USA > Indiana > Marion County > Indianapolis > Polk's Indianapolis (Marion County, Ind.) city directory, 1907 > Part 243
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Zener Cornelia, h 1537 E Market.
Zener Ida B (wid Clarence N), b 32 West Drive (W P).
Zener Robert D, mach, b 32 West Drive (W P).
ZENER & STONE (Charles S Stone), In- surance Agts 11-16 Talbott Blk, 108 N Penn, Both Tels 522.
Zengerle Margaret M (wid Joseph H), b 622 Fayette.
Zenite Metal Co, babbit metal mnfrs 114 S Penn.
Zenkere Richard, treas Carter Constr Co, h 1907 Broadway.
Zenor David, lab, b 1471 E 19th.
Zenor John, mach, h 926 S West.
Zenor Will, clk 3 E Wash, h 1226 College av.
Zeph Charles N, engr, h 1008 Cornell av. Zeph David, cigarmkr, h 1470 Chestnut. Zeph Mathias, h 611 E McCarty.
Zeph Maynard E, clk, b 10081/2 Cornell av. Zepp Frank (Gilligham & Zepp), b Grand Hotel.
Zerbe Richard L (Zerbe & Templeton), 38 Baldwin bldg.
Zerbe & Templeton (Richard L Zerbe, Eva R Templeton), gas lighters 38 Bald- win bldg.
Zerby Wm E, bartndr, b 3340 W Wash.
Zernicke Carl, shoemkr, h 627 Lincoln. Zerra Vincent, pdlr, h 213 E Henry.
Zessmer Herman G, finisher, r 11 S Cali- fornia.
Zessin August H, lab, h 2018 Martindale av.
Zessin Carl H, coremkr, h 2016 Martindale av.
Zeumer Elbert P, trav agt, h 1017 Hamil- ton av.
Zeumer Jennie M, cashr 830 State Life bldg.
Zeun Charles L, lab, h 629 S New Jersey. Ziberge John, butcher, h 512 W Michigan. Zickendrath Ernest, steward, r 9, 431 N Illinois.
Zickendrath Frederick W, cabtmkr, h 1511 S East.
Zickler Edward C, finisher, h 105 W Ari- zona.
WHEN YOU BUY OUR Real Estate Mortgages
YOU HAVE A SAFE INVESTMENT PAYING
5% TO 512% NET THOS. C. DAY & CO., 805-812 Law Bldg.
Ziebold Andrew, asst supt Prudential Ins Co, h 522 Bell.
Ziegel Edward F, teller Am Natl Bank, h 2612 N Illinois.
Ziegel Margaret M (wid Louis G), h 2728 London av.
Ziegler Adolph G, clk 43 S Meridian, h 329 Sanders.
Ziegler August F, h 223 Kansas.
Ziegler Caroline R (wid Charles), h 2406 Broadway.
Ziegler Catherine (wid Rudolph), h rear 221 Kansas.
Ziegler Charles A, carp, h 813 S Illinois. Ziegler Charles F W, saloon 2546 W Mich- igan, h 2220 W Michigan.
Ziegler Edward L, stenog 903 Terminal bldg, b 2406 Broadway.
Ziegler Emma, information clk Indiana Trust Co, b 2406 Broadway.
Ziegler Ernest L, city agt 105 S Meridian, b 223 Kansas.
Ziegler Frank J, carp, h 1647 Fenneman. Ziegler Frank X, helper, b 732 S Noble.
Ziegler Frederick J, boilermkr, b 2516 Brightwood av. .
Ziegler Fred W, agt, b 223 Kansas.
Ziegler Gustav, coremkr, b rear 221 Kan- sas.
Ziegler Henry J, genl rep 724 Mass av, h 612 N Liberty.
Ziegler John J, student, b 732 S Noble.
Ziegler Joseph V, baker, b 221 W South. Ziegler Kate (wid Louis), h 732 S Noble. Ziegler Leslie I, trav agt Nordyke & Marmon Co, b Denison Hotel.
Ziegler Louis C, clk City Controller's of- fice, h 39 W Henry.
