Hill's Winston-Salem (Forsyth County, N.C.) City Directory [1952], Part 2

Author: Hill Directory Company.
Publication date: 1952
Publisher: Hill Directory Co.
Number of Pages: 1183


USA > North Carolina > Forsyth County > Winston-Salem > Hill's Winston-Salem (Forsyth County, N.C.) City Directory [1952] > Part 2


Note: The text from this book was generated using artificial intelligence so there may be some errors. The full pages can be found on Archive.org (link on the Part 1 page).


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The Winston-Salem Directory Library


Through the courtesy of the publishers of the Winston-Salem City Directory, a Directory Library is maintained in the offices of the Winston- Salem Chamber of Commerce, for free reference by the general public. This is one of more than 600 Directory Libraries installed in the chief cities of the U. S. and Canada by members of the Association of North American Directory Publishers, under whose supervision the system is operated.


The publishers appreciatively acknowledge the recognition by those progressive business and professional men who have demonstrated their con- fidence in the City Directory as an advertising medium, with assurance that it will bring a commensurate return.


HILL DIRECTORY CO., Inc., Publishers. -


EDMAC, INC.


JONES-ERVIN CONST. CO.


TAR HEEL ELECTRIC CO.


OLDSMOBILE


WINSTON-SALEM


CITY OF HISTORIC CHARM AND THRIVING INDUSTRY; THE WORLD'S TOBACCO CENTER (Courtesy Winston-Salem Chamber of Commerce


HISTORY


Rich and varied is the history of Winston-Salem, for the city of today is the product of almost two centuries of constructive, planned growth.


In 1752-53 a small group of Pennsylvania Moravians, a Protestant denomi- nation of Bohemian origin, carefully selected and bought a large tract of land in Piedmont Carolina at the three forks of the Yadkin River. They named the tract "Wachovia" after the Austrian estates of Count Nicholas Louis von Zin- zendorf an early protector-patron of the sect. Two settlements were established, Bethabara in 1754 and Bethania in 1759, In 1766 a new settlement was carefully laid out in the center of the Wachovian tract and built according to definite plans. The tranquility-loving Moravians named their new town Salem, meaning "peace."


The small town grew rapidly under the care of the industrious fathers. A water system was established and dwellings, stores and shops built. Embryonic industries included weaving, tanning, dyeing, baking, and the making of roofing tiles, ornamental tile stoves, clay smoking pipes, and candles. Tobacco was even then an important crop. The fathers consecrated a graveyard, "God's Acre," and founded a girls' school which has developed into the Salem Academy and College of today.


Main Hall, Salem College, with Historic Home Moravian Church (1800) in Left Foreground


The Revolutionary War brought to the thriving town Nathanael Greene's soldiers, and in 1781 Cornwallis passed through Salem. The years after the war until the middle of the 19th Century were marked by such events as the establishment of the Nissen Wagon Co. in 1787; a visit from George Washington in 1791; the dedication of the Home Moravian Church in 1800; the first edition of Blum's Almanac in 1828; and the opening of the first bank in 1847. Cotton and wool manufacturing companies had been organized, and Salem by 1850 was a prosperous center of religion, learning and industry.


By an act of legislature in 1849, Forsyth County was created from Stokes County. The county seat was established one mile north of Salem Square. In 1851, again by act of legislature, the new county seat was named "Winston" in


.


13


INTRODUCTION


honor of Major Joseph Winston, Revolutionary War hero. Salem was incor- porated in 1856; Winston in 1859.


Winston developed rapidly as an industrial center and market. Tht year 1872 saw the first tobacco auction and the opening of the first tobacco factory. In 1885 the Chamber of Commerce of Winston and Salem was organized by far-sighted leaders who realized that together the two towns must build for the future. By the time of consolidation, Winston was already known for its textiles, hosiery, blankets, knit goods, tobacco products, and tobacco market.


Top Right, Nissen Building; Top Left, Reynolds Building; Center, Typical Piedmont North Carolina Field of Bright-Leaf Tobacco; Bottom Right, Carolina Hotel; Bottom Left, Hotel Robert E Lee


In 1913, by popular vote, Winston and Salem were consolidated as Winston- Salem the "Twin City." The new city took as its motto "Urbs Condita Adiuvando," meaning "A City Founded Upon Co-operation." This motto puts into modern phraseology the old Moravian concept of "Unitas Fratrum," "A Unity of Brethren."


