Mayor James Rolph, Jr., took office in 1911 and served five successive terms until he became Governor of the State. In 1931

INTRODUCTION

he was succeeded by Angelo1. Rossi, who served until 1:4, when he was succeeded by Roger D. Lapham, who pledged him- Seil m advance to one lemeonly. Mayor Elmer E. Robinson took officer Jan, 6, 1946, for a Four year !een , med was re-elected for " second tour vett trending Jan. 8, 1956. Likewise serving

ary, 1956, and was returned for a second four-year term in 1960. bra the present Mayor, Joseph L. Aliot varer Den,

State and Federal Government Offices

San Francisco contains district and regional offices of many branches of the State and Federal Governments. Located here are some 15 gjor ageseres of the State, including top rank commission al in The ani man besser divisions and branches proposent 4 groups. There are 17 Federal Agencies in SI tusen, melding representatives of the Legislative and Judicial branches, Executive departments and independent serucies, The Very Agriculture, Air Force, Arms, Concerce. Defense, Health, Ed ucation and Welfare, Interior, Justice, Labor, Navy, Post Office, State Transportation and Tresury, con ierour special agencies related to regional administration of Federal activities.

HARBOR AND WATER COMMERCE

Centered on the San Francisco Bay Area, San Francisco is an important port of general comgere, handling a large and valuable domestic and foreign trade. It is the main gateway of commeter for the vast territory of the Central Pacific Cui Area and Intermountain States. Th Bay extends from the Golden Gate to the contiene on the northeast, and to a point near San Jose on the south, cov ering an area of 450 square miles. Deep-water commerce enters San Francisco Bay through the Mile-wide Golden Gate, and thus shipping is attendre natural protection in the waters of the Bay. To this has been added a comprehensive system of docking and berthing facilities, rail and freight connections, modern and well equipped warchon , pic. San Francisco harbor has 75,000 ft. of berthing space; 218 acres of cargo handling arca; 42 modern piers; facilities to dock the largest vessels; several dry docks; 60 miles of harbor trackage connecting piers and warehouses; modern gram, refrigeration, banan., cotton, copra and heliport terminals and a truck coordinator service. San Francisco's Foreign Trade Zone (one of only four in the U. S.) provides Cali- formia with a special area where importa goods can be stored and processed and of customs entries.

The harbor is controlled by the State of California and is governed by un state Board of Harbor Commissioners appointed by the Governor, Of the 42 piers, most of them are assigned to steamship companies having their own fleets and operating their own schedules. San Francisco harbor facilities are valued at more than $200,000,000.

Obr 250 air and marine lines maintain offices of agencies in the city, giving the Bay Area direct links with more than 300 world ports.

Wal -homme cargo tonnage of San Francisco Bay is fore- most on the Pacific Coast and high among those of the nation's ports.

TRANSPORTATION

Distribution Facilities-A vast transportation network, in- (Inding transcontinental rail and highway facilities, air transport services, and steamship lines, converges in San Francisco, bringing unexpelled transportation services to local industry and business. San Francisco's fortunate geographic position on the Pacific Coast, combined with excellent distribution facilities, makes it possible for business and industry located here to serve a larger portion of the Western markets at lower distribution costs than can be reached from any other Pacific Coast city.

Rail

San Francisco served directly by 3 major railways, Atchison Topeka, Santa Fe, Western Pacific - Southern Pacific, Class I rail- roads operating more than 27,000 miles of line. These railroads, with their connections, thoroughly blanket California and neigh- boring states, and by means of seven major transcontinental routes and connecting routes, provide fast, dependable service to and from all parts of the U. S., Canada and Mexico. Passenger trains second to none are operated to and from the city. Recip- rocal switching arrangements are in effect, under which the line- haul carrier will absorb the charges of the switching carrier on competitive traffic. Over 50 railroads maintain off-line agencies here.

State Belt Railroad -- The four railroads connect with the State Belt which serves the San Francisco Piers and many indus- fries near the waterfront. They absorb the Belt's switching charge on line-hand cached traffic and, in part, on interline switching movements subject to stated minumum revenue per car.

1 .. C. I. Service- Store-door pick-up and delivery service for less-than carload traffic is avanabie between San Francisco and practically all ports in California and neighboring states, including over-p. F. In the San Joaquin ami Sac. Und Los Angeles.

Rapid Transit-Three counties of the Bay Area (San Fran- cisco, Alameda and Contra Costa) are partners in the construct- ion of an all-new, $1.4 billion initial investment, high-speed rail rapid transit system, Ha esttion of new construction has been approved by voters in these counties in 1962. The system will consist of a 75-mile route network, connecting downtown San Francisco and Oakland and Berkeley, with arms reaching out to Richmond, Concord, Fremont and Daly City. A total of 33 stations are to be connected by 70-mph trains, running at 90- second intervals during peak hours and 15-minute periode The trent Dufinearing work is in process, with actual completion sur mer lot 1.

