The Beverly city directory and North Shore map 1931, Part 2

Author:
Publication date: 1931
Publisher: Crowley & Lunt
Number of Pages: 940


USA > Massachusetts > Essex County > Beverly > The Beverly city directory and North Shore map 1931 > Part 2


Note: The text from this book was generated using artificial intelligence so there may be some errors. The full pages can be found on Archive.org (link on the Part 1 page).


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155 Cabot Street Tel. 744 Beverly, Mass.


"Courtesy and Personal Service Assured"


M. E. KNIGHT


Hosiery a Specialty FOR MEN, WOMEN AND CHILDREN Women's Underwear and Furnishings - Handkerchiefs, Yarns, Etc.


TELEPHONE 322


174 Cabot Street Beverly, Mass.


7000 FEET OF FLOOR SPACE PACKED WITH BARGAINS Men's and Women's Clothing, Furnishings, Shoes, Hats and Caps Infants' and Children's Wear


PHILIP'S DEPARTMENT STORE 355-359 Rantoul Street


BIXBY CLUB PLAN


Coats, Gowns, Wraps and Furs Telephone 2181


155 Cabot Street Beverly, Mass.


Druggists


35


ADVERTISEMENTS


SAVE WITH SAFETY AT YOUR REXALL & LIGGETT DRUG STORE 128 CABOT STREET 203 - Three Telephones - 70654 - 73056 If One Is Busy Call the Other JOHN H. MOORE, EST.


JOSEPH W. MACAULAY REGISTERED PHARMACIST


AT OUR SODA FOUNTAIN YOU ARE SERVED TO PLEASE QUALITY SERVICE RIGHT PRICES


TELEPHONE 592


382 Cabot Street Beverly, Mass.


RANTOUL PHARMACY


The Registered Prescription Store The Most Complete Drug Stock in the City - Try Us and Find Out HIGHEST QUALITY AT LOWEST PRICES Tel. 2478 --- 70635


Rantoul cor. Pond


EVERYTHING NAMEABLE that has a location IS IN YOUR DIRECTORY If you do not find it, call us CROWLEY & LUNT


Druggists - Elastic Bandages


36


BEVERLY CITY DIRECTORY, 1931


F. W. VARNEY


APOTHECARY


Daily and Sunday Papers, Stationery, Confectionery, Etc. TELEPHONE ORDERS PROMPTLY DELIVERED 1 West Street,


Telephones 77 and 70202


Beverly Farms, Mass. If one is busy, call the other


EATON, The Druggist


170 ESSEX STREET, CORNER ST. PETER STREET Salem, Mass. and at 245 Humphrey St., Marblehead, Mass. The Most Complete Stock of Drugs and Medicines in Essex County


Prices and Service That Invite Your Trade TELEPHONES, SALEM 161 AND 71486


CURTIS & SPINDELL CO.


MAKERS OF SURGICAL APPLIANCES


SEAMLESS HEEL ELASTIC STOCKINGS, TRUSSES, CRUTCHES, ABDOMINAL BELTS, SACRO-ILIAC BELTS, ETC.


Telephone, Breakers 132


205 Oxford Street LYNN, MASS.


THE DIRECTORY is the foundation of all accurate information about your city. Do you wonder it is all copy- righted and that infringements will be prosecuted.


Electricians - Electric Appliances


ADVERTISEMENTS


37


GREENLAW ELECTRIC CO.


A reputation for first class work promptly done at reasonable prices is the result of more than twenty- five years' experience in the electrical business in Beverly.


Modern Electrical Appliances


House and Factory Lighting


Power and Heating Installation


71/2 and 9 Wallis Street, Tel. 336 Beverly, Mass.


NORTH SHORE MAYTAG CO. 22 ST. PETER STREET


Telephone 2186


Salem, Mass.


ELECTRICAL APPLIANCES


Maytag Washing Machines - Maytag Ironers


Electrical Refrigerators Vacuum Cleaners


Hawkes Household Appliance Co. 317A Cabot Street Beverly, Mass.


Telephone 40


Tower Range Burners Leader Oil Burners


Leonard Refrigerators Electrical Appliances


Expressing


38


BEVERLY CITY DIRECTORY, 1931


J. L. HINCKLEY


Beverly and Boston Transportation


32 Williams Street


Beverly, Mass.


