The Beverly city directory and North Shore map 1959, Part 1

Author:
Publication date: 1959
Publisher: Crowley & Lunt
Number of Pages: 1020


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WALKER 2-9573


REAL ESTATE INSURANCE


PETER F. FORTUNATO 64 DANE ST., BEVERLY, MASS.


CENTER REXALL DRUG CO., INC. The Best and Most Complete Prescription Department in the City PHONE WA 2-3228


220 CABOT ST. BEVERLY


LATEST DIVIDEND 314% PER YEAR DEPOSITS INSURED IN FULL


BEVERLY Savings BANK


BEVERLY Savings BANK


175. CABOT, STREET CORNER THORNDIKE, BEVERLY , MASS THE BANK THAT ALWAYS HAS TIME FOR YOU - AND TEMPERATURE TOO!


ANTHONY PATTI MASON CONTRACTOR and BUILDER MASONRY OF ALL KINDS HOT TOP DRIVEWAYS LANDSCAPING 35 POND ST. TEL. WA 2-1260 _ RES .. WA 2-4184 BEVERLY, MASSACHUSETTS


SAMUEL


SONS COMPANY


LUMBER BUILDING MATERIALS FUEL OIL HEATING & COOLING 82 RIVER ST. BEVERLY Tel. WAlker 7-0032


THE DELANEY APOTHECARY Established 1832 RAYMOND W. THOMAS, Manager


The Physicians' Store of the North Shore Where Particular People Trade


207 CABOT ST. TEL. WA 2-2245


BARTER BROTHERS, INC., FLOWERS AND GIFTS 151 CABOT COR. WASHINGTON BEVERLY TEL. WA 2-4086


Borah's


COR. BROADWAY & RANTOUL BEVERLY, MASS FOUNTAIN . LUNCHEON . GIFTS . CANDIES . CARDS . PAPERS . MAGAZINES


Barch's


INSURANCE REAL ESTATE


TEL. WA 2-5773 290A CABOT ST., BEVERLY


THE SETTLERS


BEVERLY ICE CO.


J. C. KELLEHER


HEATING OILS


PROPERTY OF THE


blic Library


Domnul Bei


LIC


W


AE


Beverly,


PUB


EVERLY.


1835.


· Holman O.D. Baker Bedding


· Kling Solid Mahogany


. Howell Chrome Furniture


KRANSBERG FURNITURE CO.


301 CABOT ST. 3


BEVERLY TEL. WA 2-3140


BEVERLY CHAMBER OF COMMERCE 275 CABOT STREET BEVERLY, MASSACHUSETTS


Advertisers Who KNOW


That which makes any advertiser's approval worth while is the prominence he has attained in his particular line of work.


The advertisers in the Directory are competent judges on the subject of advertising mediums - the fact that they approve of Directory advertising is evidenced by their continued patronage.


TURN YOUR CARDS UP!


TELL THEM WHAT YOU HAVE


When you hold the cards, you win - if you stay in the game. Advertise in the Directory - you have the product - tell the readers about it -but stay in the ganie -keep advertising.


ADVERTISE IN YOUR DIRECTORY ....


THE PRICE & LEE CO.


ESTABLISHED 1873 Publishers City Directories


For Communities in Seven States, with a Population in Excess of Five Million


CONNECTICUT


Ansonia, Derby, Shelton and Seymour Branford


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Danielson and Brooklyn


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Greenwich, Cos Cob, Riverside, Old Green- wich and Byram


Groton, Groton Long Point, Noank, Mystic Hamden, North Haven and Cheshire Hartford


Hartford Suburban Includes East Hartford, West Hartford, Wethersfield, Windsor, Bloomfield, Newington, Farmington. Glastonbury and Rocky Hill


Manchester


Meriden Middletown, Portland and Cromwell Milford and Orange


New Britain, Berlin and Kensington New Haven, West Haven, East Haven, Woodbridge


New London, Waterford, Niantic New Milford, Brookfield, Bridgewater


Norwalk and South Norwalk Norwich


Rockville, Vernon, Tolland and Ellington Southington


Stamford


Torrington, Winsted, Litchfield, Goshen and Norfolk


Wallingford


Waterbury, Naugatuck


Watertown, Thomaston, Terryville, Oak· ville and Middlebury


Westport, Saugatuck, Greens Farms, Wes ton, Wilton


Willimantic, Windham and Coventry


FLORIDA


Boca Raton Delray Beach, Gulf Stream and Highland Beach


Homestead, Florida City, Cutler, Cutler Ridge, Goulds, Modello, Leisure City, Naranja, Peters, Perrine and Princeton