Water

Fast now marine freighters provide regular service be (Ween San francisin spain Truman Islands, Alaska, Australia, New Zealand, the South Bay on Demand, Central and South America, the West Indies, Europe, South Africa and North Africa, also the Atlantic and Gulf coasts of the U. S. Luxurious and re- converted passenger Ters operate to the Hawaran Islands, the Orient and around the world. Limited passenger accommodations are available on freighters to Australia, the Orient, Central and South America, Europe, Puerto Rico, South Africa, and the Fast Coast of the U. S. Barge services for bulk and general cargo are maintained to points on San Francisco Bay ami connecting waters.

Highways

Truck Lines-Over long mammon carrier truck lines pro- vide scheduled service between San Francisco and points in Cali- fornia and neighboring states. Overnight peter is available to all important points in California and to southern Oregon and western Nevada. In addition, more than 600 truck operators hav- ing headquarters of arma man Francisco hold intrastate permits from the Public Utilities Commission of California or interstate permits from the Interstate Commerce Commission.

Bus Lines-Bus lines radian north, cast and south, provi- ding frequent service between San Francisco and all important points in California and eleven Western States. Two lines pro- vide transcontinental service, Sight sering buses operate be - tween San Francisco and neighboring points of interest, as well as in the city proper, Buses and limousines are available for charter.

Air

San Francisco is one of the major air terminals of the Pa- citic Coast. Jis huge International Airport ranks among the world's finest. This magnificent Terminal was dedicated in 1954 at a cost of $85, 000, 000 as a living, growing monument to com- inercial aviation. A $98,000, 000 expansion of the airport is now under way to handle the constantly- increasing flow of traffic. Air service originates from here to virtually every point in the U. S., the Far Kast, Australia, the Pacific Islands, and Central and South America, and direct service via the polar route be- tween here and Europe. Two major American flag carriers and one foreign flag carrier are now in service between San Francis- co and Europe.

Eleven regional and trunk lines, plus four foreign flag car- riers, provide numerous daily services for passengers, mail, express and freight. Most of the world's air lines which do not directly serve the city have ticket offices or traffic representa- tives here. In 1969, about 14 million passengers arrived or de- parted on the 900 daily flights by scheduled air lines.

One of the world's largest carriers has an immense main - tenance base at the San Francisco airport, and other lines main- tain servicing facilities which are being expanded under the de- velopment program now in progress.

Charter services, flight training and facilities for private planes are available at many smaller airports in the vicinity of San Francisco.

MEDICAL CENTER

There are 28 non-government hospitals with 6,29] beds; 8 government hospitals with 7,202 beds -- and they provide a total of 13, 492 beds, not only for patients from around the Bay Area, but from all over the Western U. S. and even the Orient. In 1962,

INTRODUCTION

13,834 employees in this industry earned over $71,000,000. As many as one-third of the 183,027 patients in 1962 came from out- side the city.

PUBLIC HEALTH

San Francisco public health facilities include a bacteriologi- cal laboratory, a chemical laboratory, consolidated inspection services, the San Francisco Hospital, the Laguna Ilonda Home for aged indigents, the Hassler Health Farm for convalescent tuber- culosis cases, six emergency hospitals, child welfare centers, well-baby clinics, and other health-control facilities scattered throughout the city.

EDUCATION AND RESEARCH

Superior educational and research facilities are available in the Bay Area, including such world-renowed universities as Stanford (which now has several campuses in Europe and Japan) and the University of California, largest in the world, with (in 1963) a 26,759 student campus at Berkeley and 2,600 students in five colleges in San Francisco.

Four of the 15 colleges of the State College system are in the Bay Area -- at San Francisco, San Jose, Hayward, and Cotati. Several other schools-Catholic, private, women's, men's, and junior colleges-are in San Francisco and its surrounding area.

A recent directory entitled "Scientific Resources of the San Francisco Bay Area" lists over 500 different research or- ganizations in industry, government agencies, schools, and pri- vato institutions.

In the fall 1969 semester, public and parochial full-time enrollments in the five county San Francisco-Oakland metropoli- ian arca totaled 638,976 from kindergarten through grade 14 (public junior colleges are maintained in California by individual school districts). Of this total, 74, 162 were enrolled in the paro- chial schools, about 11,6% of the total.

San Francisco public and parochial school enrollments climbed 30% between 1950 and 1960, despite a total population decrease of 4.5%. Based on San Francisco Health Department resident birth records, children under five years of age showed a decline of 20% from 1950. Those in the age bracket of 16 through 19 -- not accounted for in public or parochial schools but included under other colleges or private schools and those gain- fully employed-increased 9.57%.

There are 135 public schools, including 15 junior high and eight senior high schools. There also are many parochial and diocesan schools. Number of pupils in daily attendance at public schools, 1969 average daily attendance, 109,173; in parochial schools, 28,486; and several thousand others in private and technical schools in the city. Institutions of higher education in San Francisco, with full-time enrollments, include the following : City College of San Francisco 6, 479; San Francisco State College 11,212; San Francisco College for Women 528; University of San Francisco 3,616; and Golden Gate College. The University of California maintains several branches in San Francisco, including the colleges of Medicine, Dentistry, Pharmacy, Hastings College of the Law, and the California School of Fine Arts, with enrollments totaling over 2,500 in the city.

