Hill's Wilmington (North Carolina) city directory [1934], Part 59

Author: Hill Directory Company.
Publication date: 1934
Publisher: Hill Directory Co.
Number of Pages: 610


USA > North Carolina > New Hanover County > Wilmington > Hill's Wilmington (North Carolina) city directory [1934] > Part 59


Note: The text from this book was generated using artificial intelligence so there may be some errors. The full pages can be found on Archive.org (link on the Part 1 page).


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597


WALTER E. YOPP Inc.


Funeral Director and Embalmer


211 PRINCESS STREET


TELEPHONE 1010


KNIGHTS OF' COLUMBUS Wilmington Council No 1074 1071/2 N 3d KNIGHTS OF PYTHIAS Clarendon-Stonewall Lodge No 1 208 Princess MASONIC Ancient Free and Accepted Masons


Giblin Lodge No 2 (c) 17 N 8th


Orient Lodge No 395 15 N Front


StJohn's Lodge No 1 15 N Front


Wilmington Lodge No 319 15 N Front Knights Templar Plantagenet Commandery No 1 15 N Front


Order of the Eastern Star


Golden Rod Chapter No 142 15 N Front


Order of the Rainbow for Girls Wilmington Assembly 15 N Front Royal Arch Masons


Concord Chapter No 1 15 N Front


Royal and Select Masters


Munson Council No 4 15 N Front Scottish Rite Masons


Blakely Johnston Lodge of Perfection 15 N Front


Cape Fear Chapter Rose Croix 15 N Front Liberty Council of Kadosh 15 N Front


Wilmington Consistory 15 N Front ROYAL ARCANUM


Carolina Council No 1874 1805 Princess


Harnett Cornelius Council No 231 5 N 2d


SONS AND DAUGHTERS OF LIBERTY New Hanover Council No 6 211/2 N 2d UNITED COMMERCIAL TRAVELERS


Cape Fear Council No 374 101 N 3d UNITED DAUGHTERS OF THE CONFEDERACY


United Daughters of the Confederacy 206 N 2d WOODMEN OF THE WORLD Live Oak Camp No 6 101 N 3d


*Spectacles CITY OPTICAL CO, 220 N Front, Tel 45 (See left top lines and page 31)


Sporting Goods-Retail JACOBI HARDWARE CO INC, 10-12 S Front, Tel 2460 (See right top lines and page 27)


Maffitt's Golf Supply Co 5 Princess


Pickard's 209 Market


QUEEN CITY CYCLE CO. 209 Market, Tel 862


WILMINGTON CYCLE CO, 30 S Front, Tel 526


Stamping Works and Die Cutters CAROLINA PRINTING & STAMP CO, 8 Grace, Tel 220 (See front cover)


Stationers-Retail


James Book & Stationery Store 10 N Front SHOEMAKER ORLESS H, 6-8 N Front, Tel 954


Southern Building


Hugh MacRae & Co. Inc. Oleander Development Co.


Telephone 841


598


CONRAD B. WESSELL


Tel. 713


The Frigidaire Man Frigidaire ELECTRIC - REFRIGERATION!


222 Market St.


FOSTER-HILL REALTY CO. "WE SELL THE EARTH"


Steamboat Lines Diamond Steamboat & Wrecking Co ft Ann cor S Water NORTH CAROLINA LINE INC, Ft Ann cor S Water, Tel 581


Steamship Lines


Cape Fear Shipping Co 319 N Front


Stenographers-Public Baker Augusta D Mrs 121 Chestnut mezz fl


Stone Dealers Carolina Cut Stone Co The 719 McRae


*Storage-Cold WILMINGTON COLD STORAGE CORP, 518 N 2d, Tel 2313 (See marginal line front cover and page 23)