MAINE


Bath, Arrowsic, Georgetown, Phippsburg, West Bath and Woolwich


Brunswick, Bowdoin, Bowdoinham, Harps- well and Topsham


Portland Suburban Includes Cape Eliza- beth, Cumberland, Falmouth, Free- Garfield


port, Gray, North Yarmouth, Pownal, Harrison, Kearny, East Newark and North Scarborough and Yarmouth Arlington


MASSACHUSETTS


Athol and Orange


Beverly (Hamilton and Wenham)


Beverly (Manchester and Essex)


Chicopee, Chicopee Falls, Willimansett, Aldenville and Fairview


Clinton and Lancaster Fitchburg Gardner


Holyoke and South Hadley


Ipswich, Boxford, Georgetown, Middleton, Newbury, Rowley, Salisbury, Tops- field, West Topsfield


Leominster


Northampton and Easthampton


South Berkshire Includes Great Barring- ton, Alford, Egremont, Monterey, Mt. Washington, New Marlboro, Sheffield, Stockbridge, West Stockbridge also Canaan, Falls Village, Conn.


Springfield, West Springfield and Long- meadow


Westfield, Blandford, Chester, Granville, Huntington, Russell, Montgomery, Southwick


NEW HAMPSHIRE


Exeter, Hampton, Hampton Beach and New Hampshire'Coast


White Mountain Includes Littleton, Lisbon, Woodsville, Whitefield, Bath, Bethle- hem, Carroll, Franconia, Haverhill. Lyman, Landaff also Wells River, Vt.


NEW JERSEY


Bayonne Belleville and Nutley


Bloomfield and Gien Ridge


Clifton


Elizabeth, Hillside, Linden, Roselle, Roselle Park


Irvington Montclair, Glen Ridge, Caldwell, Essex Falls, Verona and Cedar Grove


Newark New Providence, Berkeley Heights, Murray Hill Orange, East Orange, South Orange and Maplewood


Passaic


Paterson


Paterson Suburban Includes Haledon, Prospect Park, Hawthorne, Totowa Borough, Little Falls, West Paterson Ridgewood, Midland Park, Glen Rock, Fair- lawn and Ho-Ho-Kus


Rutherford, East Rutherford, Lyndhurst, Carlstadt, Wood-Ridge


Summit, Springfield and Millburn


Union and Springfield West Orange, Livingston, Roseland


NEW YORK


Beacon, Fishkill, Glenham Kingston


Middletown, Wallkill and Goshen


Newburgh, New Windsor, Cornwall Port Chester and Rye, also Byram, Conn


Arrow Guides


Arrow Maps


270 ORANGE ST., NEW HAVEN, 11, CONN.


Tels. MA 4-3118 MA 4-3119 MA 4-3110


1653 MAIN ST. SPRINGFIELD 3, MASS. HARTFORD 1, CONN. NEWARK 2, N. J.


106 ANN ST. 850 BROAD ST.


MEMBER ASSOCIATION OF NORTH AMERICAN DIRECTORY PUBLISHERS


BEVERLY MANCHESTER ESSEX DIRECTORY 1959


Combining Six Distinct Directories :-


Governmental Directory-City, Town, County, State and Federal.


Buyers Directory-A local source of sales and service. Classified Directory-Business, professional and social. Alphabetical Directory-Names, occupations and ad- dresses.


Numerical Directory-Streets, householders, business Numerical Telephone Directory.


Price


Is As


IMPORTANT


City


-Directory


As


Vant -11


W


at


$40.00


THE PRICE & LEE CO.


PUBLISHERS CITY DIRECTORIES "Of the people, for the people" Since 1873 270 ORANGE STREET NEW HAVEN, CONN.


- MEMBER -


ASSOCIATION of NORTH AMERICAN DIRECTORY PUBLISHERS


COPYRIGHT 1959


THE PRICE & LEE CO.


6


1959-THE PRICE & LEE CO.'S


SECTION 28, COPYRIGHT LAW. IN FORCE JULY 1, 1909.