Ziegler Margaret (wid Joseph), b Circle Park Hotel.
Ziegler Maude (wid Otto), b 116 W St Clair.
Ziegler Max H, trav agt 101 S Meridian, b 137 S Noble.
Ziegler Otto, r 327 N Liberty.
Ziegler Sarah A (wid Charles), dry goods 137 S Noble.
Ziegler Shafer, mngr Grand Opera House, b Columbia Club.
Ziegler Wm, lab, h 1004 W Vermont.
Ziegler Wm J, lab, b 732 S Noble.
Ziegler Wm K, clk, b 2406 Broadway.
Phone New 551 Old 258 Long Distance
GILL & GREENEN WHOLESALE AND RETAIL
Coal & Cement
Office, 2220 E. Washington St. New Tel 3687 Woodruff 120
Yarde, 120 S. State Ave.
ROOFERS
GRAVEL and SLATE
C. ZIMMERMAN & SONS, 19 S. East St. Tels. New 1753. Central Main, 3344
WIRING OF ALL KINDS Armature Winding
33. 35. 37 WEST CHESAPEAKE STREET, Between Maryland and Georgia Streete
Standard Electric and Repair Co.
Electrical Machinery General Installation of
HENRY C. SMITHER
Dealer in STANDARD GRADES READY ROOFING and SHEATHING FELTS. 330 South Penn. St. Both Phones 937.
Y 1362 ZIE
INDIANAPOLIS 1907 DIRECTORY ZIM
Chickering Pianos
CHICKERING
Oldest in America Best in the World
Sole Representatives
128 and 130 North Penn. St.
Wulschner Stewart MUSIC COMPANY
Ziegner Roscoe C, cashr 200 N Delaware, h 1009 E 17th.
Zier Abraham, produce 484 E Mkt House, h 1032 S Meridian.
Zier Jacob, produce 486 E Mkt House, h 1030 S Meridian.
Ziering Walter, painter, r 1401 Southeast- ern av.
Zietlow Herman F, plumber 935 Mass av, h 160 McKim av.
Zietlow Wilhelmina (wid Frederick), r 174 McKim av.
Zill Ferdinand, lab, h 530 Chase.
Zimmer Adelaide, stenog. b 18 Schiller. Zimmer Augustus, lab, b 101 Greely.
Zimmer Celia (wid Ferdinand), h 213 E Merrill.
Zimmer Charles, helper, b 101 Greely. Zimmer Edward, clk Vonnegut Hardware Co, b 18 Schiller av.
Zimmer Edward, driver, b 213 E Merrill. Zimmer Edward, printer, h 1395 Roache av.
Zimmer Ferdinand, clk 206 S Meridian, b 213 E Merrill.
Zimmer George, lab, h 9071/2 W Wash. Zimmer George F (Zimmer & Co), h 6151/2 E McCarty.
Zimmer Gerald P, motorman, h 114 Mc- Lean pl.
ZIMMER HARRY E, Druggist, Surgical In- struments and Trusses 132 E Wash, Tel New 959, h 1917 N Alabama.
Zimmer Henry, brewer, h 512 Iowa.
Zimmer Henry W, clk, b 213 E Merrill.
Zimmer Ida, h 18 Schiller.
Zimmer Johanna (wid John), 2 101 Greely.
Zimmer Joseph F, grocer 101 E Palmer.
Zimmer Louis A (Weber & Zimmer; Zim- mer & Co), h 810 Fletcher av.
Zimmer Mary E (wid Peter), grocer 527 S Delaware, h 529 same.
Zimmer Peter W, clk, b 529 S Delaware. Zimmer & Co (George F and Louis A Zimmer, Harry A Weber), dry goods 1101 Shelby.
Zimmerly Earl J, tilestr, h 3647 N Capitol av.
Zimmerly Wm, baker, h 8041/2 S Meridian. Zimmerman Andrew, finisher, h 44 Re- gent.
W
PHONES, MAIN 382, NEW 1211
H J. S. FARRELL & CO.