At Berkeley 25,863 were enrolled full-time, and on all campuses of the University, 82,585. Stanford and the University of California at Berkeley are both within convenient commuting distance of San Francisco, Other colleges within the Bay Area offering standard curricula include the new Alameda County State College, San Jose State, University of Santa Clara, Armstrong College of Business Administration (Berkeley), Dominican (San Rafael), Mills (Oakland), Holy Name (Oakland), Notre Dame (Bel- mont), and St. Mary's (Moraga).

Education facilities available in San Francisco and the Bay Area cover all fields and are outstanding in the West and in their rank among national institutions. Few cities in the world offer finer or more diversified educational opportunities.

Enrollment in institutions of higher education in northern California is above the national average in relation to the popu- lation.

Higher education facilities include the public universities system, state colleges, public junior colleges, private four-year colleges and private junior colleges.

Extensive research activities are carried out by the larger universities of California and Stanford and numerous other north- ern California organizations with research facilities.

BAY AREA MARKET DEVELOPMENTS

Population

The Bay Area, on April 1, 1960, had 3,638,939 residents, an increase of 35.7% since April 1, 1950. The nine-county Bay Area population is now greater than that of 34 of the 50 states. The growth in this area between 1940 and 1950 exceeded the growth of all but five states-California, New York, Texas, Mich- igan and Ohio. The present population estimate is 704,370 for San Francisco and 4,569,469 for the Bay Area.

FINANCE

Financial Capital

San Francisco, the financial and insurance capital of the West, is headquarters of the world's largest bank and is one of the nation's most important financial centers. Four of the na- tions's 50 largest commercial banks are located in San Francisco, The 19 San Francisco banks reported total resources of over $25,000,000,000. Headquarters -- 43 banks.

The Federal Reserve Bank of San Francisco is the head- quarters of the Twelfth Federal Reserve District.

There are 97 corporations with assets exceeding $10,000, - 000,000 that have their headquarters in San Francisco, and over 700 corporations with a net worth of a million dollars or more each are located in the nine-county San Francisco Bay Area. Also in San Francisco -- 300 major corporations with over a million dollars in assets.

Stock Exchange

The Pacific Coast Stock Exchange-the "Exchange of Des- tiny"-is second only to New York as a regional security market. It accounts for about 33% of the national regional stock exchange volume.

The San Francisco division, founded in 1882, and the Los Angeles division, founded in 1899, have played important individ- ual roles in pumping the life blood of finance into the dynamic Pacific Coast area to build industrial growth, to develop business and to expand agriculture.

Consolidation of the two exchanges, amalgamating the West's two chief security markets, was effected in 1957, after years of planning and study. The creation of a broader market- providing many new opportunities for investors, corporations, security dealers and banks and financial institutions -- was the result,

Buying and selling orders are executed immediately, not only in the city of placement, but also on the division floors, even though 400 miles apart, via a special telephone circuit.

The Exchange comprises 161 member organizations, inclu- ding 29 member corporations serving public investors, through more than 800 offices in the eleven Western States, the Midwest, the East and Broad. There are also 2,000 registered represen- tatives associated with the member firms in West Coast offices and 524 non-member dealers and banks across the nation that function through these firms.

More than 835 common and preferred stocks of companies of nationa, regional and local significance, including Hawaii, are listed by the Exchange -- 56 of them locally.

The most important advantage in trading on the Pacific Coast Stock Exchange is the time differential between the Atlan- tic and Pacific seaboards. Pacific is the only major national se- curities exchange open from 12:30 P.M. to 2:30 P.M. (PST). This time differential makes Pacific Coast the nation's security mar- ket after 12:30 P.M. (PST) each market day. National and inter- national events of major importance affecting trading often re- sult in a flow of orders to the Pacific Coast Stock Exchange from all over the nation.

Insurance

San Francisco is the insurance center of the West, and the home office location for 27 stock and mutual companies author- ized to transact business in California. Represented are agents and brokers offering all classes of business, including the major lines, such as life, auto, disability, liability, health, fire, marine, workmen's compensation, title, fidelity, security, burglary and theft and extended coverage. In 1965 the industry employed in San Francisco approximately 23,000 persons, with annual pay- rolls of $134 million. In addition, San Francisco is the executive headquarters of some 19 insurance associations, including such prominent names as Board of Fire Underwriters of the Pacific, Pacific Fire Rating Bureau, and Insurance Brokers Exchange of California.

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Polk's San Francisco (San Francisco County, Calif.) city directory, 1971, Part 2

Author: R.L. Polk & Co Publication date: 1953 Publisher: San Francisco, Calif. : R.L. Polk & Co. Number of Pages: 2488

Author: R.L. Polk & Co
Publication date: 1953
Publisher: San Francisco, Calif. : R.L. Polk & Co.
Number of Pages: 2488