TELEPHONE 1696


Our facilities for handling our patronage are complete in every detail. Com- petent workmen, and a knowledge of our business, assure you of satisfaction always.


We are prepared to do Furniture and Piano Moving and Our Prices are Right We Make a Specialty of Long Distance Work,


BOSTON OFFICES: 139 KINGSTON ST., - TEL. LIBERTY 0363


ESTABLISHED 1867 JOHN E. HEALEY, Prop.


HOOGERZEIL'S EXPRESS


TELEPHONE 75


Local and Long Distance


Moving


General Trucking Beverly, Mass.


45 Bartlett Street


WIGHTMAN'S EXPRESS JAMES H. WIGHTMAN, Prop.


We Transport For: Beverly, Gloucester, Newburyport and Boston EXPERT WORKMEN - FAIR PRICES HAVE YOUR WORK DONE BY US


38 School Street Telephone 2274


Why Buy a Select Mailing List? One of our patrons sent 7000 letters to ad- dresses taken from one of our directories and only 224 came back undelivered. These names were picked as prospects from the occupations given. The cost was at the rate of one tenth of a cent per name.


Expressing


ADVERTISEMENTS


39


JOHN B. BENOIT LOCAL AND LONG DISTANCE MOVING


LOCAL & LONG DISTANCE


JOHN B. BENONT 6 BEVERLY MASS.


TEL.1906


JOHN R.BENOIT


PACKERS * MOVERS


30


GRANT


ST.


BEVERLY MASS.


ALL GOODS INSURED


ALL GOODS INSURED Furniture, Pianos, Freight and General Trucking 30 Grant Street Telephone 1906 Beverly, Mass.


OVER 2000 NEW NAMES in the City Directory every year.


WHAT ARE THESE NAMES WORTH TO Y-O-U -?


Ask us for cost.


CROWLEY & LUNT


Fish


BEVERLY CITY DIRECTORY, 1931


40


Fish for food value


. ŁY


The fish market is the place to buy FISH MEN BUY GOOD FISH


Fishing is a man's sport, therefore he should know good fish when he sees them. If you do not find it convenient to come to us twice a week for your fish, ask the man of the house to do it for you, and you will be sure to get the right kind and quality; that is provided you tell him to come to us. We have all kinds that are in season, fresh and fine. Wm. Stopford & Co. 252 CABOT STREET Opposite Star of the Sea Church North Shore Lobster Co., Beverly Bridge


MR. BUSINESS MAN:


Look at the Property Owners' Lists near the front of this book. Have you ever had such vital information in your hands before?


It is another of the Crowley & Lunt office steps of progress. The cost is to be pro-rated among the advertisers. Please try to carry space commensur- able with your business importance.


Florists


ADVERTISEMENTS


41


Telephone 2135 C. W. Freeman


Florist and Plantsman CHOICE CUT FLOWERS AND PLANTS Floral Designs of All Kinds Bedding Plants in Season. Sweet Peas a Specialty


47 Dodge Street


No. Beverly, Mass.


50


M. S. WARD


Florist and Market Gardener


Grower of Pansies, Tomatoes, Spring Vegetable Plants Bedding Plants and Fresh Vegetables Telephone 2836-W Cor. Corning and East Lothrop Sts. Beverly, Mass.


TYLDSLEY The Florist CHOICE CUT FLOWERS Pottery - Potted Plants Floral Designs For All Occasions SERVICE AND QUALITY TELEPHONE 2083 282B Cabot Street Beverly, Mass.


CHAPMAN'S GREENHOUSES


ALBERT F. SIMMS, Prop. Florists and Gardeners DEALERS IN TREES AND SHRUBS, FLOWERS AND POTTED PLANTS FOR ALL OCCASIONS FUNERAL DESIGNS and WEDDING BOUQUETS We Deliver or Send Anywhere


TELEPHONE 153 58 Hart Street Beverly Farms


Forester - Fruit - Furniture (Mattresses)


42


BEVERLY CITY DIRECTORY, 1931


R. E. HENDERSON FORESTRY Tree Pruning, Spraying and Insect Work Tree Moving - General Landscape Work


70 COLON STREET


BEVERLY, MASS.