Engineers and Contractors of
N
ELECTRICAL WORK OF ALL KINDS Gas and Electric Chandeliers 332 NORTH ILLINOIS STREET
Zimmerman Annie (wid Christian E), b 523 S East.
Zimmerman August, lab, b 427 W Mor- ris.
Zimmerman Barney B, city agt, b 2807 Kenwood av.
Zimmerman Bert, clk, h 1247 Bellefon- taine.
Zimmerman Bessie, stenog 507 Commer- cial Club bldg, b 848 Edison av. Zimmerman Carl F, pressman, h 1209 Eu- gene.
Zimmerman Catherine (wid Christopher), h 1110 E Wash.
Zimmerman Charles, foreman, r 556 W Pearl.
Zimmerman Charles A, carp, h 1320 E Pratt.
Zimmerman Charles G, meatctr, h 1311 McLain.
Zimmerman Charles H (C Zimmerman & Sons), h 1129 E Market.
Zimmerman Charles L, drugs 2032 E 10tb. Zimmerman Charles M, toolmkr, h 957 E Georgia.
Zimmerman Charles P, mngr Empire The- ater, h 1223 E Market.
Zimmerman Christopher E, saloon cor S Belmont av and Eagle Creek.
Zimmerman Cora C (wid Wm), nurse, h 8, 227 N Illinois.
ZIMMERMAN C & SONS (Charles H and Walter), Slate and Gravel Roofers, Roofing Material and Contractors 19-21 S East, Tels New 1753, Central Main 3344. (See right bottom lines.)
Zimmerman Dean, slsmn 9 W Wash, r Linden Hotel.
Zimmerman Edna, b 1013 Jefferson av. Zimmerman Edward R, helper, b 1611 Martindale av.
Zimmerman Elizabeth (wid George), b 118 W 22d.
Zimmerman Frank B, fireman, h 1420 De- loss.
Zimmerman Frank P, clk, b 3419 Salem. Zimmerman George, clk, b 708 N Holmes av.
Zimmerman Grant, Woodlawn av. mach hd, h 1111 Zimmerman Harry H, molder, h 2155 Fernway.
Zimmerman Helen, tchr, b 118 W 22d.
Zimmerman Isaac F, carp, h 1320 E Pratt. Zimmerman Jessie L, stenog The Merch- ants Natl Bank, h 118 W 22d.
Zimmerman John W, 2d hd furn 1424 Roosevelt av.
Zimmerman Josephine (wid Henry), h 848 Edison av.
Zimmerman Joshua, dep County Auditor, h 1102 E Wash.
Zimmerman Lelia, dressmkr, b 1209 Eugene.
Zimmerman Louis W, condr, h 1039 Te- cumseh.
Zimmerman Melvina (wid Eli T), h rear 1012 E Ohio.
Zimmerman Milo, lab, b 1611 Martindale av.
Zimmerman Nettie. r 3912 S Davidson. Zimmerman Rebecca A, h 1611 Martindale av.
Zimmerman Robert L, towel supply 238 Virginia av, h 1323 S East.
·Zimmerman Ross, clk 319 Am Natl Bank bld, b 8, 227 N Illinois.
Zimmerman Roy C, bkkpr 9 W Wash, b 936 N Temple av.
Zimmerman Stanley, clk 37 N Penn.
Zimmerman Walter (C Zimmerman & Sons), h 1117 E Market.
Telephone No. 935 FOR A CASE OF
A. B. C. BEER
It is Brewed from Selected Hops and Malt-is Nutritious, Healthful and GUARANTEED PURE. American Brewing Company, Indianapolis.
C >OP ORZE JOUW TH FIW 3 C S E
National Surgical Institute C. A. WILSON, M. D., 122 WEST OHIO ST.
DEFORMITIES
Diseased Joints, Paralysis, Etc., Successfully Treated.
ZIM INDIANAPOLIS 1907 DIRECTORY ZOR 1363
Zimmerman Wm F, mach, b 1160 River av.
Zimmerman Wm L, clk, b 2705 Belle- fontaine.
Zimmerman Wm L, painter, h 1120 W 29th. 16 Zimmermann Conrad, mach hd, h Rock.