Store Fixtures and Fittings Sternberger & Co 1007 Princess


Stove Repairs


Hale Hinton S 710 N 3d


Stoves and Ranges-Retail JACOBI HARDWARE CO INC, 10-12 S Front, Tel 2460 (See right top lines and page 27) SMITH FURNITURE CO, 612 Castle, Tel 332 (See right side lines and page 26) Sutton-Council Furniture Co Inc 310 N Front


Surety Bonds WELLS HAROLD W, 210 Princess, Tel 5 (See page 29)


Syrups and Molasses-Wholesale American Molasses Co of N C 15 W Queen


Tailors


Ambrosiano C Geo 109 Princess 2d fl


Ambrosiano Paul 109 Princess 2d fl


Ambrosiano Vincent 2081/2 Princess R5 Belvin C Hubert 2071/2 Princess


Hardwick Mary I Mrs 114 Princess


Mosias Harry B 3151/2 N Front


Seitter Geo F 151/2 Princess


Simon Geo J 25 N 2d


Taylor Jas B 231/2 N Front R3


*Tailors and Designers


TAYLOR JAMES B, 231/2 N Front R3


Tank Car Lines


Union Tank Car Co Brunswick cor Front


Taxicab Service


Al's Taxi Service 112 N 2d


Tea and Coffee-Retail Kenny C D Co 16 S Front


599


White's PASTEURIZED


DAIRY PRODUCTS PHONE 680


Telegraph Companies POSTAL TELEGRAPH-CABLE CO, 227 (219) N Front, Tel Call Postal


WESTERN UNION TELEGRAPH CO, 213 (207) N Front, Tel Call Western Union


Telephone Companies SOUTHERN BELL TELEPHONE & TELEGRAPH CO, 123 Princess, Tel 9000


Tile Manufacturers


MOORE ROGER, Office 238 Princess, Tel 864, Plant near Acme, N C, Tel Long Distance 22013


Tire Dealers and Repairers


BEST TIRE CO INC THE, 14 N 3d, Tel 423 (See right side lines)


FIRESTONE SERVICE STORES INC, 215 Market, Tels 620 and 621 (See page 19)


HUGHES BROS, 201 Market cor 2d, Tel 2345 (See page 20) McCONNELL & CAUSEY, 1200 Market, Tels 547 and 548 (See page 20)


RANEY CHEVROLET CO INC, 406-408 Princess, Tels 715 and 716 (See front cover and page 20)


Tire & Vulcanizing Co Inc 134 Market


WENBERG BROS INC (General), 219-221 N 2d cor Grace, Tel 2830


Tourists' Camps Idle Hour Carolina Beach rd (Summer Hills)


*Tourists' Headquarters


HOTEL WILMINGTON, 318 N Front, Tel 927 (See page 27) ROOSEVELT GARDENS, Castle Hayne rd, Tel 9211 (See page 4)


Towing Companies


Stone Towing Line 4 S Water


*Trade Lists


HILL DIRECTORY CO INC, 4th Floor Presbyterian Bldg 8 N 6th, Richmond, Va


Traffic Bureaus and Managers


Southeastern Demurrage & Storage Bureau 501 Nutt Southern Traffic Service 1261/2 Princess R320


Transfer Companies MURRAY'S TRANSFER CO, 216 Princess, Tel 503 (See page 34)


Taylor Motor Express 122 N Water


Wilmington Warehouse & Transfer Co 223 N Water


*Transfer and Storage FARRAR TRANSFER & STORAGE WAREHOUSE, 1121 S Front, Tel 883 (See page 34)


Transportation-Freight-Auto BLACK'S MOTOR EXPRESS, 3 S Water, Tel 2727 Hunt's Motor Express 120 N Water


P & F Motor Express Inc 1 Princess


117 N. FRONT Jewelers


GEO. W. HUGGINS CO.


600


Atlantic Finance Co.