TELEPHONE 957


ANDREW CARBONE


Dealer in Fine Foreign & Domestic Fruit Groceries


Full Line of Cigars, Tobacco, Pipes, Confec- tionery, Nuts, Olive Oil, Etc. Telephone 70878


Fresh Fruit. 214 Rantoul Street Beverly


Tel. SALEM 4675


Tel. BEVERLY 2685


The Salem Sanitary Mattress Co. MAKERS OF CUSTOM MADE .


MATTRESSES OF THE BETTER KIND DIRECT TO YOU AT WHOLESALE PRICES SHOWROOM FACTORY


We Rebuild OLD MATTRESSES as good as new We Specialize in INNER SPRING MATTRESSES 34 LAFAYETTE STREET


40 CENTRAL STREET SALEM, MASS.


Furniture


43


ADVERTISEMENTS


Why Look Further?


When you can find the goods and prices right here in Beverly. New, fresh goods. Stock right up to date. Visit our store and be convinced.


C. F. TOMPKINS CO.


Complete House Furnishers


Agents for Crawford and Glenwood Ranges and Hoosier Kitchen Cabinets


248 CABOT STREET Tel. 751 BEVERLY


87 WASHINGTON ST., SALEM


112 MAIN ST., GLOUCESTER


ROGERS FURNITURE CO.


Furniture and Window Shades Armstrong Cork Floor Covering "LET YOUR FURNITURE REFLECT THE TASTE AND CHARACTER OF YOUR HOME" 308 Cabot Street Phone 2528 Beverly, Mass.


Goldthwait Furniture Company


Furniture and Carpets


317 Rantoul Street Tel. 2186 Beverly, Mass.


Boston Office:


2058-2062 Washington Street


Furniture


44


BEVERLY CITY DIRECTORY, 1931


KRANSBERG HOME FURNISHERS RANGES - FLOOR COVERINGS - BEDDING RADIOS - ELECTRIC REFRIGERATORS The Largest and Most Up To Date Furniture Store in the City 363 RANTOUL ST. Tel. 1976 BEVERLY


BEVERLY FURNITURE CO. Furnishings for the Home, Cottage or Bungalow Ranges, Floor Coverings of All Kinds Bedding of the Better Kind EASY TERMS - CALL AND SEE US 278 Rantoul Street Telephone 287


DINE FURNITURE COMPANY


Furniture - Radio Telephone 4259


181 Essex Street Salem, Mass.


OPPOSITE SALEM PARAMOUNT THEATRE


KEEP THE DIRECTORY AT YOUR ELBOW And Save Time - Make an Absolute Point of Contact with Your Customer by Using His Correct Name and Address!


Gas - Electricity


45


ADVERTISEMENTS


HELPING TO MAKE BEVERLY HOMES HAPPIER


Light and ease and cozy comfort-these are making thousands of homes cheerful and happy


Silent, unseen, two wonder-workers steal daily into Beverly Homes.


Two tireless workers always at your bidding to make your home more beautiful, more comfortable - gas and electricity.


Are you making full use of your gas and elec- tric service? Let one of our experts confer with you or drop into our salesrooms and see the many comfort-giving, beauty-bring- ing, labor-saving appliances which help you to let gas and electricity make your home more home-like.


Telephone Beverly 1100


T


BEVERLY Gans Electric COMPANY


223 Cabot Street


Beverly, Mass.


Grain - Groceries


46


BEVERLY CITY DIRECTORY, 1931


HERRICK GRAIN CO. HAY, GRAIN and POULTRY SUPPLIES


Peat Moss A Specialty


COWECO


FEEDS


Fertilizer Lime and Cement


POULTRY AND DIARY


Rear 63 Federal Street Beverly, Mass.


MERTON F. KENT


1 CHAPMAN STREET Groceries of the Better Brands Provisions and Fruits


OUR PRICES ARE LOW AND SATISFACTION GUARANTEED TELEPHONE YOUR ORDER - Telephone 1990 - DELIVERY SERVICE


GROCERIES


593 Cabot Street


PIERCE & DODGE


Dealers in CHOICE GROCERIES, MEATS AND PROVISIONS Prompt Delivery of Orders - Telephone Orders Given Careful Attention Telephone 2435


Beverly, Mass.