Zimmermann Elizabeth (wid John), h
1001 Church.
Zimmermann Frank, patternmkr, b 1402 S East.
Zimmermann Henry H, molder, b 522 King av.
Zimmermann John, lab, h 1412 Charles. Zimmermann Mathias, saloon 1402 S East. Zimmermann Minnie (wid Jacob), h 110 E Wilkins.
Zink Arthur, clk Lorraine Hotel, h 9, 218 N Alabama.
Zink Edward, supt 210 E McCarty, b 429 N Alabama.
Zink George, brewer, h 528 Weghorst.
Zink George W, clk, b 1044 Davis.
ZINK GYMNASTIC AND ORTHOPEDIC INSTITUTE THE (INC), J L Zink Supt and Medical Gymnast, Specialists in Gymnastics, Massage and Hydro-Therapy 431 N Alabama, Tel New 1807.
Zink Harry, plasterwkr, r 2334 Gale.
Zink Harry F, clk Vonnegut Hardware Co, h 1036 Davis.
Zink James L, supt and medical gymnast Zink Gymnastic and Orthopedic In- stitute, h 429 N Alabama.
Zink John, engr, b 528 W Wash.
Zink Joseph, cabtmkr, h 1044 Davis.
Zinkan Martin A, slsmn, h 313 Fulton.
Zinkand Adam P, foreman 546 N Holmes av, h 528 N Bismarck av.
Zinkand Andrew, saloon 2347 W 10th.
Zinkand Lawrence W, bartndr, b 1935 W Vermont.
Zinkand Wm E, saloon 2202 W Michigan, h 1935 W Vermont.
Zinn J Halleck, solr A B Meyer & Co, h 139 S Ritter av.
Zinn Louise, smtrs, h 3011/2 W McCarty. Zinnell Paul, boilermkr, b 1935 Sheldon.
Zinsmeister Michael, restaurant 123 N Delaware, h 2204 N Capitol av.
Zintel Edwin J, mason, b 1232 Prospect.
Zintel Harry, switchman, h 1910 Fletcher av.
Zintel John V, foreman, b 120 Kansas.
Zintel Michael E, mason, h 1232 Prospect. Ziol Adam, molder, h 909 Ketcham.
Zion Alonzo A, supt Indpls Union Ry Co, h 2124 N Meridian.
ZION'S CHURCH (German Evangelical), Rev J Christopher Peters Pastor, 32 W Ohio.
Zion George A, tmstr, h 1603 Milburn.
Zion George H, lab, h 232 Arch.
Zion Harry F, engr, h 1303 Nordyke av.
Zion John, driver, b 529 Leon.
Zion John, driver, h 912 Paca.
Zion Matthew O, bartndr, b 522 Terrace av.
Zion Omer C, yardmstr, h 1950 W Morris. Zion Thomas J, trav agt, h 522 Terrace av.
Zismer Wilhelmina H (wid Paul M), h 1011 E Ohio.
Zitron Samuel, tailor, b 831 Maple.
Zitzlaff Caroline (wid Charles), h 513 Stevens.
Zittzlaff Henry E, bkkpr Indiana Trust Co, b 513 Stevens.
Zix George A, brewer Am Brewing Co, h 1732 Chestnut.
Zobanzity Frank, lab, h 722 N Holmes av. Zobbe, see also Sobbe.
MAAS-NEIMEYER LUMBER CO.
Estimates Furnished on House Bills
Old, North 352-PHONES-New, 6671
Monon R. R. and E. Twenty-Second St.
Zobbe Charles F, farmer, h 1135 Prospect. Zobbe Christian W, grocer 836 S Meridian, h 928 Union.
Zobbe Wm C, porter 101 S Penn, h 815 Olive.
Zoda Bert, polisher, h 2248 Madison av.
Zoderer Henry, molder, h 1801 Fenneman. Zoffman Rudolph J, saloon 1434 W Morris. Zolezzi Anthony F, h 224 N Alabama.
Zolezzi George A, clk, b 1902 N Capitol av. Zoll Harry F, clk, b 212 Spring.