Jno. Bright Hill President


Loans on Real Estate


Financing


Mortgages Title Insurance


Wallace Bldg. 240 Princess


PHONE 260


HANOVER IRON WORKS


HORACE T. KING


Contractors for Corract Systam of Warm Air Heating, Metal Cornices, Skylights, Vantilators and Roofing, Blow Pipa and Stack Work, Auto Radiator Rapatrs. 109 NORTH WATER STREET PHONE 609 Continuous Sarvica Sinca 1903


Trust Companies PEOPLES SAVINGS BANK & TRUST CO, 101 N Front cor Princess, Tels 166 and 535 (See backbone and page 21) WILMINGTON SAVINGS & TRUST CO THE, 110 Princess, Tels 418 and 419 (See left top lines and page 22)


Typewriting Machines-Dealers


Typewriter Inspection Co 213 Princess Underwood Typewriter Co 244 Princess R17 Wolfe Herman F 1261/2 Princess R208


Undertakers


ANDREWS MORTUARY, 419 N 3d at Red Cross, Tels Day 223, Night 315


Green & Sadgwar (c) 515 Red Cross


Mclaughlin's Funeral Home (c) 319 S 7th


Scott Robt H (c) 6093/4 Red Cross


Shaw's John H Sons (c) 520 Red Cross


YOPP WALTER E INC, 211 Princess, Tel 1010 (See right top lines and page 26)


Upholsterers


Breen P J & Son 618 N 4th CAPPS J W & CO. 1313 Castle, Tel 2039-W (See marginal line front cover and page 19)


Yow Bros 116 Kidder


Vacuum Cleaners-Dealers HOOVER SUCTION SWEEPERS, 217-2231/2 Princess, Tel 2700 (See right top lines)


Vulcanizers ORRELL'S SERVICE STATION, N 3d cor Red Cross, Tel 501 (See Street Divider) Piner Thos D 216 Market


*Warehouses-Cold Storage WILMINGTON COLD STORAGE CORP, 518 N 2d, Tel 2313 (See marginal line front cover and page 23)


Warehouses-Merchandise


Applewhite Bonded Warehouse Co 517 Nutt


FARRAR TRANSFER & STORAGE WAREHOUSE, 1121 S Front, Tel 883 (See page 34)


Heide Warehouse Co 1 Brunswick


WILMINGTON TERMINAL WAREHOUSE CO, Nutt at Har- nett, Tel 421


Watch and Jewelry Repairers


HUGGINS GEO W CO, 117 N Front, Tel 455 (See right side, lines)


KINGOFF'S, 300 N Front, Tel 231 (See right top lines and page 29) Nielsen Otto 25 S Front


Page Chas A 217 Princess


POPE ANDREW M, 5 N Front (See left side lines and page 29) Simmons Daisy L Mrs 11 S 2d Williford Thos J 609 N 4th


601


W. A. McGIRT


Real Estate and Insurance


217 Princess St.


Wilmington, N. C.


Welders and Brazers


Cashwell Abner D 6 S Water


Parker & Lockfaw Machine & Welding Co 110 S Water


Well Drillers and Borers


Callihan Pump & Well Co 309 Castle


Guthrie Wm E 7031/2 N 4th


Head Thos J 212 Red Cross


Window Cleaners Mallette Henry H (c) 1110 Market


*Wine Merchants WILMINGTON BEVERAGE CO INC, Castle Hayne rd, Tel 168 (See page 2)


Women's Furnishing Goods-Retail Dressmaker Shop The 118 Market


Platt's 114 Market


Women's Furnishing Goods-Wholesale and Jobbers May's Jobbing House 116 Market


Wood Dealers


Artis Richd (c) 1214 N 7th


Bizzell Rushion D (c) 107 S 10th


Black Geo (c) 1217 Wooster


Bland Moses (c) 1220 Charlotte Carr Elijah (c) 919 Castle


COOPER T E & CO INC, Ft Parsley, Tel 481 Dyson Albert C 802 N 8th Harriss Eug 2 Oak av