Old Homestead Henneries


E-G-G-S


Roasting Chickens Fancy Capons


Telephone 1322


64 Cabot Street


Beverly, Mass.


Groceries - Grocers (Whol.)


ADVERTISEMENTS


47


CLAYTON BELL CO.


GEORGE H. CLAYTON, Pres. - Treas.


Telephones 606 - 607


228 CABOT STREET BEVERLY, MASS.


Here You Will Find Quality the First Consideration


GROCERIES and PROVISIONS


The Best Obtainable


OUR MEAT DEPARTMENT IS UNSURPASSED IN THIS CITY


Prompt Delivery On All Orders


HAVE TRUCK DELIVERY AND SAVE MONEY ALSO E. N. TODD


Groceries and Provisions Everything in First Quality Foods TELEPHONES 2676 - 2677


61 Bridge Street Beverly, Mass.


NATIONWIDE SERVICE GROCERS


North Shore Wholesale Grocery Co.


B. FREDERICK YOFFA, Proprietor OPPOSITE B. & M. DEPOT "The North Shore Live Wire Cash and Carry House" Phones Beverly 2391 - 2392


33 PARK STREET BEVERLY, MASS.


Hardware - Hotels


48


BEVERLY CITY DIRECTORY, 1931


NEW ELLIOTT CHAMBERS WILLIAM SMITH


ESTABLISHED TWENTY-FIVE YEARS


FIFTY ROOMS - ALL MODERN Hot and Cold Running Water in Every Room Meals If Desired Telephone 1616


436 Rantoul Street


Beverly, Mass.


F. A. E. HAMILTON


311-313 RANTOUL ST., BEVERLY


We Repair Anything That Breaks and Sharpen Anything That's Dulled Locksmithing, Tool Grinding, Saw Filing and Sheet Metal Work are Specialties - Vulcanizing Tires, Tubes and All Kinds of Rubber Work


Hardware and General Merchandise A FULL LINE OF BENJAMIN MOORE'S PAINTS,


VARNISHES, COLORS, ETC. FIRESTONE TIRE SERVICE STATION


WINER BROS. HARDWARE, PAINTS and OILS Automobile Accessories, Kitchen Ware, Plumbing Supplies Farm and Garden Tools Screening and Roofing Wall Paper


TELEPHONE 2300


190-198 Rantoul Street Beverly, Mass.


Hotels


49


ADVERTISEMENTS


NEW ESSEX HOUSE


Modern in Every Particular Visit Our Colonial Dining Room BEST 75c LUNCHEON AND DINNER SERVED ANYWHERE THE ATLANTIC HOUSE - Summer Hotel - SALEM WILLOWS Open June 1st to September 15th


176 Essex Street Salem, Mass.


BOND HOTEL MAX BIRIN, Prop.


Ideal Hotel With Every Modern Convenience


Toilets and Baths on Every Floor Suites If Desired


REASONABLE RATES WEEKLY OR MONTHLY RATES TELEPHONE 70675


80 RAILROAD AVE. Opposite Railroad Station


HAMILTON HOTEL


MRS. HARRIET A. PETERS, Prop. 146 RANTOUL STREET


Eighteen Pleasant and Nicely Furnished Rooms Steam Heat Modern Improvements Near Depot, Postoffice and Business District


RATES BY DAY OR WEEK PUBLIC TELEPHONE


House Cleaners - Ice - Ice Cream


50


BEVERLY CITY DIRECTORY, 1931


BEVERLY HOUSE CLEANING CO. PRACTICAL CLEANING


Reliable men furnished for General Cleaning, Floors, Paint, Rugs in Stores, Offices and Private Homes LEAVE ORDERS AT PICKERING COAL CO. OFFICE Telephone Beverly 1860 or Salem 1910 2691/2 Cabot Street Beverly, Mass.