Zollender Mary (wid John W), b 2054 Yandes.
Zoller Albert L, clk Charles Mayer & Co, r 119 E Michigan.
Zoller Edmund, lawyer 620 Law bldg, h 2410 Central av.
Zoller Fred W, supt Parry Mnfg Co, h 1118 Fletcher av.
Zoller George, feed 1114 Prospect, r 1110 Olive.
Zoller John A, oiler, h 2304 Bluff av.
Zollinger Harry E, engr, h 248 N Keystone av.
Zollinger Julius, grocer 250 N State av.
Zollinger Magdalene (wid Henry), r 214 S State av.
Zollner Charles H, vice-pres 305 State Life bldg, h 1905 W Wash.
Zollner Charles M, meat insp 25 S Black- ford, h 3016 W Michigan.
Zonoland Andrew, lab, h 722 N Holmes av. Zook Anthony A, painter, h 614 N Senate av.
Zook Albert L, finisher, h 1273 W Ray. Zook George, lab, r 936 Fayette.
Zook George W, cigarmkr, h 104 Kansas. Zook Grant, tilemkr, b 366 W 16th.
Zook Joseph, molder, h 1327 S Bismarck av.
Zook Kate (wid Jonas), b 1333 McLain. Zook Moses B, contr, h 603 E Market.
Zook Sarah (wid John T), h 1438 Hard- ing.
Zook Susie, dressmkr. n 1273 W Ray.
Zook P Waldo, carp, b 2216 Parker av. Zook Wm L, engr, b 1438 Harding. Zori Josef, patternmkr, h 733 Haugh. Zorniger Andrew, paperhngr, h 2442 Bond. Zorniger George N, foreman, h 971 W Ver- mont.
JOS. L. HUGHEY & SON
MANUFACTURE
Butchers' and Hotel Refrigerators Fixtures and Supplies W. Morris and Belt R.R. Phone, Central Main 6192
RICE, MATSON & MATTHEWS 207 WEST SOUTH STREET
MANUFACTURING MACHINISTS Automobile Motors and Parts, Air Compressors, Etc. TELEPHONE. MAIN 4278
JOHN F. WHITE, Manager
PHONES 1269
Established In 1892
UNION CO-OPERATIVE LAUNDRY
Workers Owned and operated by Union Laundry
High Grade Work
232-238 Virginia Avo.
THE IN PLATE
STANDARD HEET IRON
METAL ETALS
OMPANY
ILLINOIS AND SOUTH STREETS
MAIN 722 -'PHONES - NEW 596
Both Phones 958 .
1364 ZOR
INDIANAPOLIS 1907 DIRECTORY ZWI
Enterprise Foundry and Fence Co. 366-370 S. Senate Ave.
F. D. Stalnaker, President. Andrew Smith, Vice-Pres.
Hiram W. Moore, Cashier. G. F. Patterson, Asst. Cashier.
THE CAPITAL NATIONAL BANK, INDIANAPOLIS, IND.
Our Specialty is handling all Country Checks and Drafts on Indiana and neighboring States at the very lowest rates. Call and see us.
28 S. MERIDIAN ST., COR. PEARL
Zorniger Joseph, carp, h 2442 Bond. Zorniger Wm J, tel opr, b 2442 Bond.
Zorzi Rudolph, glasswkr, b 411 S Ala- bama.
Zoschke Charles A, baker, h 516 N Key- stone av.
Zoschke Herman, saloon 2301 E Michigan, h 522 N Beville av.
Zoschke Julius J, lab, h 561 N Beville av. Zschech Henry, sawmkr, b 922 Union.
Zschech Otto, sawmkr, b 612 Iowa.
A. E. BRADSHAW, Pres. CHAS, PIGMAN, Sec. ALBERT GOEPPER, Vice-Pres.
BOTH PHONES 3030-273
Indianapolis Mortar and Fuel Co.
JOBBERS-DEALERS BUILDING MATERIAL-FUEL
13 Virginia Avenue
INDIANAPOLIS
Zschiedrich Wm F, cabtmkr, h 2016 Al- vord.