Henry Wm M (c) 109 S 11th


Hodges Wm (c) 1114 N 8th


Jackson Thos (c) 807 Rankin


Lewis Sim F 1102 N 4th


Mathis Coy T Poplar nr Tennessee av (Summer Hills) McKeithan D Preston 618 Campbell


Moore John (c) 515 S 9th Powell Herbert (c) 101 S 10th


Robbins Martin B 1100 Orange Solomon Lydia (c) 512 Nixon


Spaulding B Lattimer (c) 825 S 8th


Williams Jas E (c) 615 Campbell


COAL


606-620 North Sixth St. FUELOF QUALITY Tels. 155-156


COKE


NORTH-SMITH COAL CO.


602


CITY DIRECTORY USES


1. SALES PROMOTION:


a. Sales Analysis ---


Comparing present amount of business obtained in a given area with possible maximum business in that area. The Householders' Directory shows the classes of business located on a street, in office buildings, in sections of the city, etc. In checking up salesmen's calls on business in an assigned territory the directory presents a picture of how many places have not been reported upon, and shows a ready list of prospects for your goods or service.


b. Leads --


Determining proper official to approach for sales interview. The alphabetical listing for each business and professional concern, shows the names of the owners, partners or officers.


c. Selected districts-


Determining parts of city best suited for increasing business. The Householders' Street Directory shows the exact type of business or residences along each street of the city-and shows if the occupant of the home is the owner.


d. Building mailing lists and direct mail campaigns --


1. List of local people (Neighborhood List) within a given radius of Business location. On a city map, draw a circle to include the ter- ritory you wish to cover in your neighborhood list. From the map you can obtain the name of each street with intersections in the circle you have drawn. In the Householders' Street Directory you will find the correct name of the occupant at each house, or building on these streets. This will give you a 100% list of the territory desired.


2. Lists of business houses and the professions-The business directory at the end of the book classifies every business and profession ac- cording to the nature of the business. Complete lists such as doc- tors, lawyers, printers, garages, auto dealers, furniture stores, con- tractors, etc., can be found in this classified directory section.


3. Vocational Lists Such as clerks, stenographers, telephone oper- ators, carpenters, salesmanagers, purchasing agents, laborers, etc. The alphabetical directory shows the occupation of every individual in the city.


Run over the alphabetical pages-check marking the persons whose occupation is the one wanted for your list. This will give you a complete and accurate list for the entire city.


2. CREDIT:


a. Verifying customer's statements and information.


b. Information about customer.


Correct name, address, where employed and wife's name is given in the alphabetical directory for every individual. Whether he rents or owns home is usually shown in the Householders' Directory.


c. Determining character and stability of applicant for credit.


This directory gives his present occupation and residence. By referring to each yearly edition of the directory for the past few years, it is quickly determined whether the applicant holds the same job and residence, or flits from one job to another and one residence to another. After the new directory is delivered to you keep the old one on file. Never destroy it. You'll find old ones invaluable in checking your past records.


003


FOR EVERY BUSINESS


d. Identifying applicant and applicant's references.


The alphabetical directory gives complete information for each indi- vidual. (See Information about customer). The references given by the applicant for credit, can be identified in the same manner-who they are, what position they hold, etc.


e. Collecting accounts.


Tracing and locating debtor. Locating other members of debtor's family or relatives.


3. DELIVERY AND SHIPPING:


a. Routing-laying out route for delivery.


Use description of streets in the Householders' Street Directory, with an indexed map of the city for locating and laying out delivery route.


b. Obtaining correct addresses.


Where numbers on shipping instructions are not plain, or only street is given, the correct number can be found in the alphabetical or House- holders' Street Directory.


c. Locating streets, buildings, un-numbered houses.


A full description of every street-with location is given in the House- holders' Street Directory. When the address given is an apartment or building without street and number being given, the alphabetical section will give you the correct street and number for that building. Many buildings on streets are not numbered-or badly numbered-making it difficult to find the building wanted. The Householders' Street Direc- tory shows the location of the buildings along the streets.


