Greensboro (Guilford County, N.C.) city directory, 1962, Part 2

Author:
Publication date: 1962
Publisher: Richmond, Hill Directory Co.
Number of Pages: 1658

USA > North Carolina > Guilford County > Greensboro > Greensboro (Guilford County, N.C.) city directory, 1962 > Part 2

Note: The text from this book was generated using artificial intelligence so there may be some errors. The full pages can be found on Archive.org (link on the Part 1 page).

Because of its central location, Greensboro was placed on the main railroad lines and highways. And when airline facilities were being installed around the country in the 1920's, the city was included in the first north-south mainline service. These transportation facilities and its location were among the more important factors that have made Greensboro natural as an industrial and distribution site, both whole- sale and retail.

In its early years, Greensboro became the home of several colleges and is now one of the educational centers of the nation. This, of course, has contributed much to the cultural growth so that the city is a well-rounded, progressive community.

Greensboro, known as "The Insurance Center of the South," is also the home of the world's leading textile manufacturers, a leader in education, and the location of one of the world's largest cigarette manufacturers, P. Lorillard Co.

P. Lorillard Co.

INTRODUCTION

Statistical Review

FORM OF GOVERNMENT -- Council, City Manager.

POPULATION -- City, 125,000; Greensboro-High Point metropolitan district, 250,000. 99.9 per cent American-born.

AREA -- 50 square miles.

ALTITUDE -- 839 feet above sea level.

CLIMATE-Mean annual temperature, 69.2 degrees; average annual rainfall, 42.5 inches; days of clear sunshine annually, 136; humidity, 42.4 per cent.

PARKS -- 29, with 595 acres.

ASSESSED VALUATION -- $442,635,924, with $1.27 per $100 tax rate.

BONDED DEBT -- $31,294,000.

COMMERCE-Latest business census shows 1,096 retail establishments and 529 wholesale firms. One-sixth of the State's population lives in Greensboro's 12-county trading area, one-fifth of the retail sales are made there, and one-fourth of the State's manufactured goods produced there.

FINANCIAL DATA -- 4 banks, with total deposits of $1,571,057,912 (Dec. 31, 1961), and total resources of $1,812,813,089, and 3 savings and loan associations with total assets of $101,625,328.

POSTAL RECEIPTS -- $4,356,925 for 1961 calender year.

TELEPHONES IN SERVICE-73,539.

CHURCHES -- 206, representing almost all denominations.

BUILDING AND CONSTRUCTION- Value of building permits for 1961, $30, 444, 654.

REAL ESTATE -- 36,687 homes with 55.2 per cent owned by occupants.

TRADE AREA-Retail and wholesale area has radius of 50 miles with a population of about 1,400, 000.

NEWSPAPERS -- 2 dailies and 3 weeklies.

RADIO STATIONS -- WBIG, WGBG, WCOG, WPET, and WMDE-FM.

TELEVISION STATIONS -- WFMY-T V (100,000 watts), and WUNC-T V (100,000 watts).

RAILROADS -- Southern Railway operates 16 passenger and 14 freight trains daily.

HIGHWAYS-U. S. 29, 70 (main east-west), 220 (main north-south), and 421 and Interstate 40.

AIRPORT -- Greensboro-High Point-Winston-Salem Airport is 6 miles from the city on U. S. 421. Served by Eastern, United and Piedmont Airlines with 40 flights daily.

AUTOMOBILE REGISTRATIONS -- 36,567.

HOSPITALS -- 4, with total of 808 beds.

EDUCATION -- Woman's College of the University of North Carolina, Greensboro College, Guilford College, Greensboro Division of Guilford College, Bennett College, and Agricultural and Technical Col- lege of North Carolina.

36 public schools, including 4 senior high and 10 junior high; 4 parochial schools, including 1 high school. Number of pupils in public schools, 23,312; parochial, 948. Number of teachers in public schools, 975, parochial, 35. Value of public school property, $20,000,000; parochial, $1,730,000.