Winston-Salem today is the leading industrial city of North Carolina and one of the South's leading industrial cities. The value of Winston-Salem's manu- factured products is over six times that of any other city. in the two Carolinas.


EDMAC, INC.


JONES-ERVIN CONST. CO.


TAR HEEL ELECTRIC CO.


OLDSMOBILE


14


INTRODUCTION


The best of the old and the best of the new blend to make a progressive city still marked by a deep religious atmosphere, a love for music and arts, and a zeal for broad educational development. As did their fathers of yesterday, far-sighted citizens of today build always for the greater city of tomorrow.


POINTS OF INTEREST In Old Salem


Moravian Brothers House, now Moravian Church Home, located S. Main and Academy streets, is the second oldest building in Salem, having been erected in 1769.


Salem Tavern, on S. Main St., erected in 1784, is a famous old inn where George Washington was entertained in 1791.


"Fourth House," 450 S. Main St., is the oldest building now standing in Salem (1767).


Home Moravian Church, S. Church St., erected in 1800, is the opening scene of the Easter sunrise service of the Moravians.


The Moravian early Easter morning service, one of the most widely known religious services in America, has been held here for over 150 years, and attracts about 50,000 visitors annually.


Moravian Graveyard, or "God's Acre," Cemetery at Church St. contains more than 3,000 graves, all having identical, flat, white-marble markers to symbolize the equality of the dead. The cemetery has been in use by Moravian congregations in the city since 1771.


Salem College, S. Main St., on Salem Square, was established in 1772 and has never been closed since that time. The college has unusual, old, German Moravian buildings, as well as new, modern structures.


The Coffee Pot is an old landmark that was built in 1857 as a tinsmith's sign. It is on S. Main St.


Wachovia Historical Museum, formerly Salem Boys' School, erected in 1796, has the largest collection of local antiques in the U. S. It is on S. Main at Academy streets.


The Belo House, S. Main St., is a splendid antebellum mansion.


In the Downtown District


City Hall, N. Main St., is built on the original dividing line between Winston and Salem.


Forsyth County Court House is on the Court House Square in the center of the downtown district.


Reynolds Office Building, N. Main at 4th St., is North Carolina's tallest building. '


The R. J. Reynolds Tobacco Co., in the vicinity of Church and 5th streets, is open to visitors for guided tours. Here one may see Camel cigarettes and Prince Albert smoking tobacco being produced; both products are made only in Winston-Salem. Information about the guided tours may be obtained at the Reynolds Office Building.


The tobacco warehouses, in the vicinity north of the Post Office between Oak and Patterson streets, are open from late September through January. Here the chant of the auctioneer, the pungent smell of ripe tobacco, and the steady hum of warehouse activity combine to provide one of America's most colorful marketing scenes.


P. H. Hanes Knitting Co., N. Main St., is the world's largest plant for the manufacture of knit underwear.


Over the City


Bowman Gray Memorial Stadium, Stadium Drive, is the scene of many athletic events.


Smith Reynolds Airport, North Liberty Extension, is one of the South's finest air terminals.


Bowman Gray School of Medicine of Wake Forest College and the North Carolina Baptist Hospital are on S. Hawthorne and Everett streets.


Hanes Hosiery Mills Co., W. 14th St., is the world's largest manufacturer of circular-knit hosiery.


Radio Shops of Western Electric Co., main offices, are on Chatham Road. Reynolda Village and Reynolda Estate are on beautiful Reynolda Road


(U. S. 42). In this area will be the new plant of Wake Forest College. The Forsyth County Fair Grounds are on 30th St.


In the Buena Vista residential area are many lovely homes.


Reynolds Auditorium and High School are on N. Hawthorne Road.


15


INTRODUCTION


INDUSTRY AND BUSINESS


Winston-Salem is built on a sound economic foundation. Industries, many of which were established by Winston-Salem pioneers, number over 300. Industrial and agricultural developments are inter-dependent, giving stability and balanced growth.