That any person who willfully and for profit shall infringe any copyright secured by this act, or who shall knowingly or willfully aid or abet such infringe- ment, shall be deemed guilty of a misdemeanor, and upon conviction thereof shall be punished by imprisonment for not exceeding one year, or by a fine of not less than one hundred dollars nor more than one thousand dollars, or both, in the discretion of the court.


PUBLISHERS' NOTE


The information in this book is gathered as far as possible by actual canvass, and is compiled in a way to ensure maximum accuracy. The publishers cannot, of course, guarantee the correctness of information furnished them nor the complete absence of mistakes, hence no responsibility for errors or omissions can be assumed, but we will welcome the bringing to our attention of any inaccuracies so that correction may be made in the next Directory.


THE PRICE & LEE CO., Publishers.


7


BEVERLY DIRECTORY-1959 BEVERLY CHAMBER OF COMMERCE 275 CABOT STREET CONTENT'S CHUSETTS


Page


Abbreviations


153


Alphabetical Directory


154


Apartment Buildings


79


Associations, Clubs and Societies


79


Banks and Trust Companies


87


Beverly "What You Should Know About" 12


Buildings-Office and Public


90


Buyers' Directory 41-76


Cemeteries 91


Chamber of Commerce 40


Churches


92


City Officers


23


Classified Directory


77


Corporations and Chartered Institutions-


See Alphabetical Directory


Councillors


31


County Officers (Essex)