OLIVER H. JOHNSON


The Real Kind of Ice LET ME SERVE YOU


11 Pleasant Street Tel. 1595-M


PURE


LAKE ICE


BEVERLY ICE CREAM AND CANDY PARLOR TEA ROOM and LUNCHEON HOME MADE CANDIES and ICE CREAM DINNERS 11 A.M. TO 2 P.M. - SUPPERS 5 TO 7 P.M. (Except Sundays) WE SERVE THE MOST FOR YOUR MONEY 139 Cabot Street Telephone 2418


COURT RECORDS SHOW THAT THE UNITED STATES GOVERNMENT


Recognizes City Directories as the highest Author- itative Source of Public Information against all other imitative publications


Ice


51


ADVERTISEMENTS


ICE DEALERS OVER 20 YEARS


S. M. Hill & Company


S E R


THE KIND


YOU


NEED!


THAT'S CLEAN


I C E


ICIE


T Y


We also handle the Highest Grades of Imported and Domestic Anthracite Coal Range and Furnace Oils


3 Riverside Street


Beverly, Mass.


Telephones 1372 - 1200


I


EVERY DAY IN THE YEAR


I


Insurance - Real Estate


52


BEVERLY CITY DIRECTORY, 1931


ARTHUR A. FORNESS


Insurance and Real Estate


AUCTIONEER


NOTARY PUBLIC


JUSTICE OF THE PEACE


Savings Bank Building Beverly, Mass.


MUTUALS A SPECIALTY CHAS. B. GROSE


INSURANCE -REAL ESTATE Our Business IS Your Business and It Is Your' Business To Be Insured - Telephone: Office 2814 - Residence 3180 222 Cabot Street Bevery, Mass.


Office Phone 345 Residence Phone 1110 JAMES McPHERSON


Real Estate and Insurance 173 Cabot Street


Savings Bank Building Beverly, Mass.


MRS. IDA M. SILVERIO 45 Stone Street Telephone 723


MISS MILDRED M. BARBATI 16 Agate Street Telephone 982-R


FRED A. BARBATI & CO. Real Estate and Insurance Mrs. Ida M. Silverio - Miss Mildred M. Barbati Managers 145 Cabot Street, Room 3


Tel. 443


Insurance - Real Estate


ADVERTISEMENTS 53


CHARLES F. LEE & CO.


Real Estate and Insurance JUSTICES OF THE PEACE - NOTARIES PUBLIC AUCTIONEERS TELEPHONE 859


246 Cabot Street Beverly, Mass.


MARK A. KEARNS


Real Estate and Insurance


Telephone 157


Res. Office 4 Ashland St.


Beverly, Mass.


FRASER & PATCH Real Estate and Insurance Telephone 2330


Ellingwood Building


234 Cabot Street


BE SURE - INSURE WITH Warman-Payne Insurance Agency 197 Cabot Street ,Beverly, Mass. TELEPHONE 3142 Real Estate and Insurance of Every Description


RICHARD E. WARMAN


HENRY W. PAYNE


Danvers 908


Beverly 1768-J


Insurance - Real Estate


54


BEVERLY CITY DIRECTORY, 1931


CHARLES W. TRASK


Real Estate and Insurance


JUSTICE OF THE PEACE


OFFICE AND RESIDENCE 23 Wallis Street


Beverly, Mass.


Telephone Connection


ESTABLISHED 1852


I. LEFAVOUR & SON INSURANCE Agents for Reliable and Prompt-Paying Stock and Mutual Companies AUTOMOBILE INSURANCE A SPECIALTY REAL ESTATE Mortgages and Care of Estates


173 Cabot St., Room 15 Telephone 1960 Beverly, Mass. Residence, 16 Washington Street, Telephone 1417-M


For the Best Service in Real Estate, See


DAVID FRYE


REALTOR


35 CONGRESS STREET BOSTON


126 WASHINGTON STREET SALEM


Phone Liberty 1433


Phone Salem 456


JOSEPH P.BURKE REAL ESTATE . AND . INSURANCE


9 Broadway TEL. OFFICE 1373


Beverly, Mass. TEL. RESIDENCE 2590


Ins. - Real Estate - Jewelers


ADVERTISEMENTS 55


WALTER S. FLINT


Real Estate and Insurance Mortgages


170 Cabot Street Beverly, Mass.


L. B. GATCOMB CAN SELL YOU A HOUSE Quick and Cheap Telephone 1217


360 Cabot Street Beverly, Mass.


ERNEST DESJARDINS


TELEPHONE 2149


WATCHMAKER AND JEWELER


Clock Work (Antique) a Specialty Diamonds - Watches - Jewelry 90 Cabot Street Beverly, Mass.