Industrial Development


Tobacco-Tobacco flows into Winston-Salem from the farms of the entire Piedmont area. Here it is manufactured into tobacco products which are distributed to every country in the world. Winston-Salem is the world's largest tobacco manufatcuring center, producing cigarettes, smoking and chewing tobacco, and snuff. Winston-Salem also is one of the world's largest bright-leaf tobacco markets.


Hosiery-The city is the home of the world's largest circular-knit hosiery mill. Besides this great mill and a large plant processing nylon yarn, there are five other plants in the Winston-Salem vicinity that process or make hosiery.


Knit underwear-The largest manufacturer of knit underwear in the world is located in Winston-Salem.


Radios, radar, and other electronic equipment-A large electric company in several plants in Winston-Salem manufactures radar for the Government, radios, test equipment, and other electronic devices and components.


Furniture-Seventeen furniture plants, manufacturing all types of fur- niture, are located in the Winston-Salem vicinity.


Others-The city has other plants manufacturing a large variety of products including boxes and cartons, batteries, air-conditioning and industrial ma- chinery, specialized chemical materials and medicines, awnings, bedding and mattresses, swimming suits, paint, toys, wagons and textiles. An ample com- plement of services joins these industries to give a well-balanced and diversi- fied economy.


Retail and Wholesale Trade


The retail trading area covers several Piedmont counties and has a popula- tion of over 550,000. The wholesale trading area extends over a 150-mile radius embracing a population of 4,500,000. Winston-Salem leads North Carolina in the number of retail trade outlets (1940 U. S. Census). The effective buying in- come per family in Winston-Salem (1950) was $4,980; the average of the South- eastern States was $4,521, and that of the U. S., $3,882.


Transportation


Aviation-Located 2.5 miles from the business district, Smith Reynolds Airport, one of the nation's newest and finest, has Class 5 airport facilities, regular service by large air lines.


Motor Vehicles-Automobiles registered for 1951 in the Winston-Salem area were 44,141; trucks 8,683. Four coach companies give inter-city bus service;


Reynolds Memorial Auditorium


EDMAC, INC.


JONES-ERVIN CONST. CO.


TAR HEEL ELECTRIC CO.


OLDSMOBILE


16


INTRODUCTION


Municipal Iris Gardens, Winston-Salem


Wnston-Salem is the Southern division headquarters for the Greyhound Lines. Four local bus lines and five taxicab companies handle urban traffic.


Highways-Eleven principal highways lead to and from Winston-Salem; the city is served by more hard-surfaced roads than any other city or center in North Carolina.


Railways-Three railways operate in Winston-Salem. The city generates such a great amount of freight that 33 "off-line" railways maintain Winston- Salem offices.


Banking Institutions


Four banking institutions include three commercial banks and one indus- trial bank. One of the commercial banks serves as home office of the largest bank between Washington and Atlanta. In 1950, bank deposits totaled $561,194, 243.36; bank resources, $641,001,861.91; bank clearings, $1,816,427,000.


General Business Facts


Building permits in 1950 totaled $13,796,528; postal receipts in 1950, $1,044,194.12. Domestic electricity is supplied adequately for present and future needs. Although 200 miles from the nearest seaport, Winston-Salem is the nation's sixteenth port of entry. Forsyth County is the richest county per capita in North Carolina.


COMMUNITY LIFE


Winston-Salem was built by a home-loving, civic-minded people. Thus, through the years, great institutions have grown steadily, adding their influ- ence and stability to the making of a wholesome, well-rounded community life. Winston-Salem is known for its many churches, good schools, and beauti- ful homes.


Churches and Religious Denominations


Often called the city of churches, Winston-Salem has approximately 160 churches representing some twenty denominations. Every section of the city is graced with lovely church buildings in attractive grounds, ranging from the old Home Moravian Church to the large, modern Baptist and Methodist struc- tures called the finest in the South.


Churches numbered according to denomination include Apostolic, 2; Baptist, 47; Catholic, 2; Christian, 8; Christian and Missionary Alliance, 2; Christian Science, 1; Church of Christ, 1; Congregational, 2; Episcopal, 2; Evangelical and Reformed, 2; Friends, 1; Greek Orthodox, 1; Hebrew, 2; Holi- ness, 26; Jehovah's Witnesses, 1; Lutheran, 3; Methodist, 22; Moravian, 11; Presbyterian, 8; and Seventh Day Adventist, 2.