31


Courts


31


Fire Department


26


Governmental Directory


21


Halls


113


Hospitals and Dispensaries


115


Index to Advertisers


8-11


Library


23


Map


inside Back Cover


Notaries Public


125


Numerical Directory


697


Police Department


24


Post Office


34


School Department


25


Schools, Colleges and Academies


141


Senators


31


State Government


32


Town Officers


21


U.S. Government


33


8


1959-THE PRICE & LEE CO.'S


INDEX TO ADVERTISERS


Page


ADAMS SHARPENING SERVICE


75


ALLEN'S PHARMACY


55


ARCHER CLEMENT C


62


ASTOLFI MARY REALTOR


73


BARTER BROTHERS INC


Front Cover


BEVERLY CHAMBER OF COMMERCE


40


BEVERLY CONSTRUCTION CO


52


BEVERLY CO-OPERATIVE BANK


44


BEVERLY EVENING TIMES


top lines


BEVERLY ICE CO


inside Front Cover


BEVERLY MOTOR SALES CO INC


See Ribbon and insert opp Name Alphabetical Directory


BEVERLY NATIONAL BANK


back edge and 45


BEVERLY SAVINGS BANK


Front Cover 76


BEVERLY SCHOOL FOR THE DEAF


BEVERLY STORAGE WAREHOUSE


Back Cover


BEVERLY TRUST CO


46


BILL'S OIL SERVICE INC 69


BOMAC LABORATORIES INC 67


BOOMA-BREED INC


70


BORAH'S


Front Cover 43


BOWMAN'S BAKERY


BURSAW OIL CORPORATION Back Cover and top lines


CALLAHAN A J & SONS INC 71


foot lines


CANN ARNOLD A


52


CANN WILLIAM H & SON INC


top edge


CAPE ANN SAVINGS BANK


48


CARLSON OTTO D 70


CASSOLA ALBERT B 52


CENTER REXALL DRUG CO INC top lines and Front Cover


72


CHAPUT PAUL N INC


61


CHERRY HILL FARM 69


CLARK & FRIEND INC 50


CLEVELAND FUNERAL HOME


Back Cover and 58


COR-NIX RUBBER CO


75


CRICKET PRESS INC THE


Adv Manchester Map


DANJOU ADELARD E 52


CHADWICK ORREN C


CAMPBELL FUNERAL SERVICE


BEVERLY DIRECTORY-1959


9


DANVERS SAVINGS BANK


48


DAVE AND POP'S SERVICE STATION


42


DAVIS COAL & OIL CO


Back Cover


DAVIS DRUG CO INC


55


DAY ARTHUR W 53


DEFIANCE ENGINEERING AND MICROWAVE CORP 67


DELANDE'S SUPPLY CO INC


insert opp Beverly


Alphabetical Directory


DELANEY APOTHECARY INC THE


Front Cover


DEL-WEST INC top lines


DESJARDINS REAL ESTATE


top lies


DI PAOLO ALUMNUM DOOR & WINDOW CO


41


DODGE ASSOCIATES INC THE


76


DONOVAN JOSEPH F X 62


DOOLING OIL SERVICE 58


DOUCETTE CONTRACTING CO INC


53


ENDICOTT JUNIOR COLLEGE


51


ESSEX SURVEY SERVICE


top lines


FIRST NATIONAL BANK OF IPSWICH MASS 47


FISHER & GEORGE ELECTRIC CO INC 55


FLINT WALTER S INSURANCE AGENCY INC


top lines


FORNESS & MORGAN INC


foot lines and 74


FORTUNATO PETER F


Front Cover


FOSTER GEORGE A INC


41


FOSTER NORMAN C


53


FULLER ALVAN T JR CADILLAC INC


41


GEE JAY UPHOLSTERING CO 76


GOLDBERG SAM & SON INC


70


GORDON GREENHOUSES INC


57


GOVE LUMBER CO THE 64


GREENLAW ELECTRIC CO


foot lines


HATCH WILLIAM J


53


HAYES STANLEY G


74


HERSEY LEE OIL CO


foot lines


HOLYOKE MUTUAL FIRE INSURANCE COMPANY


61


HOMAN APOTHECARY


56


HYDE JOHN PHARMACY


56


INCAMPO PASQUALE


54


IPSWICH SAVINGS BANK


48


KLINK'S BAKERY 43


KNIGHT SAMUEL SONS CO


Front Cover


KRANSBERG FURNITURE CO


inside Front Cover


LAROE & BURR INC


69


Page


10


1959-THE PRICE & LEE CO.'S


Page


LEE FRASER & PATCH INC 74


LEE AND MOODY FUNERAL HOME insert opp Beverly


Alphabetical Directory and back edge


LEE & OSBORN INC


Back Cover


LEONARD RALPH L & SON


Front Edge


LEWIS CLARK & BROWN INSURANCE AGENCY


74


LOCALE TREE COMPANY


76


LYMAN H GUY CO 71


57


MANZI O & SONS 51


McQUEENEY CHARLES E CO top lines


MERCHANTS-WARREN NATIONAL BANK OF SALEM 49


MEREDITH & GREW INCORPORATED 73


MERRIMACK-ESSEX ELECTRIC CO 57


65


MIKULSKI STANLEY J


75


MONTONI ANTONIO & SONS


Back Cover and 54


MORGAN & DOUGLAS


foot lines and 74


MULLINS THOMAS J


72


NATIONAL BICYCLE SHOP 50


NAUMKEAG AUTO SALES INC 42


NAUMKEAG TRUST CO 49


NELSON ENGINEERING INC 66


NELSON ROBERT T


72


NIELSEN VIGGO H top lines


NORTH BEVERLY HARDWARE & SHELL STATION INC 60


NORTH SHORE GAS CO 59


NORTH SHORE PROTECTIVE PATROL 73


70


PATTI ANTHONY


Front Cover


PICKERING GEORGE W CO


top lines


PRICE & LEE CO THE


opp Title Page


PUTNAM CALVIN LUMBER CO


50


QUALITY PRESS THE


foot lines


RANTOUL PHARMACY


foot lines


ROBB C S CO INC 54


ROGER CONANT CO-OPERATIVE BANK


48


ROPES DRUG CO INC 56


RUSSO BROS-PLUMBERS INC 72


SALEM CO-OPERATIVE BANK 49


SALEM FIVE CENTS SAVINGS BANK


47


SALEM LAUNDRY CO 64


SALEM SAVINGS BANK 49


MAGNUSON AXEL INC


METAL HYDRIDES INC