8 institutions of higher education in the county with about 10,340 students; 34 rural public schools. PUBLIC LIBRARIES -- 2 in Greensboro with 184,990 volumes. Including college libraries, books total 623,147.

CITY STATISTICS-Total street mileage, 562.48 with 441.26 miles paved. Miles of gas mains, 263, sewers, 428. Number of water meters 33,921, electric meters, 87,390, gas meters, 12,588. Pumping capacity of municipal waterworks, 90 million gallons daily; daily average pumpage, 12 million gallons; 425 miles of mains.

Fire Department has 193 men with 10 stations and 21 pieces of motor equipment. Police department has 214 men and 22 women with 1 station and 60 pieces of motor equipment.

General Review

GUILFORD COUNTY -- Settled chiefly between 1750 and 1770 by Ulster Scots Presbyterians, English Quakers and German Lutherans and Calvinists (German Reformed), the county was established in 1771 from parts of Orange and Rowan counties. It was named after the Earl of Guilford. Containing some 624 square miles, Guilford County in 1950 had a population of 191,057.

GREENSBORO -- The county seat was chartered in 1808 and named after Gen. Nathanael Greene, American leader in the Battle of Guilford Courthouse. U. S. Census figures show steady growth: 1890- 3,317; 1900-10,035; 1910-15,895; 1920-19,861; 1930-53,569; 1940-59,319; 1950-74,389; 1960-119,574. The population is 99.9 per cent American-born with Negroes making up twenty-five per cent of the total.

POINTS OF HISTORIC INTEREST -- Guilford Courthouse National Military Park is located on the site of the Battle of Guilford Courthouse. Here Gen. Greene fought one of the final and significant battles of the Revolution in North Carolina and the losses Cornwallis suffered contributed in large part to his sur- render at Yorktown several months later. Maintained as a national park, the site has an historical mu- seum and many monuments, including Gen. Greene, Winston, Caldwell, and the famous "giant" Peter Francisco.

O. Henry, one of the most famous writers of this country, was born in Greensboro. A bronze tablet on the Masonic Temple identifies his birthplace. O. Henry exhibits are to be found in the Greensboro Historical Museum, at the Greensboro Public Library and the O. Henry Hotel.

Dolly Madison's Well -- This site, identified by a marker near Guilford College, marks the birthplace of the wife of the fourth U. S. president.

The home and famous classical school of Dr. David Caldwell, first pastor of Buffalo and Alamance Presbyterian Churches, Guilford County's first first-citizen, minister, educator, physician and states- man, are marked by plaques on Friendly Road near their sites.

The Greensboro Historical Museum, containing many well-preserved relics from the city's past, is located in the Municipal Center on Church Street.

INTRODUCTION

Greensboro War Memorial Auditorium-Coliseum

Library at Woman's College of the University of North Carolina

COMMERCE AND TRADE

Greensboro is easily accessible to a 50-mile trade area with a population of about 1,400,000. Retail sales for the area in 1959 totaled $1,338,533,000.

Greensboro is the principal market of the northern Piedmont section of the State. There are some 1,500 retail, service and professional outlets and nearly 2,000 salesmen and agents who distribute a wide variety of merchandise of a much larger territory.

Company Building

Jefferson Standard Life Insurance

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XII

INTRODUCTION

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XIII

INTRODUCTION

Pilot Life Insurance Company Home Office

United States Post Office, Greensboro, N. C.

The home offices of several large insurance companies, plus territorial and general agencies of many national firms, have given the city its title of the "Insurance Center of the South."

Although not the largest tobacco market in the Old Belt, Greensboro's market is growing the most rapidly of any in the section. Reactivated in 1949 after twenty-five years of inactivity, the market has increased its sales faster than any other in the Old Belt. This growth is due mainly to the excellent management and Greensboro's location in the center of one of the nation's finest tobacco-growing areas.