EZBON WHEELER, INC. J-E-W-E-L-E-R-S Longines, Hamilton and Gruen Watches


Orange Blossom Wedding and Engagement Rings Sterling Silver, 1847 Rogers Plated Ware We Sell Only the Best Quality Merchandise 244 Essex Street Salem, Mass.


AX


Seth Thomas Sharon


KMDA


ORANGE


RID BLOSSOM


2.6


Jewelers - Laundries


56


BEVERLY CITY DIRECTORY, 1931


A Store Known From Coast to Coast DANIEL LOW & CO.


Jewelers DANIEL LOW & CO .fifversmiths


People from all parts of the country send to Daniel Low's for their Gifts for Weddings, Birthdays, Christmas, and other gift occasions. They appre- ciate the many advantages that this store offers them. The quality is high, the assortments are large and the prices are right. You, too, we believe will enjoy shopping at Daniel Low's. Our Colonial Hall, occupy- ing the entire second floor, is one of the most attractive gift rooms in New England.


Essex and Washington Streets Salem, Mass.


Our Trucks Cover Beverly, Hamilton and Wenham We Are Completely Equipped For All Classes of Work PARSONS' LAUNDRY RUG CLEANING


12 Nursery Street Telephone 392 Salem, Mass.


NORTH SHORE HAND LAUNDRY ALL WORK DONE BY HAND Special Attention Given to Family Washing ALL WORK OPEN AIR DRIED Satisfaction Guaranteed


Telephone 2485 66 BISSON STREET


For Adv. of Ryal Side Laundry See page 87


57


Laundries


ADVERTISEMENTS


AN EFFICIENT LAUNDRY


SALEM LAUNDRY COMPANY SALEM, MASS.


51 LAFAYETTE STREET


TELEPHONE SALEM 1340


Everything Washable - Finished, Semi-finished, or Wet Wash Laundry Work and Rugs collected and delivered in Salem, Danvers, Peabody, Beverly, Swampscott and adjacent North Shore


DRY CLEANING - We Use Zoric Fluid, the most expensive cleaning fluid known to science - NO GASOLINE USED


RUG CLEANING - Separate Department


For Cleaning All Types and Sizes of Oriental and Domestic Rugs Shampoo or Dry Process - All Rugs Insured While in Our Possession


BEVERLY SUNSHINE LAUNDRY, INC.


12 LOTHROP STREET


SUCCESSORS TO


BEVERLY SNOW WHITE LAUNDRY SNOW WHITE LAUNDRY


First Class Work with Experienced Help Latest Machinery


Telephone 2204


We Deliver in Beverly, Salem, Peabody, Danvers, Hamilton Wenham, Manchester, Essex, Gloucester


Loans - Machinists - Malt, Etc.


58


BEVERLY CITY DIRECTORY, 1931


THE SALEM MORRIS PLAN CO.


LOANS


THE MORRIS PLAN


INVESTMENTS


HOURS 8:30 A. M. - 1:30 P. M. and 6 - 8 P. M. SATURDAYS


Ropes Drug Co. Building 35 New Derby St.


Telephone 1626


All Work Given Personal Attention


E. A. THOMPSON MILLWRIGHT AND MACHINIST 59 PARK STREET


Parts for Automobiles made and repaired. Marine and stationary engine work. Hangers, pulleys, belts, and shafting furnished. A full line of cap screws, bolts, etc., in stock.


REPAIR WORK IN ALL BRANCHES WE MAKE A SPECIALTY OF GRINDING LAWN MOWERS ESTIMATES FURNISHED ON REQUEST Residence 29 Peirce Avenue Telephone 2272-M


REID BROTHERS COMPANY, Inc.


MANUFACTURERS OF PARTS FOR


LINOTYPE and INTERTYPE Slug Casting Machines


138 - 140 Elliott Street Beverly, Mass.


BEVERLY POULTRY SUPPLY CO.