O'HARA P F ESTATE


11


BEVERLY DIRECTORY-1959


Page


SAM'S CLEANSERS


SCOTT-LEE KENNELS


Back Cover Back Cover


SETTLERS THE


Front Cover


SIHPOL TED C


top lines and bottom edge


SILVER SUPPLY CO


Adv Beverly Map


STANDLEY'S GARAGE


42


STERLING AGENCY


75


STORY JOSEPH A AGENCY THE


63


THOMPSON ARTHUR F & SON


54


TOWER BENJAMIN C REALTOR opp inside Back Cover


UNITED ELECTRICAL RADIO & MACHINE WORKERS OR AMERICA LOCAL 271 63


UNITED SHOE MACHINERY CORPORATION 68


VITALE STEPHEN CONSTRUCTION CO INC 55


WATERS & BROWN


59


WEDGWOOD PHARMACY


56


WEST ENGINEERING


top lines


WHITTEN C E & SONS


42


WILLMONTIN'S INSURANCE AND REAL ESTATE AGENCY 63


WINER BROS INC 60


WRIGHT ERNEST & ERNEST B foot lines


ZINA GOODELL CORP 60


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1959-THE PRICE & LEE CO.'S


A Summary Suggested and Planned by American Community Advertising Association Adopted as a regular feature in all Directories published by the Association of North American Directory Publishers Completed and Corrected Annually through the Courtesy of the Beverly Chamber of Commerce, Oscar A. Olsen, Sec .- Manager.


BEVERLY, MASS. "Birthplace of the American Navy" "A city in the country by the sea"


LOCATION


This seaside community is located on the North side of Massachu- setts Bay, on the picturesque North Shore, 18 miles from Bos- ton, 13 miles from Gloucester. POPULATION


Federal Census (1950) 28,884


State (1955) 31,432


Native born white (1950) 25,052


Foreign


3,774


Negro


38


Other 20


Predominating Nationalities of Foreign Born


24.7% were of Canadian other than


French; 20.1% Italian; 11.0%


English;


10.8%


Irish;


8.2%


French-Canadian;


5.9%


Scotch


origin


AREA


15.14 square miles


DENSITY


1955-2,083 persons per


square mile


CLIMATE


Mean temp. in Jan. - 34.2ºF Mean temp. in July - 70.7ºF RAINFALL Mean annual precipitation 41.10 inches


ALTITUDE Elevation at City Hall approx. 44 ft. above mean sea level TOPOGRAPHICAL


Rolling countryside with some hills of 100 ft. elevation in northern section of the city. 9 miles of shore line.


FORM OF GOVERNMENT


Mayor and Board of Aldermen, 3 elected at large, 6 elected by wards. School Committee, 2 elect- ed at large, 6 nominated in wards but elected at large. Mayor ex- officio member.


TAX RATE


$72.80 per $1,000 (1959) Assessed Valuation $56,297,800 (1959)


BONDED DEBT Jan. 1959 - $4,014,000.00 FINANCIAL


Four banks with total deposits of $69,680,019.74 and total resources of $41,174,935.27


POST OFFICE RECEIPTS


1958-$335,049.94 (Beverly P.O.) TELEPHONES


15,153 - 1959; Customers 10,250 (1959) CHURCH BUILDINGS


22 representing 11 denominations HOMES (1950)


4,348 single units out of a total of 8,829 dwelling units. 56.6% of total were owner occupied and 43.4% were rented.


INDUSTRIAL


47 firms in 1956 with 4,655 em- ployees; annual payroll $20,911,- 000. Value of products $92,000,- 000.


TRADE (Retail)


308 firms serve 70,000 people in trade area, north, east and west of city. Volume $40,000,000 (1958) PRINCIPAL PRODUCTS


Shoe machinery, machine tools, electronic equipment and tubes, box machinery, leather shoes and leather products, metal powders and alloys, sheet metal products, apparel, toys, wood furniture and wood products, printing, plastics, shoe lasts, pop corn, food products and sportswear.


Newspapers One - Beverly Evening Times


13


BEVERLY DIRECTORY-1959


Motels


1-new -22 units.


Hotels


Two Inns - 40 rooms; One Hotel - 22 rooms


TRANSPORTATION


Railroad: Boston & Maine to Port- land, Gloucester and Boston. Five railroad stations (32 trains daily). Beverly, No. Beverly, Farms, Monserrat, Pride's.


Bus: Eastern Massachusetts Street Railway and Michaud Bus Lines local and suburban bus service. Taxi: 4 Taxi Companies.


HIGHWAYS


Principal highways are Routes 128, 1A, 97, and 127. Route 128 cir- cumferential 6-lane highway a- round Boston enters Beverly from west and proceeds northeast to Gloucester. Route 1A to Salem and Boston south and north par- allel to U.S. No. 1 to Ipswich and Newburyport. Route 127 is the scenic shore route starting in Beverly to Cape Ann. Route 97 carries traffic north to Haverhill and New Hampshire.


AMUSEMENTS


2 theaters - seating 2000, 1 unique summer music theater-in-round, seating 1,200. 19 auditoriums - seating 7,975 - largest seats 1,300. 1 golf course, 12 tennis courts, 2 bowling alleys, 3 boat clubs, 2 boat liveries.


