USA > North Carolina > Craven County > New Bern > Hill's New Bern, Craven County, N.C., City Directory [1961] > Part 8
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Part 1 | Part 2 | Part 3 | Part 4 | Part 5 | Part 6 | Part 7 | Part 8 | Part 9 | Part 10 | Part 11 | Part 12 | Part 13 | Part 14 | Part 15 | Part 16 | Part 17 | Part 18 | Part 19 | Part 20 | Part 21 | Part 22 | Part 23 | Part 24 | Part 25 | Part 26 | Part 27 | Part 28 | Part 29 | Part 30 | Part 31 | Part 32 | Part 33 | Part 34 | Part 35 | Part 36 | Part 37 | Part 38 | Part 39 | Part 40 | Part 41 | Part 42 | Part 43 | Part 44 | Part 45 | Part 46 | Part 47 | Part 48 | Part 49 | Part 50 | Part 51 | Part 52 | Part 53 | Part 54 | Part 55 | Part 56 | Part 57
*REAL ESTATE RENTALS
SMITH I H REALTY CO, 912 Queen, Tel MElrose 7-3309
*REAL ESTATE SALES
LAND H K & SON REALTORS, 205-206 Elks Bldg 404 Pol- lock, Tel MElrose 7-4251 LAWRENCE & CRAYTON REAL- TORS, 207 -208 Elks Bldg 404 Pollock, Tel MElrose 7-6175
*RECORDS PLAYERS- SALES-RETAIL
HAWKS RADIO & TELEVISION SERVICE, 327 Middle, Tel MElrose 7-2754 (See Yellow Page 90)
*REFRIGERATION
EAST COAST SUPPLY CO INC, Hwy 70 W, Tel 638-1474
REFRIGERATORS-SALES and SERVICE
APPLIANCES OF NEW BURN INC, 1402 Neuse blvd, Tel MElrose 7-6223 (See Yellow Page 6) Eubanks Refrigeration Service 413 Tryon Palace dr
REPAIR SHOPS
Herb's Engine & Gear Service 407 Grantham Moore's Electric Motor Repair 1400 Old Cherry Point rd Neuse Appliance Repair Service 2310 Neuse blvd
REST HOMES
Christian Community Charity Workers Inc 1609 Dillahunt
*RESTAURANT SUPPLIES and EQUIPMENT
EAST COAST SUPPLY CO INC, Hwy 70 W, Tel 638-1474
RESTAURANTS
A & S Coffee & Do-Nut Shop 145 Middle Albert's Cafe 205 Middle Alphonzo's Place 927 Main Baches Drive-In Restaurant 813 Broad Beverly Italian American Res- taurant 418 Broad Broughton's Cafe 1003 Old Cherry Point rd Charles Manor 208 Tryon Pa- lace dr Dixon's Soda Shop 301 Middle Five Points Sandwich Shop 1002 Broad Foodarama The 1042 Broad Ghent Sandwich Shop 1205 Pollock Green Acres Drive In Country Club rd RD 3 Harvey's Grill Highway 17 N (B)
Hollands Drive In Pearson RD 3
DIAL MElrose 7-9295
Phillips 66
EASTERN GAS AND OIL CO. Phillips
DISTRIBUTORS FUEL OIL - RADIO DISPATCHED TRUCKS
66
NEUSE BLVD.
DIAL MEIrose 7-5189
BERN
DAIRIES
Sealtest MILK
LOCALLY OWNED AND OPERATED BY EARL STANLEY
FOR PROMPT HOME DELIVERY
BRANCH BANKING & TRUST COMPANY
"The Safe Executor" Camplete Banking, Insurance, Trust, and Farm Management Service far Eastern Narth Caralina Member Federal Deposit Insurance Corporation
145
RESTAURANTS-Contd
Lockey's Restaurant 429 Broad Louis' Restaurant 207 Middle Major's Grill 805 Broad Massey's Grill 1213 Myrtle av McCoy's Arth H Grill Neuse blvd Midway Restaurant 323 Middle Mike's Sandwich Shop 247 Cra- ven Moore's Barbecue 1216 Broad Murphy's Place 252 Craven Nelson's Sea Food Restaurant 110 Middle Neta's Cafe 806 Queen Neuse Drive-In 2817 Neuse blvd Parker's Drive-In 2822 Neuse rd
Parkway Drive-In 1408 Neuse blvd Phifer Theo V 224 Liberty Quads 'N' Duck Drive-In 1903 Old Cherry Point rd R P Grill 941 Main Rhetta's Inn 1044 Queen Sportmans Diner 309 Tryon Palace dr Stewart Restaurant 500 Tryon Palace dr Sunshine Grill & Grocery 1017 North Craven Thomas' Grill 921 Main Tip Top Drive In Highway 70 E Tony's Drive In Highway 55 Town'N Country Service Center 1912 Trent blvd Warner's Restaurant 517 Tryon Palace dr Whitfield's Grill 9152 Main Wiggly Pig Highway 70 E Williams Restaurant 335 Middle Wooten's Drive-In 3206 Trent rd
*ROAD BUILDING CON- TRACTORS