BLACK HORSE


HOP FLAY


MALT EXTRACT CANADIAN TYPE


Wholesale and Retail Dealers in HOPS AND MALT EXTRACTS AND SYRUPS HET HEIGHT Our Leaders: Frontenac and German Leader Malt Syrup ORED Bottle Caps and Equipment 323 RANTOUL STREET Telephone 239 Res. 75 Odell Avenue CENT TENTAR Telephone 2729-R COMPLETE LINE OF POULTRY FOODS AND MEDICINES


BLITZEN


GENUINE MALT NO HOP EXTRACT. TRACT Of BEN-BURK SYSTEM ATEO O EX DOST


N. MAS'S.


Mattress Mnfrs. - Milk - Millinery


ADVERTISEMENTS 59


BEVERLY MATTRESS CO.


Manufacturers of All Kinds of Mattresses, Bed Springs, Couches, Da Beds, Pillows and Cribs


Hair, Cotton and Fibre Mattresses Made Over - Also Bed Springs of All Kinds - Couches, Pillows, Etc. Manufacturers Agents for Metal Beds, Dining Room and Bed Room Furniture


1 Park Street Tel. 104 Beverly, Mass.


Bulrush Farm


Members Ayrshire Breeders' Association M. A. ASKMAN, Proprietor TELEPHONE 1266 PURE AYRSHIRE MILK AND CREAM - (Pasteurized or Raw)


Herd State and Federal Tested for Tuberculosis and Guaranteed Clean No milk sold except that produced on the farm. Ayrshire Milk averaging 4% butter fat is recommended by all leading physicians as a perfect Baby Milk and for invalids.


330 DODGE STREET NORTH BEVERLY, MASS. We Deliver in the City of Beverly, also Hamilton and Wenham


MISS K. F. SULLIVAN


MILLINERY Telephone 1683


102A Cabot Street


Beverly, Mass.


Music


60


BEVERLY CITY DIRECTORY, 1931


Telephone 77


Telephone 77


NEWELL'S BEVERLY DEPARTMENT STORE FOR THE BEST VALUES


DEPARTMENTS


Domestics Wash Goods Corsets Infants' Wear Stamped Goods


Draperies Notions Leather Goods Hosiery Underwear


Kitchen Furnishings Men's and Boys' Furnishings


VICTOR R. C. A. and ATWATER KENT ELECTRIC RADIOS VICTROLAS


VICTOR RECORDS


Pictorial Review Patterns


Circulating Library


JOHN H. NEWELL


220-224 Cabot Street Beverly, Mass.


YE BRUNSWICK MUSIC SHOPPE WILLIAM B. ALMEN, Proprietor


PANATROPE RADIO RECORDS Prompt and Efficient Radio Service ZENITH RADIOS, LUDWIG AND VEGA DRUMS AND BANJOS ATWATER KENT RADIOS, KING AND CONN BAND INSTRUMENTS (CENTURY AND MCKINLEY) EDITION


266 Cabot Street


Tel. 1722 Beverly, Mass.


CAGAN'S MUSIC STORE


"Beverly's Oldest Music House"


Pianos, Victrolas, Musical Instruments Electric Refrigerators RADIO Stromberg-Carlson, R.C.A. Victor, Atwater-Kent, Etc. EXPERT RADIO SERVICE


291 Cabot Street Telephone 12 Opp. Ware Theatre


Music


ADVERTISEMENTS


61


"EVERYTHING IN MUSIC"


LEFAVOUR MUSIC HOUSE


PHONE SALEM 3012 Pianos - Victrolas - Radios Tuning and Repairs Pianos To Rent 186 Essex Street


Salem, Mass.


Le CLAIR'S RADIO SHOP HEADQUARTERS FOR SERVICE AND REPAIRING Atwater Kent, G. E. and Majestic Radios - Norge Electric Refrigerators


Convenient Payment Plan on Radios TEX RANGE OIL BURNERS OPEN EVENINGS - TELEPHONE 2477


A. J. LeCLAIR 509 Rantoul Street


WILLIAM H. LARCOM PIANO TUNER Residence Telephone 1907-W


17 Dane Street Beverly, Mass.


THE WORLD RADIO CORP. MRS. AMY R. COLE, Mgr. RADIOS - RADIO TUBES RADIO SERVICE - TUBES TESTED FREE Telephone 3132


177 Rantoul Street Beverly, Mass.


Music - Newspapers


62


BEVERLY CITY DIRECTORY, 1931


Gertrude Walker - Crowley


Soprano Soloist and Vocal Teacher


Residence Studio:


18 Mt. Vernon Street Salem, Mass.


TELEPHONE 347-W


HARRY P. SHEPARD


174-178 RANTOUL STREET BEVERLY, MASS.