GOVERNMENT

Greensboro is administered by a non-partisan council of seven members elected at large who employ a full-time city manager.

Good management of the city is reflected in nationally-recognized superiority in public health ad- ministration, reduction of fire losses and low insurance rates, salability of municipal bonds, efficient police protection, well-paved streets, and modern sewerage and sanitation facilities. These and other evidences of good government have given Greensboro an atmosphere of enterprise and well-being.

XIV

INTRODUCTION

LEFT

Greensboro Municipal Building

Administering the affairs of Guilford County is a commission of five members elected at large. With its county manager, it is generally regarded as one of the best managed counties in the State, and is frequently pointed out as a model by the N. C. Institute of Government.

EDUCATION

Guilford County has eight institutions of higher education with about 10,340 students, 34 modern con- solidated rural public schools, and 36 city public schools with an enrollment of 23,312.

Woman's College of the University of North Carolina -- This is the largest residence woman's college (3,139 students), in the U. S. with advanced schools of music, art, dramatics, home economics, physical education, and secretarial science. Ranking high among the liberal arts colleges in America, Woman's College grants bachelor of arts and science degrees and offers graduate work. It was founded in 1891. The present Chancellor is Dr. Otis A. Singletary.

Greensboro College (Methodist-co-ed) -- For a century this college, now co-educational, has been re- garded highly as a liberal arts school. Courses are offered leading to bachelor degrees in music, dra- matics, and cultural subjects. The president is Dr. Harold H. Hutson. Number students enrolled -- 600. Value of college property -- $3,746,000. Number of volumes in college library -- 39,000.

Guilford College (Quaker-co-ed) -- This accredited liberal arts college was chartered in 1834. Dr. Clyde A. Milner is president. There are 722 students.

Greensboro Division of Guilford College -- Organized in 1948 primarily to offer night classes to adults, the unit has now grown to more than 1,800 students. Classes are now offered (1) college graduates (2) college students (3) adults who did not attend college. A new $500,000 building was dedicated in 1959. Dr. Grady Love is the director.

High Point College (M. P.) -- This institution was founded in 1924 at High Point to offer liberal arts courses leading to bachelor degrees. Dr. Wendell M. Patton, president. 1,250 students are enrolled.

Oak Ridge Military Institute (R. O. T. C.) -- Founded at Oak Ridge in 1851, this boys' preparatory school with 213 boys enrolled holds a long record for highest rating by the War Department. Col. T. O. Wright is the commandant.

Agricultural and Technical College (N.) -- Founded by the State of North Carolina in 1891, A & T is among the largest Negro colleges (2,732 students) in the U. S. Bachelor degrees are offered. Dr. Samuel D. Proctor is president.

Bennett College (N.)-Liberal arts courses and bachelor and master degrees. This is the oldest (founded in 1873) of the four Negro colleges in Greensboro with 600 students. Dr. Willa B. Player is president.

Palmer Memorial Institute (N.) -- This non-denominational Christian cultural school was founded in 1902. Dr. Wilhelmina M. Crosson is president with 208 students enrolled.

INDUSTRY

Of 80,000 persons employed in Greensboro, approximately 24,000 are in manufacturing industries. The annual payroll of manufacturing industries in Greensboro is about $87,000,000.

INTRODUCTION

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Burlington Industries

Greensboro's industrial structure is a broad one. The city has cotton, and synthetic textile mills; women's hosiery and men's hose mills; woodworking, laundry, sawmill, farm tool, machine tool, and sheet metal industries; general foundry and stove works; ornamental iron and steel fabricators; overalls, work pants, and sleeping garment plants; cigarettes; electronics equipment; fertilizer plants; belting and textile specialties factories; lumber and mill work plants; chemicals and pharmaceutical manufacturers; coffee roasting, flour and food products plants; auto body builders; ice cream and dairy products plants; printers and bookbinders; and a variety of specialty manufacturers.