CHANCE JAMES CONSTRUC- TION CO, New Morehead City hwy, PO Box 1674, Tel MElrose 7-4294 (See Yellow Pages 27 and 61)
*ROOFING CONTRACTORS
PARKER S B CO THE, 215-217 Craven, Tel MElrose 7-3397 (See Yellow Pages 3, 63, 80 and 85)
*RUG CLEANERS
GUSSMAN CLEANERS, 223 Craven, Tel MElrose 7-2700 (See Yellow Page 25)
*RUG CLEANING and INSTALLATION
PARK CLEANING SERVICE, 1233 National av, Tel 638-1020
*RUGS, CARPETS and FLOOR COVERINGS
McCOTTER FURNITURE STORE, 1404-1406 Neuse blvd, Tel 638-1466 OETTINGER BROTHERS INC, 319-321 Pollock, Tel MElrose 7-3172 (See Yellow Page 55)
*SAFE DEPOSIT BOXES
BANK OF NEW BERN THE, 313 Pollock, Tel 638-1181 (See Yellow Page 14) BRANCH BANKING & TRUST CO, 325-327 Pollock, Tel MElrose 7-4111 (See Yellow Pages 16 and 17) FIRST-CITIZENS BANK & TRUST CO, Main Office 317 Middle, Tel MElrose 7-3174, Drive-In Office Degraffenried pk, Tel MElrose 7-6192 (See Yellow Pages 18 and 19)
SALVAGE COMPANIES
Goldman Raymond & Co Inc Neuse blvd
SASH, WINDOWS, DOORS and TRIM-DEALERS GENERAL WHOLESALE BUILD- ING SUPPLY CO, Neuse rd, Tel MElrose 7-5138 (See Page B)
SAUSAGE MANUFACTUR- ERS
Everhart Pork Products Co 2806 Neuse blvd
AUTO TOPS
CULPEPPER AWNING CO. CUSTOM MADE AUTO TOPS - SEAT COVERS - TRUCK COVERS VENETIAN BLINDS - BOAT TOPS
1916 NEUSE BLVD.
DIAL MEIrose 7-3618
SEAT COVERS
AUBREY JOHNSON
CHEVROLET Inc.
50
CHEVROLET
Sales and Service
*
"Friendly Service- Minded People"
OK
COMPLETE SERVICE DEPT. and BODY SHOP
*
Wrecker Service
*
1401 Neuse Blvd.
Dial MElrose 7-5133
JEPSICOL
DRINK
FIRST-CITIZENS BANK & TRUST CO. "Complete Banking Service"
SIT INSURANCE
$10,000 MAXIMUM INSURANCE
FOR EACH E DEPOSITOR
EDI
· MEMBER
Coca-Cola
146
*SAVINGS ACCOUNTS
FIRST FEDERAL SAVINGS & LOAN ASSOCIATION OF NEW BERN, 417 Broad, Tel 637-6097 (See Yellow Page 81)
*SAVINGS BANKS
BANK OF NEW BERN THE, 313 Pollock, Tel 638-1181 (See Yellow Page 14) BRANCH BANKING & TRUST CO, 325-327 Pollock, Tel MEIrose 7-4111 (See Yellow Pages 16 and 17)
FIRST-CITIZENS BANK & TRUST CO, Main Office 317 Middle, Tel MElrose 7-3174, Drive-In Office Degraffenried pk, Tel MElrose 7-6192 (See Yellow Pages 18 and 19)
SAVINGS and LOAN ASSOCIATIONS
FIRST FEDERAL SAVINGS & LOAN ASSOCIATION OF NEW BERN, 417 Broad, Tel 637-6097 (See Yellow Page 81) NEW BERN SAVINGS & LOAN ASSOCIATION, 310 Craven, Tel MElrose 7-6155 (See Yellow Page 82)
SAW FILERS, SETTERS and REPAIRERS
Hunnings Saw Works Beech Phillips Grover C 313 Fleet Skinner's Saw Shop 306 B (B)
SCHOOLS-PAROCHIAL
Saint Joseph's School 306 Bern StPaul's School 510 Middle
SCHOOLS-PUBLIC
Barber J T High School Clark av Bridgeton School 907 B (B)
Brinson Memorial School 319 Neuse Forest av Central Elementary School 517 Hancock
James City Elementary School Highway 70 E
Marshall Eleanor Elementary School 1305 Rhem av New Bern High School Clarendon blvd
Oaks Road School 2811 Oaks rd Riverside School North Pasteur Trent Park Elementary School 800 Simmons West Street Elementary School 622 West
*SECURITIES
MIDYETTE DONALD T 244 CRAVEN TELEPHONE MELrose 7-3300
SEEDS-RETAIL
Farmers Supply House 504 Tryon Palace dr
*SERVICE STATIONS
AMOCO SERVICENTER, 303 George, Tel MElrose 7-3925 (See Yellow Page 59) C C C TEXACO SERVICE STA- TION, Opposite Court House 301 Broad, Tel 637-7878 DARNELL'S SERVICE CENTER (Gulf), 502 Broad, Tel MEI- rose 7-3177 (See Yellow Page 83)
DAVIS TOMMY ESSO SERVICEN- TER, 1700 Neuse blvd, Tel 638-5100 (See Yellow Page 83) WILLIAMS SERVICENTER, 602 Broad, Tel 637-7996 (See Yellow Pages 52 and 84)
SEWING MACHINE DEAL- ERS
Singer Sewing Center 206 Middle
SHEET METAL WORKERS
Bengel R E Sheet Metal Co 1311 North Craven
VERY
F.T.D.