Zuelly Alma, stenog, b 411 N Delaware. Zuelly Louise, stenog 602 Terminal bldg, b 411 N Delaware.
Zuest Albert, baker, r 227 E Wash. Zukerman Joseph, baker, h 1038 Maple.
Zukerman Louis, lab, b 1038 Maple.
Zukerman Samuel, cabtmkr, b 1038 Maple. Zulich Wm R, vice-pres The Reserve Loan Life Ins Co, b Columbia Club.
Zumpfe Emil, music tchr, h 22, 423 E North.
ZUMPFE'S ORCHESTRA, Wm A Zumpfe Leader, Office 203 State Life Bldg, Tels New 4270, Central Main 3182.
Zumpfe Wm, h 1209 N Alabama.
Zumpfe Wm A, broker 203 State Life bldg, h 1207 N Alabama.
Zumwalt Christian, saloon 822 S Meridian. Zurmehly Wm S, cigars 456 Mass av, b 615 N New Jersey.
Zutsick John, lab, h 708 N Warman av.
Zwick Albert F, clk, b 418 N New Jer- sey.
Zwick Charles F, pres Indpls Glove Co, b 2112 E Wash.
Zwick Frederick W, chief clk Grand Hotel, h 1, 7 N Tacoma av.
Zwick Henry, carp, h 214 N Tacoma av. Zwick Henry F, sec Am Hat Co, b 214 N Tacoma av.
Zwick John, finisher, b. 425 Holton pl.
Zwick Laura, tchr, b 26, 25 N Oriental.
Zwick Wm F, tailor, h 26, 25 N Oriental.
Zwicker Frederick, sec Williams Pump Co, h 2321 N Capitol av.
Zwicker Wilhelmina (wid Frederick), h 1755 Orange.
Zwingeberg Herman, furrier, r 223 N Penn.
Zwissler Adam (Holland & Zwissler), h 946 N Beville av.
FENCES FOR ALL PURPOSES
E RECEIVE many complaints from our patrons to the effect that they are bothered so much by BORROWERS. These parties are not the private citizen nor the stranger in the city, who steps in, looks at the Directory and goes out, but merchants, business and professional men, who need a Directory every day of the year, yet who are too close-fisted to buy one.
These same individuals are the ones that borrow your Directory "just fu a minute," which, in the majority of cases, means a day or perhaps a week. unless you remember that they have it and send for it.
These same borrowers will tell the Directory canvasser that he has "no use for a Directory," that he "knows everybody," and, vice versa, "everybody knows him."
HARRY B. MAHAN CO.
Manufacturers of all kinds of PAPER BOXES New Phone 719 N.W. Cor. South & Senate Ave ..
No. 12
Vol. 3
THE HOUSE OF IDEAS
STAFFORD ENGRAVING COMPANY
ENGRAVERS FLUID POTYPERS
PHONES 3889 CENTURY BUILDING INDIANAPOLIS
MONEY SAVERS FOR PLATE USERS
C
QUALITY~CAREFUL ATTENTION TO DETAILS FAIR PRICES ~ PROMPT SERVICE
WE HAVE THESE FOUR THINGS IN MIND EVERYTIME WE ENTER AN ORDER
The New Metzograph Screen
This new process is peculiarly fitted to the making of an artistic picture where sharpness of detail is not essential. Note the pleasing effect of the grain, and the absence of the dots and cross-lines, in the halftone below.
The Metzograph Screen is unusually valuable in color work, par- ticularly for soft tints. Over its tints the standard cross-line halftone prints without causing a "pattern." Note the red plate on the cover page and the yellow tint on page 3.
We do not recommend this screen where depth of etching is de- sired, nor for subjects necessitating vignette finish.
Courtesy "The Reader Magazine" Published by The Bobbs-Merrill. Co. Indianapolis
The House of Ideas
Its Organ
One of the many illustrations of quality in the book published by Lynn B. Mil- likan, contractor, showing buildings erected by him. @ For such a subject only the best in engraving is good enough, which means the Stafford kind
Stafford Engraving Co.