Cone Mills, the largest producer of cotton denim in the world, and Burlington Industries, Inc., the largest textile manufacturers in the world, maintain their headquarters in Greensboro. Two other im- portant Greensboro industries are Blue Bell, Inc., the largest manufacturer of overalls and work clothes in America, and Pomona Terra-Cotta Company, the largest manufacturer of clay pipe in the South. Richardson-Merrell Inc. (formerly Vick Chemical Company) and its many products are known around the world. P. Lorillard Company operates one of the world's most modern cigarette factories in Greens- boro.

Also located in Greensboro are the synthetics division headquarters of J. P. Stevens & Co., Inc., a multi-million-dollar Sears, Roebuck And Co. mail order plant; a folding carton plant of the Container Corp, of America; and an electronics plant of Western Electric Co.

The principal industrial advantages are climate, good living and working conditions, availability of intelligent native labor, efficient public utilities, adequate power, competitive transportation facilities, accessibility to raw materials and markets, low taxes and insurance, and good government.

Sears, Roebuck And Company Mail Order Plant

XVI

INTRODUCTION

TRANSPORTATION

Regular daily schedules include: 16 passenger trains, 156 buses, 40 airline flights, 14 freight trains, and 14 package cars.

Greensboro is the center of rail, highway and air transportation of the northern Piedmont. It is served by the main line of Southern Railway (double track) that runs north and south, and 4 branch lines, South- ern operated, providing east-west service.

Modern union passenger, mail, and express terminals are maintained with free pick-up and store delivery on LCL shipments. The REA Express has express service on practically all passenger trains. This makes available passenger train express service at railroad freight rates to all points in the State and to a large portion of Georgia, South Carolina, Tennessee, Virginia, and part of West Virginia.

More than 2,500 miles of hardsurfaced highways within a radius of fifty miles provide a means of easy access to Greensboro for the 175,000 automobile owners in the area.

Standard bus lines travel in eight directions to connect all principal cities. Atlantic Greyhound, Queen City Coach, Carolina Coach, and others operate under State regulations and clear through a union terminal.

The Greensboro-High Point-Winston-Salem Airport, a pioneer in the Southeast, serves the Northern Piedmont area. The airport is served by Eastern Airlines, United Airlines and Piedmont Airlines. In addition to paved runways, the airport also has a weather bureau, hangars, restaurant, and complete radio equipment.

Greensboro also has a large number of trucking companies with excellent warehouse facilities. The companies operate large fleets in all directions which adds further to the city's transportation facilities. This, and the density of population, make Greensboro more easily accessible to more people than any other city in the South Atlantic States.

RELIGIOUS FEATURES

The church has always been a powerful and constructive force in the life of every Guilford County neighborhood. The Quaker Meeting House at New Garden (now Guilford College) was established in 1752 and Old Buffalo Presbyterian Church organized in 1756.

Today all leading denominations are represented -- Protestant, Catholic, Jewish-and maintain hand- some places of worship. There is a broad religious tolerance activated by progressive ministerial associations and the Council of Protestants, Catholics and Jews.

The social life of many rural communities centers around neighborhood churches, and urban churches also have highly developed social programs.

Sedgefield Inn

RECREATION, SOCIAL AND CULTURAL ACTIVITIES

Greensboro is strongly sports-minded, golf being the most popular form of recreation. There are 6 golf courses -- 5 country clubs and one public course. Since 1938 the Junior Chamber of Commerce has been promoting the Greater Greensboro Open Golf Tournament, which has become one of the best-known tournaments on the national circuit. In 1960 and early 1961, four modern bowling establishments were built, with 100 ten pin and 44 duck pin alleys.

Greensboro boasts both a baseball team and ice hockey team. The North Carolina Coaching Clinic and All-Star Games held annually at Woman's College bring high school graduates from more than 110 communities in the State, and the North Carolina Closed Tennis Tournament has been held in Greensboro each summer since the early 1930's.