4. PURCHASING:


The complete classified business section in the back of this directory, makes available all sources of goods wanted; assists in selection of most reliable and satisfactory firms to deal with; the nearest companies to fa- cilitate delivery of purchases, and determining the proper official of firm to deal with. The standard classified headings are complete and show all firms under the proper headings. There are many special headings marked with an asterisk (*) showing firms in display type. These firms are progressive and desire a more complete classified representation of their products.


5. GENERAL INFORMATION:


The Alphabetical Directory lists-Persons' full name and correct spelling, occupation, where employed, street address of residence, if married gives wife's name, head of house or roomer, renting or owns home. Lists all corporations showing officers, all partnerships showing partners, all individual business showing proprietor. All public officers, clubs, associa- tions, etc.


The Householders' Street Directory shows every street-a description of its location, all occupants on each street, the ownership of the property and all intersecting cross streets.


The Classified Business Directory shows all business in the city arranged under heading most descriptive of the nature of the business.


604


F. E. Livingston & Co.


Real Estate Rentals


Mutual and Stock Fire and Auto Insurance


Notary Public


240 Princess St. PHONE 260


RICH'S SHOE REPAIR PARLOR WILMINGTON'S FINEST


107 N. FRONT TEL. 112


MORE GOODS ARE BOUGHT AND SOLD THROUGH THE CLASSIFIED BUSINESS LISTS


OF THE DIRECTORY THAN ANY OTHER MEDIUM ON EARTH


X


Population of U. S. Cities of 25,000 Inhabitants or More in 1930


(As per final figures of the 1930 United States Census Report)


Alabama


Birminghalo 259.678 68,202


Bobile


Montgomery . .


86.079


Arizona


Phoenix


48.118


Tucsoa


Arkansas


Fort Smith 31.429


Little Rock .


81.679


Texarkana . . 10.764


California


Alameda


35.033


Alhambra


29.472


Bakersfield


26.015


Berkeley


Fresno


52.513


3'opeka 64.120


Wichita


111.110


Kentucky


Ashland 29.074


Covington


Lexington


. ..


Louisville ....


Newport . . .


29.744


l'aducah


..


Louisiana


Baton Rouge. ..


30.729


Monroe


New Orleans . .


458.762


Shreveport


76,653


Maine


Bangor


....


28.749


Lewiston . 34.94S


Portland .... TO.810


Maryland


Baltimore 801.874


Cumberland ..


37.747


Hagerstown


30.861


Massachusetts


BeverIv


25.086


iboston


751.188


Brockton


63,797


Cambridge


113.643


Chelsea


Chicopee


99,902


Delaware


Wilmington .. 106.597 District of Columbia


Washington 456.869 Florida


Jacksonville 129.549


Miami .


110.637


Orlando ..


27.330


Pensacola .. .


St. Petersburg. 10.425


101.161


Tanıpa W. Palm Beach 26.610


Georgia


Atlanta 270.366


Augusta 60.342


l'olumbus 43.131


Macon


53.829


Saranneh


85.024


Illinois


Alton


30.151


Aurora


46.589


Belleville


28,423


Berwyn


47.027


Bloomington


30.930


Chicago .3.376.438 ... .


('Icero


. .


Danville


36.765


Decatur


ICast St. Louis.


74.347


Elgin


Evanston


03.338


Galesburg


28,830


Granite City .


Jollet


42.993


Maywood


Moline


32.236


Oak Park


03.982


Peuria


Quincy


Rockford


85.864


Rock Island . .


37.953


Springfield ..


71.804


Indiana


Anderson


39.804


Fast Chicago. .


Elkhart


32,949


Evansville


102,249


114,946


Gary


100,426


Hammond


64.500


364.101


Kokono


32.843


Lafayette


Michigan City.