Indianapolis
A Stafford outline halftone made from a Staf- ford washdrawing. Did you ever see shoes in a well-dressed window that looked more inviting
The House of Ideas
O rgan
t S
I
HOOSIER
.. STO
E
WORKS
.
MARION
MPHOVED STEEL RANGES. OFFICE
OPEISE
Stafford Engraving Co.
Indianapolis
An oval Vignette halftone from a Stafford washdraw- ing. Note the perfection of detail and perspective
HOOSIER STOYE COMPANY
STEEL RANGES
STOVE
HOOSIER STOVES &RANGES FROM FACTORYTO US DOK.STY
CAST RANGES . COOK-STOVES & HEATERS
Photo by the Sarony Co., N. Y. Used by permission of The Reader Magazine, Indianapolis
Showing what may be done with a Stafford duotype-two plates, two printings, red and black
The House
of Ideas
Its O
r g a n
Photo by the Sarony Co., N. Y. Used by permission of The Reader Magazine, Indianapolis.
Reproduced from the same photo used in making the plates on preceding page. One color only, showing the position reversed
Stafford Engraving Co.
Indianapolis
KO
-WE-BA
2
Pounds,
CREAM WHIT
KO-WE-BA CREAM WHITE*
OATS
ROLLED
OATS
KOTHE WELLS & BAUER INDIANAPOLIS, 1
Commercial Possibilities of the Three-Color Halftone Process
Drawings for three-color reproduction should have strength in coloring and should be two or three times larger than the plates are to be. The above specimen shows, however, that a fairly good result can be secured from really very poor copy. These plates were made from hasty sketches in colors, the same size exactly as the cuts and com- plete sets for eighteen different subjects were made and de- livered in two weeks after receiving the order. Some of the subjects included a fourth plate-gold. The customer con- siders the job entirely satisfactory and the cost of the work was much less than it would have been if done by any other process.
0
GARMENT CO. INDIANAPOLIS, IND. LADIE'S SHIRT WAISTS; SUITS AND SKIRTS
No
SIZE
Doz
A box label
The House of Ideas
Its O
g a n
Fig.1
ACME STUDENT'S BINDER
4.
family
Fig. 2.
Fig. 3
The Catalog Illustration
Most lines of business hope to attract trade by the catalog from places where a salesman seldom goes. The solici- tation of mail orders is doubly effec- tive where the cut of your article is good enough to be a salesman in itself.
Stafford Engraving Co.
Indianapolis
THE COMBINATION FOUNTAIN DECATUR ILLINOIS
DESIGN Nº2000.
A three-color halftone catalog illustration
The House of Ideas I ts Organ
The Value of Good Retouching
The average man forms his first, and perhaps strongest, impression of your catalog from the cuts in it. The cut that stands forth with life-like clearness not only attracts the eye, but possesses a selling-force which cannot be over-estimated. " We are what we appear." Careful retouching adds somewhat to your en- graving bill, but it adds even more to the selling-force of your catalog, which means that it adds to your business and to your profits.
A black and white halftone cata- log illustration, reproduced from a Stafford retouched photograph
Stafford Engraving Co.
Indianapolis
Two-Color Printing
A touch of color gives the illustration a wider appeal, and often suffices to keep your printed matter out of the waste basket. Stafford duotypes are comparatively inexpensive and are economically printed.
This process lends an unfailing charm to interior views and portraits, and gives force as well as attractiveness to mechani- cal subjects. It is successfully applied to a wide range of articles.
The above is a black and blue duotype. Other good com- binations are black and green, green and orange, yellow and blue, and black and brown.
The
House of Ideas
Its O rgan
FRENCH LICK SPRINGS HOTEL
Tells Most of the Story
This magazine advertisement was designed to emphasize sev- eral points: The spaciousness of this big, handsome hotel, its facilities for outdoor recreation, the mineral water bottled on the grounds, and the trade-mark. The wording of the advertisement has less to do because the art work paves the way. ( Such a design can give but one impression of the thing it advertises -- that PLUTO it is high-class. And a wide-spread im- pression of this sort is a dependable DOSE asset.