17


INTRODUCTION


Wiley Elementary School, One of the Many Beautiful Public Schools in the City.


Schools and Colleges


Also called the city of good schools, Winston-Salem long ago recognized the need for adequate education. Today seventeen public elementary and four public high schools serve the city. The buildings are attractive, well-equipped, and set in spacious grounds providing adequate facilities.


Salem Academy is a day and boarding school for girls. There are two business colleges, two private elementary schools, two parochial schools, and kindergartens, music schools, and trade schools.


Three colleges located in the city are Salem College, one of the nation's oldest leading four-year colleges for women, founded in 1772; Bowman Gray School of Medicine of Wake Forest College, four-year medical school; Winston- Salem Teachers College, co-educational Negro institution; and two Bible Colleges.


Wake Forest College, a 115-year-old, four-year college for men and women, is being moved to Winston-Salem. The college will be located in a new, modern plant housing 2,000 students.


City Government


Winston-Salem has the council-manager type of city government. The city is incorporated, operating at present upon a charter codified and revised in 1927, with amendments made since. The city is divided into eight wards, with one alderman being elected biennially from each ward, making the governing body of the city a board of aldermen of eight plus the mayor. The Board of Aldermen appoints the city manager.


County Government


Five commissioners, elected for two-year terms, make up a board of commissioners who serve as the governing body of the Forsyth County government.


The county is divided into twelve townships and 32 precincts. All qualified electors of North Carolina who have lived in North Carolina for one year and in any voting precinct of Forsyth County for four months are eligible to vote in county elections.


Hospitals and Medical Facilities


Three first-class hospitals, City Memorial, Kate Bitting Reynolds Memo- rial, and North Carolina Baptist, havt a total of 710 beds. The Forsyth County Tuberculosis Sanatorium is located nearby. There are three convalescent homes in the city, the City-County Health Clinic, and the full-time City and County Health Department with splendid records in disease-prevention.


Recreational Facilities


Twenty-six parks and playgrounds, with a total of 536 acres, have athletic fields, picnic areas, and special amusement features. The largest park is Reynolds, one of the South's finest municipal recreational centers. The city has an average of more than ten acres of playground for each public school.


EDMAC, INC.


JONES-ERVIN CONST. CO.


TAR HEEL ELECTRIC CO.


OLDSMOBILE


18


INTRODUCTION


Numerous amateur and "semi-pro" baseball, basketball and softball teams have regular schedules of games. Four eighteen-hole golf courses and a mild climate make golf a year-around sport. Nine swimming pools and seven motion- picture theatres are located in the city. The R. J. Reynolds Memorial Auditorium and the Bowman Gray Stadium are available for special events. The Y. M. C. A. and Y. W. C. A. provide recreational programs and the City Recreation Depart- ment conducts extensive supervised activities.


The $1,000,000 Memorial Coliseum, soon to be erected, will seat 9,000 and will bring many unusual attractions to the city. The Coliseum will accomo- date ice sports, large agricultural shows, and great conventions. Funds have already been raised to build the Coliseum.


Winston-Salem is a gateway to both mountain and seashore resorts. Some of the loveliest Carolina beaches lie 225 to 250 miles east and south, while cool mountain retreats are about sixty miles west. The famed Blue Ridge Parkway, leading to Shenandoah National Park and Great Smoky Mountains National Park, is some sixty miles northwest.


Cultural Opportunities


An annual concert series is under the auspices of the Civic Music Asso- ciation. Lectures at Salem College are open to the public. A Little Theatre and numerous book, music and garden clubs function actively. The Piedmont Festival of Music and Art is held annually each summer.


Salem College Library has 38,862 volumes, and the Carnegie Public Library has 42,118, with a branch library containing 10,344.


Cherry Trees in Bloom in Gardens of Reynolds Estate, Future Home of Wake Forrest College.


19


INTRODUCTION


STATISTICAL DATA Population


Corporate limits


1950 U. S. Census ..... 87,811


Retail trading area 554,817


Forsyth County 1950 U. S. Census 146,135


The popluation is of predominately old American stock, 99.5% American- born


Climate


Mild and moderate; average of 232 clear days a year; average mean tem- perature of 58.2 degrees F .; temperature ranges from a norm of 38.5 degrees F. for January to a norm of 77.5 degrees for July; equally distributed rainfall averages 44.88 inches a year; average snowfall of 7.8 inches a year; few ex- tremes in weather; minimum growing season, 180 days.