RECREATION


8 parks, 10 playgrounds, 7 beaches, 2 bathhouses, 11 baseball fields, 1 stadium seating 7,500, 1 public landing - Organized city recre- ation program.


Airports


Beverly Municipal Airport - 3 run- ways, maximum 5,000 ft. - lighted.


Hospitals One general; one Dental Center.


Educational


Gordon College, Endicott Junior College, Shore Country Day School, Beverly School for the Deaf.


17 public schools, including 1 high, 2 junior high, 13 grammar, 1 trade. No. of pupils, 6,220. No. of teachers, 230. 3 parochial schools, including 1 high school. No. of pupils in private schools, 1,503. (1956 figures).


Public Libraries


Beverly Public Library containing 112,912 volumes, 1 branch li- brary plus school and hospital service.


Y.M.C.A. Modern building, con- taining swimming pool, gymnas- ium, recreational facilities and dormitory.


LIGHT AND POWER


Provided by Merrimack-Essex Elec- tric Company and North Shore Gas Company.


WATER SUPPLY


Abundant filtered water from Wen- ham Lake and a new large reser- voir in Danvers, maintained by Salem-Beverly Water Supply Boards.


U.S. GOVERNMENT


3 Post Offices; Army Nike installa- tion.


CITY STATISTICS


94 total street mileage, 85 paved. Miles of gas mains, 94. Sewers, 53 miles. 7,622 gas meters. 10,816 light meters. 7,937 water meters. Capacity of waterworks, 6,600,- 000 gallons per day. 94 miles of water mains. Value of water plant, $1,500,000.


Fire Department: 86 permanent men - 25 call men - 24 C. D. Auxiliary - 6 fire stations. Value of Fire Dept., $500,000.


Police Department: 55 permanent men - 15 reserve - 300 Auxil- iary. Value of Police Department, $25,000.


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1959-THE PRICE & LEE CO.'S


BEVERLY, MASSACHUSETTS


"Birthplace of the American Navy"


DOWNTOWN BEVERLY


Early American history is abundant in Beverly, Massachusetts, but few cities blend so well the old and the new. The Beverly of today was included in the territory called "Naumkeag", settled in 1626 by Roger Conant and his followers, and set aside as a township in 1668. It was incorporated as a city in 1894. The early settlers handed down to its present generation a worthy heritage of tradition and history, along with a wealth of natural beauty and assets.


Situated only 18 miles north of Boston, Beverly is the heart of the North Shore. It has the convenience of the city, the serenity of the country and the charm of a New England seafaring town. Excellent trans- portation and modern highways, with a backdrop of nature's loveliest scenery, make it popular for living, business, industry, and recreation.


15


BEVERLY DIRECTORY-1959


ROUTE 128


Covering 15 square miles of area, it has nine miles of coastline, including smooth white sandy beaches, rocky ledges interspersed with seaside estates or neat, well-kept homes. Back from the shore are wooded country lanes, with gentle rolling terrain and attractive homes. Approach- ing by land or by sea, the tall white spires of the churches can be seen nestled among the abundant foliage of the early planters' ground.


BALCH HOUSE


American Pioneers Roger Conant, John Balch and other "planters" built their homes here. One of the homes, the Balch House, among the six oldest houses in the country, still stands as a record of early days and an attraction for visitors.


The city has many "firsts" of which to be proud. Here the first cotton mill in America was established in 1788, the first Britannia ware was manufactured in 1808, and the first Sunday School in New England was started (1810).


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1959-THE PRICE & LEE CO.'S


BEVERLY PUBLIC LIBRARY


The Beverly Public Library was established in 1855, and moved to its present building in 1913. The main floor of the library building con- tains two large reading rooms, reference room, charging desk, and office. In the basement is the workroom, pamphlet room and youth room. On the top floor is the auditorium seating 150, the art room, the geneology room and storage rooms. The branch library at Beverly Farms was built in 1915, and there are three deposit stations: Centerville, North Beverly and Ryal Side. The present book collection numbers 112,912 volumes. The hours of the Main Library at 32 Essex Street are 9 a.m. to 8 p.m. Monday through Friday, and 9 a.m. to 12 noon on Saturdays. The Beverly Farms Branch at 24 Vine Street is open Monday through Friday 10:30 a.m. to 6 p.m. and Saturdays 9 a.m. to noon.