Mishawaka


Muncie


.. New Albany


4-31


Richmond


South Bend


32.493 104,193


62.810


lowa


Burlington 26.735


Cedar Rapids. .


56,097


20.726


Council Bluffs. 42.048


Davenport ..


Des Molnes . .


Dubuque ..


41.670


Camden


118.700


Easton


16.875


Frie


Harrisburg


Hazleton


Johnstown


Lancaster


..


Mckeesport


40.716 Nanticoke


New Castle.


48.674


Newark


New Brunswick.


Orange


35.399


669,817


Reading


Scranton


Sharon .


Wilkes-Barra


Trenton 123.356 Wilkinsburg ..


...


Union City. 58,639 Williamsport


West New York 37.107


New Mexico


Albuquerque


26,570


New York


Albany 127.412


Amsterdam


34.817


Auburo


36,652


Binghamton


76.662


Buffalo 573,076


Elmira


Jamestowo


...


Kingston


Mt. Veroon. ..


61.499


New Rochelle . 54,000


New York .. 6.930,446


Bronx Boro. 1.265.258 Brooklyn Boro


Manhattan .. 2.560.401


Boro


.1.867.312


Queens Boro. 1,079.120


Richmond Boro


158.346


100,234 Niagara Falls . 75,460


Poughkeepsle 40.255


Rochester


328,132


Rome 32.33


Schenectady 95,692


Syracuse


72,763


102.421


Galveston


52.938


299


l'ert Arthur ..


San Angelo


San Antonio


. .


Texarkana


16.002


Waco


52.848


Wichita Falls ..


18,800


Utah


Ogden


40,272


Salt Lake City.


140.267


Virginia


Lynchburg 40.661


Newport News ..


34.417


Norfolk


129,710


28,504


Petersburg


.


..


Portsmouth


. .


45,704


Richmond


182.929


Roanoke


09.206


Washington


Bellingham 30.823


Everett


..


30.567


Seuttle


365.583


Spokane


52.176


70.509


42.257


West Virginia


Charleston 60.408


Clarksburg 28.800


. ..


Huntington 75,572


...


Parkersburg


. .


29.023


Wheeling


61,659


Wisconsin


Appleton 25,267


Eau Claire ..


Fond du Lac. .


Green Bay . .


37.415


Kenosha 50,262


La Crosse


39.014


Madison


Milwaukee . . .


Oshkosh


40.108


Racino .


Sheboygan .


39,251


36,113


Tulsa


Oklahoma


Enhit


26,399


Muskogee 32.026


Oklahoma 185.389


Oregon


Portland 301.815


Manchester .. 16.534 Salem


Nashus


31.463


Pennsylvania


Allquipos


27.116


Allentown ..


Altoona


$2.034 82


57,892


59,164


34.468


Clifton


East Orange.


Elizabeth


114.589


Garfield


29,739


iloboken


59.261


Irvington


Jersey Olty.


Kearny


Montclair


65,23


.252


l'assalc


45.736


Riverside ....


29,690


Sacramento


93.750


San Bernardino


San Diego . . ..


147.995


San Francisco.


634.394


San Jose. .. ..


Santa Ana. ...


Santa Barbara.


33,613


Santa Monica ..


37.140


Stockton 47.963


Colorado


Colorado Spgs ..


33.237


Denver


Pueblo


50.096


Connecticut


Bridgeport


146.716


Bristol


28.451


Hartford


164.072


Merlden


38.481


New Britain


68.128


New Haven . ...


162.655


New London . ..


29.640


Norwalk


36,019


Stamford ..


46.346


Torrington . .


26,040


Everett


48.424


Fall River


115.274


40,692


48,710


06.537


85,068


Lowell


Lynn


102.320


58.036


Medford


59.714


112,597


Pittsfield


Quincy


Revere


Salem


Somerville


Springfield ...


149.900


North Carolina


Asheville 50.193


Charlotte . .