XVII

INTRODUCTION

Nearby facilities are available for fishing, boating, swimming, and hunting of duck, quail, fox and deer. Modern country clubs at High Point, Sedgefield, Starmount and Greensboro have handsome club- houses where many social gatherings are held: riding, fox hunting, musical programs, dancing, bridge, tennis, skeet, swimming and others.

The schools and colleges schedule continuous series of recreational and educational entertainment, and athletic events throughout the school year; and over 500 clubs aid specifically in many recreational undertakings. A total of 595 acres is reserved for parks and playgrounds, and a full-time recreational director is employed to promote activity throughout the year. Plans are underway to purchase and im- prove in excess of 1,000 acres for park purposes.

Few sections offer greater opportunity for year-round living out-of-doors, or more varied recrea- tional advantages. Pinehurst and Roaring Gap resorts are within two hours' drive, and the city lies be- tween the mountain and seashore resorts.

The Greensboro Historical Association operates a city museum with a special section devoted to native William Sydney Porter. The City Recreation Department and the Junior League operate a junior museum. The U. S. Park Service maintains Guilford Battleground National Park, where a zoo is one of the features.

Commercial amusement may be found through 7 motion picture theatres and 5 drive-ins; 1 roller skating rink, 3 riding academies, 5 bowling alleys, and ice skating at the new Auditorium/Coliseum.

The Greensboro War Memorial Coliseum was completed late in 1959. Facilities include an auditorium seating 2,439, an arena with a capacity of 9,948, as well as other meeting and exhibition areas, with pro- visions for closed circuit television.

With the completion of the Auditorium/Coliseum, the already busy schedule of social and cultural events was stepped up. Regular music and lecture series bring outstanding attractions to Greensboro -- concert artists, symphony orchestras, plays, authors and other lecturers -- now augmented by circuses, ice hockey games, New York theatricals. Woman's College, Greensboro College, and Guilford College serve as an outlet for amateur theatricals.

The Greensboro Arts Council, Inc., organized in 1958, carries out a city-wide cultural program in both the performing and graphic arts.

For additional information contact the Greensboro Chamber of Commerce Greensboro, N. C.

FAIR PRACTICE CODE for ADVERTISING and SELLING recommended by the ASSOCIATION OF BETTER BUSINESS BUREAUS, INC.

1. Serve the public with honest values.

11. Tell the truth about what is offered.

Tell the truth in a forthright manner so its significance may be understood by the trusting as well as the analytical.

IV. Tell customers what they want to know - what they have a right to know and ought to know about what is offered so that they may buy wisely and obtain the maximum satisfaction from their purchases.

V. Be prepared and willing to make good as pro- mised ond without quibble on any guarantee offered.

VI. Be sure that the normal use of merchandise or services offered will not be hazardous to public health or life.

VII. Reveal material facts, the deceptive conceal- ment of which might cause consumers to be misled.

VIII. Advertise and sell merchandise or service on its merit and refrain from attacking your competitors or reflecting unfairly upon their products, services, or methods of doing business.

IX. If testimonials are used, use only those of com- petent witnesses who are sincere and honest in what they say about what you sell.

X. Avoid all tricky devices and schemes such as deceitful trade-in allowances, fictitious list prices, false and exaggerated comparative prices, bait adver- tising, misleading free offers, fake sales and similar practices which prey upon human ignorance and gullibility.

CLASSIFIED BUYERS' GUIDE OF THE CITY OF GREENSBORO

NORTH CAROLINA 1962

THE BUYERS' GUIDE CONTAINS THE ADVERTISEMENTS OF THE MORE PROGRESSIVE BUSINESS MEN AND FIRMS.