Newspapers, Magazines, Cigars, Confectionery Fruit and Stationery Store THE SANITARY STORE WHERE PARTICULAR PEOPLE TRADE


WHOLESALE AND RETAIL IN ALL OUR DEPARTMENTS


OUR CONFECTIONERY is the finest obtainable, all the leading brands at right prices.


Patronize our SODA FOUNTAIN and be served with our delicious sodas and cold drinks.


TOBACCO, CIGARS and CIGARETTES, the brands the smokers desire.


WE ARE ALWAYS AT YOUR SERVICE AND SATISFACTION IS OUR GUARANTEE


PUBLIC TELEPHONE SERVICE


1,000,000,000 (Otherwise-One Billion)


That is the number of references made to city directories in one year in the United States. You can build up your business in no better way.


Newspapers


63


ADVERTISEMENTS


The Home News First


The Evening Times


Makes every effort to furnish its readers with the complete record of the news events of Beverly and vicinity - The Home News First.


The news of the city, county, state, nation and world is covered in comprehensive style so the reader of the Evening Times keeps posted on what is going on every- where.


THE EVENING TIMES IS A VALUABLE ADVERTISING MEDIUM


It is a paper that goes into the homes and is a real favorite


Advertising rates are attractive and Times advertisements bring business


Beverly Evening Times


Savings Bank Building Beverly, Mass.


Newspapers


64


BEVERLY CITY DIRECTORY, 1931


THE SALEM EVENING NEWS Circulation Over 21,500


The NEWS is a modern newspaper in every depart- ment. It has a complete telegraphic service in the editorial rooms and secures from this source the news of the entire world just as soon as it IS news.


The NEWS covers Beverly and the entire North Shore District in a thorough manner.


Thus when you read The NEWS you are able to en- lighten yourself with the doings of the day not only from local sections, but country wide and even from foreign climes.


Te Beverly Branch Office of the NEWS is located at 238 Cabot St., room 3, where news items may be left and arrangements made for advertising from the Beverly district.


Telephone Beverly 2380


YOU CAN ALWAYS DEPEND ON THE SALEM NEWS


AS A REAL HOME NEWSPAPER


Nurseries


65


ADVERTISEMENTS


THE HOUSE OF QUALITY (Established 1832)


Has devoted its energy for nearly a century to pro- ducing the HIGHEST QUALITY NURSERY STOCK available.


Here you will find THOUSANDS UPON THOUSANDS of SPECIMEN TREES and PLANTS embracing STATELY EVERGREENS - NATIVE and HYBRID RHODODENDRONS from pure white to the deepest from the SNOW-WHITE LEDIFOLIA ALBA to the DEEPEST SCARLET SPECIMEN SHADE red - NATIVE and HYBRID AZALEAS ranging TREES - a wide choice of ORNAMENTAL SHRUBS.


Here, also, is the home of some of the WORLD'S CHOICEST PEONIES - RAINBOW tinted IRIS in both the GERMAN and JAPANESE varieties - HARDY GARDEN PERENNIALS and PHLOX in the latest and best introductions.


A Visit to Our Nurseries will Satisfy the Most Skeptical that HERE QUALITY ABOUNDS


Cherry Hill Nurseries


(Thurlows and Stranger, Inc.)


Telephones 1950 - 1951


West Newbury


Mass.


Office Supplies - Optometrists


66


BEVERLY CITY DIRECTORY, 1931


L. B. MOODY CO. STATIONERS


FILING EQUIPMENT -- FINE STATIONERY GREETING CARDS FOR ALL OCCASIONS Office Supplies, Blank Books Loose Leaf Specialties Fountain Pen Headquarters --- Magazines Circulating Library Telephone 670


131 Washington Street Salem, Mass.


North Shore Office Equipment Co. RALPH W. SWAN, Manager


New and Used Office Equipment Woodstock Typewriters - Sales and Service




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