Area


County .........


424.00 square miles


City


18.75 square miles


Altitude


Approximately 1,000 feet above sea level.


Topography


Gently rolling land: quick drainage.


Location


On the Piedmont Plateau in northwestern North Carolina, 45 miles south of the Virginia state line and approximately fifty miles east of the main Blue Ridge Mountains, Winston-Salem is situated almost exactly midway between Washington and Atlanta. Suited to a wide variety of farm products, the Pied- mont region is an outstanding agricultural section as well as one of America's leading tobacco and textile-manufacturing areas. Within a 120-mile radius of Winston-Salem are located the majority of the state's colleges and universities. The state capital, Raleigh, is 110 miles east. Winston-Salem is 540 miles by rail from New York and 312 miles from Washington.


CHAMBER OF COMMERCE


THE WINSTON-SALEM CHAMBER OF COMMERCE has recently moved into spacious new headquarters at 106 N. Cherry St. Besides providing very comfortable office space, the new quarters also have a large board room, a conference room, a kitchen, a large reception hall, and a well-appointed ladies' lounge. This new home also houses the offices for the Winston-Salem Junior Chamber of Commerce and the Dairy Council. The offices are decorated throughout with a grey and blue color scheme. In the large conference room many civic clubs and organizations hold meetings.


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20


ABBREVIATIONS


South


adj


accountant [ drsmkr adjuster e or E


Fast


mfr


nia nager Sav


Savings


elec


.electrical or


mkr


maker


sch


school


adv


advertising


electric


mkt


market se


southeast


a gey


agency electn


electrician


mlnr


milliner


serv service


agt al


alley


E


Am


American


eng


engineer


mstr


master


smistrs seamstress


apts


apartments


equip


equipment


mitce maintenance


soc


society


archt


architect es


east side


asmblr


assembler


exam


examiner


mus


music sg


square


asst


assistant


exp


express


atndt


attendant


fety


factory


Natl


National


sta


station


aud


auditor


Fed


Federal


ne


sta cng stationary engineer


ogemn


baggageman


fnshr


finisher


ofc


office


bkpr


. bookkeeper


forwn


forewoman


opp


opposite


sten


stenographer


blk


block


ft


foot


optom


optometrist


stmftr steamfitter


blvd


boulevard


bmo business


machine


gdnr


operator


gds


goods


photog


photographer


supt


superintendent


brkmn


brakeman


bur


bureau


gro


Christian


h


householder


pl


place


plmb


plumber or


tech


technician


cash


cashier


chauf


chauffeur


chem


chemist or


hq


headquarters


pres


president


tmkpr


timekeeper


chkr


checker


cir


circle


clv


civil


clk


clerk


insp


inspector or


prof


professor


treas


treasurer


collr


collector


coml


commercial


comn


commission


comnr


commissioner


comp


compositor


jan


janitor


purch


purchasing


contr


contractor


lab


laborer


RC


Roman Catholic


. US Marine Corps


ct


court


Jibrn


rdr


reader


Univ


University


ctr


cutter


del


delivery


Indrs


laundress


rec pt receptionist


dietn


dietitian


Indry


laundry


refgr refrigeration or


w or W


West


dir


director


Itd


limited


refrigerator


whol


wholesale


dispr


dispatcher district


mach


machinist or герг


repairman or


widow


distr


distributor


machine


repair wkr


worker


div


mdse


merchandise


restr


restaurant


wks


works welder


dmnstr demonstrator


do


ditto or same


med


medical


room


wtchmn watchman


dr


drive


Met


Metropolitan


RyMS


ydmn


yardman


drftsmn


draftsman


meter rdr meter reader


Railway Mail Service


ydmstr


yardmaster


ABBREVIATIONS OF GIVEN NAMES


Abr


Abraham


Chas


Charles | Jas


James | Richd


Richard


Alex


Alexander


Danl


Daniel .Jos


Joseph


Robt


Robert


Alf


Alfred


Edw