Durham


.


...


52.037


53.569


36.745


Raleigh


37.379


Wilmington 32,270


..


Winston-Salem 75,274


North Dakota


Fargo


28.619


Ohio


Akron


255.040


Canton


104,006


Cincinnat!


451.160


Cleveland


41.390


l'ontiac 64.928


l'ort Huron . .


31.361


Saginaw


80.715


28,368


Minnosola


104.969 Duluth


30,241 Minneapolis · · 101.463


St. Paul


Jackson 48.282


Meridian


31.034


Missouri


Joplin 33.454


Kansas City. .. ..


399,746


St. Joseph . . ..


St. Louis ....


821,960


Springfield 57.527


University City. 20,509


Montana


Putte


.240


Great Falis. . .. 28.822


Nebraska


Lincoln


75.933


New Hampshire


Concord


25.228


New Jersey


Atlantic City . . 66.198


Bayonne


Belleville


26.974 Bethlehem


Bloomfield 38.077 Chester


Ottumwa . ..


Sloux City . .


79.183


16.191


Kansas


Hutchinsen 27,085


Kansas City .


121.857


Glendale 62.736


Long Beach. 142,032


Los Angeles . .. 1.238.048


Oakland . .


284,063


Pasadena .. . .


76.086


31.481


33.341


Plainfield


34.422


143.443 25.908 86,626


York


Rhode Island


Central Falls .. 25.898


Cranston


42.911


Newport


. ..


27.612


Pawtucket


..


77.149


Providence . .


252.9


Woonsocket ...


49.376


South Carolina


Charlestoo 62.265


Columbia ...


51.581


Spartanburg ..


28.723


South Dakota


Sioux Falls. ..


33.362


Tennessee


Chattanooga 119.798


Johnson


City . .


25.080


Knoxville


.


105.802


Memphis 253.143


Nashville .. .


153.866


Texas


Amarillo


. .


13.132


Austin


53.


57.732


Corpus Christi. 27.741


El Paso


101.740 Fort Worth


163.447


Watertown


.


White P'lalns .. 30,830 llouston


Yonkers


39,247


Worcester


195.311


Michigan


Ann Arbor


26,944


Battle Creek. .


Bay City


47,355


50.358


Detroit ... 1.568.662


Flint


Grand Rapids .. Hamtramck


Highland Park. Jackson


Kalamazoo


54.786


3.397


His:


..


Cleveland


50.945


Columbus


290,564


Jhayton


East Cleveland. Eisria


39.667


llamilton


Lakewood


. .


464.356


... 271,606 Loraln


Mansfield


Marion


Massillon


26.400 29,992


Newark


Norwood


Portsmouth


42.560


Soringtiehi


Steubenville


Toledo


Warren


Youngstown


170,00


Zanesville


36,440


57,899


:249


26.735


16.548


25.819 | Omaha


214.000


60.751


142,500


28.019


115.967


80.339 36,763 66,993 59.949


50,733 Lebanon 25.501


316,715


54.632 26.043


Norristown


35.853


Philadelphia


1.950.961


Pittsburgh


62,959


111.171


Paterson


138.513


Perth Amboy ..


43.516


29.539


45.729


.254


Newburgh


.


45.816 13.930


Fitchburg


Haverhill


linlycke .


Lawrence .


New Bedford . Newton


65.27


49,677 B'roy


Utica


..


71.983


35.680


43,353


103.908


Taunton ..


37,355


82.675


Greensboro


...


High Point ...


...


43.573


Dearborn


108,592 56,268 2.959


55.187


Lansing


Muskegon


25.130


Mississippi


31.084


Middletown


30,596 33,411


68.743 35,422


290,718


41.062


..


67.542


Superior


141.258 [ West Allis


34.671


115,514


Tacoma


100.817


200.982


25,633


14.512


.


26.287


80.935


Fort Wayne


Indianapolis


66,602


..