PLUTO CONCENTRATED SPRING WATER
AMERICA'S AFERDE. PLUTO CONCENTRATE
SPRING WATU
FRENCH LICK SPRINGS POTET
PLUTO Stafford Advertising Designs
Embody strength and character, direct appeal and artistic value without waste of space. \ Whether the design be for newspaper, magazine or trade-paper work, we offer you the services of skilled designers who can "hammer the nail on the head."
A magazine advertisement design made for The Russel M. Seeds Advertising Agency, Indianapolis
Stafford Engraving Co.
Indianapolis
REASONS WHY STAFFORD SHOULD HAVE YOUR ORDER may be found on every page of this number of "THE HOUSE OF IDEAS" but a few more follow for good measure.
QUALITY-No matter how low the price, a cut is expensive unless correctly made.
The Stafford standard is high. Each cut is carefully inspected before delivery. It must be clean, clear, sharp, deeply etched, rich in contrast, mounted exactly type high, trimmed to pica standard and finished properly in every detail. When all these things have been attended to the cut is right and it won't go to the customer until IT IS right.
CAREFUL ATTENTION TO DETAILS . We assume that the cus- tomer knows what he wants and we try to give it to him. The Stafford system provides for intelligent attention to even the smallest detail. Improvement or change is often suggested but never made unless approved by the customer.
PROMPT SERVICE-A good cut is no better than a poor one if delivered too late. Producing quality quickly is one of the distinct features of our business. "Johnny on the Spot." that's what one grateful printer said about the Stafford service.
FAIR PRICES, Our customers get what they pay for, and pay for no more than they get. Accurate time is kept on all work and no element of guess "work enters into our accounting. The sixteenth year, continuously, with our splendid organization, trained and tried, in our superb plant, modern to the minute, insures the highest quality of work, the best service, at the least consistent expense. In short, Stafford prices are O. K.
STAFFORD ENGRAVING COMPANY "The House of Ideas" CENTURY BUILDING, INDIANAPOLIS, IND. Telephones - Local and Long Distance 3889
PRINTED ON EXTRÁ SUPERFINE ENAMEL Sold by C.P.LESH PAPER CO., Indianapolis
The above illustrates what may be done in one printing with one plate. Type and picture are all in one halftone. The effect is good for trade journals and magazine advertising
R. L. POLK & CO.'S Indianapolis City Directory 1907.
CLASSIFIED BUSINESS DIRECTORY
[COPYRIGHT 1907]
Headings marked thus (*) are special, and are only inserted when specially contracted for.
ABA INDIANAPOLIS 1907 DIRECTORY ACC 1365
ABATTOIRS. Indianapolis Abattoir Co, cor W Morris and White River.
ABSTRACTS OF TITLES. Brown Lyndsay M, 325-328 Lemcke Bldg. Cole Albert B, 21, 152 E Market. Coval W M & Sons, 6, 160 E Market. Indiana Title Guaranty and Loan Co, 129 E Market. Knapp Wm W, 8 Baldwin bldg. Marion Title Guaranty Co, 227-230 Lemcke Bldg.
Policyholders' Guarantee Title and Ab- stract Co, 827 Law bldg. Ripley & Co, 222 Unity Bldg.
ACADEMIES. (See Colleges, Schools, etc.)
ACCORDION PLAITING. Accordion Plaiting Co, Mae C Page Propr, 8 Odd Fellows' Hall, n e cor Penn and Wash.
R. L. POLK & CO.'S POCKET STREET GUIDE
FOR INDIANAPOLIS Contains a complete list of Apartment Houses, Public Buildings, Halls, Theaters, Asylums, Hospitals, Parks, Street Railway Routes, Fire Alarm Signals, Etc.
PRICE, 25 CENTS Offices, 320-324 American Central Life Building, 6-8 East Market Street.
Phones-New, 1050 Central, Prospect 150 Cor. Cruse and Daly Bottled at Brewery
HOME BREWING CO.'S BOTTLING DEPARTMENT, NEW 1030
Columbia, Home Brew, Pale Select, Stock Ale, Porter, Malt Extract
Office Telephone-New, 5160.
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