Edward


Kath


Katherine


Saml


Samuel


Arth


Arthur


Eliz


Elizabeth


Margt


Margaret


Steph


Stephen


Aug


August


Eug


Eugene


Michl


Michael


Theo


Theodore


Benj


Benjamin


Fredk


Frederick


Nathl


Nathaniel


Thos


Thomas


fath


Catherine | Geo


George Patk


Patrick | Wm


William


1-1-50


elev


elevator


mono


monotype


sht mtl. , sheet metal


sales


appr


apprentice


engr


engraver


mtge mortgage mtr motorman or motor


spl special


assoc


associate


exch


exchange


mut


mutual


srtr sorter


atty


attorney


fdry


foundry


floor


nw


northwest


stat statistician or


okbndr


bookbinder


formn


foreman


statistical


bldr


builder


frt


freight


optn


optician


stge storage


blrmkr


boilermaker


furn


furniture


furngs


furnishings


pass passenger


stvdr


stevedore


br


branch


genl


bricklayer


geol


geologist


pk park


pkr


packer


swtchmn


switchman


Science Practitioner


htg


cabtmkr


. cabinetmaker


hdw


сагр


carpenter


hlpr


hndlr


handler


plstr


plasterer


teleg


telegraph


pntr


painter


ter terrace


hsekpr


prfrdr


proofreader


tndr


tender


priv


private


trans transportation


prod


produce


trnmn


trainman


eln. . cleaning or cleaner clc


clothing


instr


instructor


prsmn


pressman


tstr


tester


prsr


presser


twp


township


pub


publ


publisher or publishing


USCG


constn


construction


la


cor


corner


laby


lahoratory RD


Rural Delivery


rd


road


undwrtr underwriter


enstdn


custodian


lino


litho


Ilthographer


тес receiving


dep


deputy


Iwyr


lawyer


rep


representative


whsemn warehouseman wid


dlr


division dealer


mech


mechanic


ret


retail widr


or mechanical


Rev


Reverend WS west side


U S Army


condr


conductor


confr


confectioner


jwlr


jeweler r keeper lane R


resides or rooms room


USMC


corres


correspondent


Ibr


lumher


principal


tob


tohacco


implts


implements prntr


printer


trav


traveling


inspection prsfdr


. press feeder


trmr


trimmer


int dec


interior


decorator


ptrnmkr patternmaker


public tvp


typIst


USA


USAF ... US Air Force


kpr


helper


plshr


polisher tel


telev television


chemical


chf


chief


htg


Hts


henting


hardware


plumbing


SW


southwest


grocer


pkwy


parkway


SVS


system


tchr


teacher


blksmith blacksmith


ftr


fitter


osteo osteopath


PS Public School str setter


studt


student


gardener


general


phys


physician


supvr


supervisor


govt


government


opr


operator


stereo stereotyper


agri


agriculture


electro


electrotyper


mn


man


ship


shipping


emp


employee


msngr messenger sls


manufacturing | s or S. manufacturer san


..


Sanitary


admn


administrator


educ


education mgr


mldr


molder sec secretary


solr solicitor


North


SS south side


northeast


avenue f1


ns


north side


pharm pharmacist sup


supply


brklyr


telephone


hosp


hospital


housekeeper heating Heights


prin


ins


insurance


int rev internal revenue inv


Investment


librarian


linotype real est real estate


uphol upholsterer


vet veterinary


vulc vulcanlzer


dist


U S Coast Guard


CSP


agent


or administration


acct


dressmaker mfg


rm


Sol


Solomon


USN US Navy


n or N


21


The Hood System Industrial Bank


INSTALLMENT LOANS-Payable weekly or monthly 2% INTEREST PAID ON SAVINGS ACCOUNTS TEL. 2-5101


W. 3d ST. Member Federal Deposit Insurance Corporation


HILL'S


WINSTON-SALEM CITY DIRECTORY


1952


Including City View, Hanes, Montview and Park Terrace


Copyright, 1952, by Hill Directory Co., Inc.


For List Of General Abbreviations See Opposite Page


SPECIAL ABBREVIATIONS


Atlanta & West Point


P RR Railroad Co.


Brown & Williamson


Tob Tobacco Corp.


.Board RR


Belk-Stevens Co Inc.


S colored


. City View . Church


Duke Power Co.


. Esso Standard Oil Co.




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