07.510


Malden


31.579


209.326


Dallas


260.475


134.040 Laredo


92.332 32.618 00.902 25.308


231.542


Waltham


156.492


Wyandotte


33.499


Waukegan ..


Terre Haute . .


Clinton


32,506


Waterloo


2.100


287.861


Waterbury ..


57.651


30,322


26,028


47.397 45.155


28.088 Greenville 29.154


31.27.5


42,017 2.0


442.337 34.555


68,020


92.563


88.979


26.266


WILMINGTON CITY DIRECTORY (1934)


54.754


39.032


,525


900.420


Beaumont


307.745


Y


H


TRADE! You like


to patronize those concerns who are in business to stay.


It's human to expect that such busi- ness establishnnents always stand back of the wares they sell.


The advertising in this Directory is suggestive of the stability and per- manency of the advertisers.


Frauds, fakes, get-rich-quicks and other schemers have little use for directory advertising. It lives too long.


The modern City Directory is a business institution. It occupies a place peculiarly its own. It is as necessary to the progress and de- velopment of a city generally as anything naturally would be which deals with such a fundamental as the citizens themselves.


If you are not advertising your busi- ness in the Directory, may we ex- plain how and why it will pay you?


THE PUBLISHERS


(1934) HILL DIRECTORY CO.'S


Z


This Publication Is The Product of a Member of


Bowo PUBLICO ASSOCIATION OF NORTH AMERICAN


189


DIRE DIREC DIOFO


ED


DIRECTORY


PUBLISHERS.


-thus assuring you the ultimate service that skill and cara can produce in the way of City Directories or other reference media, and providing pro- tection against fraudulent advertising schemes which operate under the name of Directories.


The following "Standards of Practice," adopted at the inception of the Association of North American Directory Publishers in 1898, and strictly ad- hered to over the years, is your guarantee of satisfactory Directory Service.


The publisher of a Directory should dedicate his best efforts to the cause of business uplift and social service, and to this end pledges himself:


1. To consider, first, the interest of the user of the book.


2. To subscribe to and work for truth, honesty and accuracy in all departments.


3. To avoid confusing duplication of listings, endeavoring to classify every conceia under the one head- ing that best describes it, and to treat additional listings as advertis- ing, to be charged for at regular ratea.


4. To increase public knowledge of what Directories contain; to study public needs and make Direc- tories to supply them; to revise and standardize methods and classifica- tions, so that what is wanted may be most easily found, and the Direc- tory be made to serve its fullest use


as a business and social reference book and director of buyer and seller.


5. To decline any advertisement which has a tendency to mislead or which does not conform to business integrity.


6. To solicit subscriptions and ad- vertising solely upon the merits of the publicationa.


7. To avoid misrepresentation by statement or inference regarding circulation, placing the test of refer- ence publicity upon its accessibility to seekers, rather than on the num- ber of copies sold.


8. To co-operate with approved organization and individuals gaged in creative advertising work.


9. To avoid unfair competition.


10. To determine what is the highest and largest function of Directories in public service, and then to strive in every legitimate way to promote that function.


'$100 Reward will be paid by the Assoolation of North American Directory Publishers for the arrest and conviction of any person or persons engaged in the publishing. collecting or canvassing for any fraudulent or fako directorlas.


Association of North American Directory Publishers


354-60 4th AVE.,


New York City


WILMINGTON CITY DIRECTORY (1934)


WHERE TO BUY!


PUBLIC


DIRECTORY LIBRARY


FOR YOUR USE AT ALL TIMES


at th


CHAMBER


OF


COMMERCE


107 N. 3rd


HILL DIRECTORY CO., Inc.


PUBLISHERS


WHO SELLS IT!


Consult the Classified Section


Consult the Classified Section


CONSULT THE BUYERS' GUIDE ----- PAGES 17 TO 36


DAVIS-MOORE


CO .- Phone 500




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