ALSO A COMPLETE CLASSIFIED BUSINESS

DIRECTORY BEGINNING ON PAGE 189

HILL DIRECTORY COMPANY PUBLISHERS 2910 W. CLAY ST. · P.O. BOX 6874 RICHMOND 30, VA. Copyright, 1962, by Hill Directory Company

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See the NEW Line of

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The National Cash Register Company 116 E. Market - Dial 274-8414

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Only Authorized Office in this City THE NATIONAL CASH REGISTER COMPANY 116 E. Market - Dial 274-8414

EVERY STORE

should appear in the Directory and the Direc- tory should be in Every Store.

Besides its use to the storekeeper, it is a convenience the customer expects.

The store that offers an old Directory, or no Directory at all, fails to show its pa- trons a courtesy they will find elsewhere.

ADVERTISING

IT'S LIKE

FOUND MONEY

Found money? It's wonderful! In fact it's the best kind there is! And, if you'll just look around a little, you'll find quite a few possibilities for found money right in your own home. An outgrown bike, crib . . . golf clubs, lawn mower or lawn tools that aren't used any more . . . cloth- ing, furniture or appliances that are

collecting dust in the attic or basement . . . the list is almost without end. For just a small cost these items can be turned into cash through a News-Record WANT AD. You'll be pleased with the quick results these power-packed little ads will bring and you'll have YOUR source of "Found Money."

BUY-SELL-RENT-TRADE-HIRE-FIND quickly, economically through the . . . WANT ADS Phone BR 3-8611 . . . and ask for the helpful classified ad-taker

Greensboro News and Record MORE than 100,000 Circulation Daily! . MORE than 400,000 Readers. Daily!

ADVERTISING

CHANNEL

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Outstanding personality programs planned and designed to do an outstanding sales job for your company. A type for every member of the family reaching the audience you want. Pop to Hillbilly to Rhythm and Blues, News and Sports. Call today for availabilities.

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ADVERTISING SPECIALTIES

POST CARDS

TROPHIES . CONVENTION SUPPLIES . BROCHURES

ADVERTISING ENTERPRISES

L.O. Hutchins

1206 Country Club Drive Telephone 273-0812

AIR CONDITIONING AND HEATING

BULLOCK & HUMBLE CONTRACTORS

COMMERCIAL and INDUSTRIAL CUSTOM DESIGNED

AIR CONDITIONING

Carrier

HEATING

THE NATION'S LEADER IN AIR CONDITIONING SALES, INSTALLATIONS AND SERVICE

1027 OAKMONT AVE. TEL. 273-1975

Cost of REFERENCE ADVERTISING is decidedly an important consid- eration in determining its value as to the PROTECTION secured

AMUSEMENTS

Playground® of the Piedmont®

Serving 11/2 Million Prosperous North Carolinians

The Magnificent

Greensboro Auditorium and Coliseum

Here, in the heart of North Carolina's Piedmont Plain, are exhibition facilities to challenge the nation's finest.

Three units: an auditorium, town hall and coliseum built to accommodate the most elaborate (or the simplest) presentation.

These impressive structures place facilities of unparalleled excellence at your command.

For Illustrated Brochure, Information or Availabilities Contact: Robert H. Kent, Manager GREENSBORO AUDITORIUM AND COLISEUM

1921 W. Lee St. Tel. 275-8561 Greensboro, North Carolina

Fabulous Facilities for:

Conventions . Banquets Ice Hockey · Dances Stage Shows Trade Shows . Sports Events Dealers' Shows and Sales Meetings

Auditorium

Stage Area 95 x 57 Theater Type Building Air Conditioned Seats 2,500

Town Hall Exhibit Area 63 x 63 Meeting Rooms Air Conditioned Seats 300

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Greensboro (Guilford County, N.C.) city directory, 1962, Part 2

Author: Publication date: 1962 Publisher: Richmond, Hill Directory Co. Number of Pages: 1658

Author:
Publication date: 1962
Publisher: Richmond, Hill Directory Co.
Number of Pages: 1658