17


BEVERLY DIRECTORY-1959


COLLEGE HALL-ENDICOTT JUNIOR COLLEGE


The first ship of the American Navy, the schooner "Hannah", was outfitted, armed, equipped and provisioned at Beverly. Commissioned by General George Washington, it sailed from here on its first cruise on September 5, 1775, and two days later brought in a prize. This important incident in history, recorded in original documents at the Library of Congress, made Beverly the Birthplace of the American Navy. Many other ships were also comissioned at this important port of revolution- ary days, and at one time so many prizes were brought back to Beverly, it was necessary to construct new docks. Sixty vessels were in the harbor at one time ... aided greatly the continental forces through clothing, military stores and supplies.


MEMORIAL JUNIOR HIGH SCHOOL


George Cabot in 1798 was honored by President John Adams by being named the first Secretary of the Navy.


History also reveals that baked beans originated in Beverly and later became popular in Boston. Historian Morrison noted "After teaching


17A


1959-THE PRICE & LEE CO.'S


Boston how to bake beans, that city took credit. After showing Salem how to fish and privateer, the larger port almost absorbed her neighbor".


Beverly was the scene of the Summer White House of President William Howard Taft, and Benjamin Harrison summered here the year after he returned from the Presidency. It has been the home of many distinguished citizens, including Rev. Joseph Willard, D.D. of the First Church in Beverly, President of Harvard College in 1781; Nathan Dane, member of the Continental Congress; birthplace of Poetess Lucy Larcom; both Oliver Wendell Holmes, Senior and Junior; former Senator Henry Cabot Lodge, now chief U. S. Delegate to the United Nations; former Ambassador William Phillips, and many other famous people.


Beverly is a pleasant, residential-industrial community. From fishing, commerce, and agriculture of earlier days, it has developed into a prosperous, well-balanced city. From manufacture of shoes, it grew to include the world's largest shoe machinery plant, owned by the United Shoe Machinery Corporation, Beverly's largest employer. In recent years, various types of machine tools, chemicals, metal products and electronic devices have helped expand the city's economy. Highway Route 128, opening new land for industrial use, is attracting further industry and retail trade here.


New homes in all sections, new churches and schools, enlarged hospital facilities and a convenient downtown shopping center have added to the ideal living conditions found in the community. Over 100 clubs and organizations include, improvement associations, Beverly Historical Society, veterans organizations, fraternal groups, Community Fund, and social service agencies.


A progressive city government, an active Chamber of Commerce and a healthy business climate have multiplied natural advantages found here to make Beverly the kind of place people are proud to call their "home town".


LYONS PARK AND DANE ST. BEACH


17B


BEVERLY DIRECTORY-1959


Names Appearing In Black Letters


IN THIS DIRECTORY are the names of those people who ACCOMPLISH THINGS and are entitled to favor- able consideration, if for no other reason than their pub- lic-spirited support of measures which make for progress. They represent that ENERGY AND PUSH so essential to the commercial prosperity of the City, and in dealing with them no mistake will be made. The publishers are honored in thus making them better known to the public.


Patronize Them


STRETCH YOUR "AD"DOLLARS


It isn't the cost - it's the ad cov- erage that counts and you get so much for so little when you advertise in the DIRECTORY.


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1959-THE PRICE & LEE CO.'S


BEVERLY CHURCHES


Beverly Farms Baptist Church 9 Hale St. Rev. William N. Kerr, Th. D. Beverly Gospel Mission 302 Cabot St. Mr. Victor E. Cleveland Centerville C. E. Church Standley St. T. Grady Spires, Pastor Congregation Sons of Abraham 39 Bow St. Rabbi Joseph H. Kelman


Covenant Congregational Church 10 Charnock St. Rev. Albert A. Damrose


Dane St. Congregational Church 10 Dane St. Rev. Richard G. Hinds


2 Hawthorne St. (Parsonage) 8:30 - Chapel - 10:45


First Baptist Church Cor. Cabot & Abbott Sts. Rev. Harry H. Hoehler


First Church of Christ Scientist 19 Hale St. Mrs. Winifred Sterling


First Federated Church of Beverly 167 Hale St. Rev. Dr. James F. Halliday


First Parish (Unitarian) Church Cor. Cabot & Hale Sts. Dr. Wm. H. Gysan




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