THE FLORIST FLOWERS FOR EVERY OCCASION
DELIVERY
F.T.D.
WORLD
1312 BROAD ST.
DIAL MElrose 7-3071.
Coca Cola TRADE MARK' REGISTERE> MIN. CONTENTS GILLOTS.
Coke Coca Cola
NEW BERN
Coca-Cola
BOTTLING WORKS INC.
135 MIDDLE ST DIAL MElrose 7-3157
YOUR
Independent AGENT
fremst'
W. C. CHADWICK GENERAL INSURANCE AGENCY
214 CLARK BLDG. Cor. BROAD ond MIDDLE STS.
YOUR Insurance
independent AGENT
TEL. MElrose 7-3146
147
SHEET METAL WORKERS- Contd
MOORE'S WOODROW AIR CON- DITIONING & HEATING SPE- CIALIST, 318 First, Tel MEI- rose 7-5810 (See Yellow Pages 4 and 85)
PARKER S B CO THE, 215-217 Craven, Tel MElrose 7-3397 (See Yellow Pages 3, 63, 80 and 85)
SHOE DEALERS-RETAIL
BOOTERY INC THE, 246 Middle, Tel MElrose 7-4120 (See Yel- low Page 86) Larry's Shoe Store 254 Middle Merit Shoe Co 319 Middle Pixie Shoes 225 Middle Pollock Cut Rate Shoe Store 1028 Cedar Rouse's Shoe Store 209 Middle Thompson's Self Service Shoes 201 Middle
SHOE REPAIRERS
American Shoe Shop 318 Middle Ideal Shoe Shop 903 Broad Shoe Hospital 423 Broad
SHOE SHINERS
Franks Sam Shoe Shine Parlor 512 Roundtree Lightning Shoe Shine Parlor 1001 Queen Richard's Bootery 1034 Main Society Club The 712 West
SIGN PAINTERS and MANUFACTURERS
Berry Sign Service rear 2417 Neuse blvd Shields Solomon Charles RD 3 Box 31-D
*SILVERWARE
JEWEL BOX THE, 244 Middle, Tel MElrose 7-2022
*SOFT DRINK BOTT LERS
NEW BERN COCA-COLA BOTT LING WORKS INC, 133- 35 Middle, Tel MElrose 7-3157 (See Yellow Pages 21 and 87)
SPORTING GOODS-RE- TAIL
Baxter's Sport Shop 320 Middle Craven Sport Center 1412 Old Cherry Point rd Ernul's Sport Shop 728 Queen NEW BERN HOBBY SHOP THE, 211 Middle, Tel MElrose 7-3504 Reggie's Outboard Service 519 Tryon Palace dr
*STANDARD GLASS
REGISTER'S GLASS SHOP, 1001 N Craven, Tel MElrose 7-2978 (See Yellow Pages 11, 60 and 76)
*STATIONERY
CLARK'S DRUG STORE, Broad cor Middle, Tel 637-7607 (See Yellow Pages 38 and 80)
*STOCKS and BONDS
MIDYETTE DONALD T, 244 Craven, Tel MElrose 7-3300
*STONE and ASPHALT PAVING
CLEMENT & JOHNSON INC, Office 303-04 Dunn Bldg Pollock, Tel MElrose 7-3991, .Shop and Yard Gaston blvd, Tel MElrose 7-5830 (See Yellow Pages 28 and 62)
STONE DEALERS
Superior Stone Co South Glen- burnie rd
Esso
TOMMY DAVIS FUEL OIL SERVICE PROMPT AND COURTEOUS SERVICE
707 CHATTAWKA LN.
DIAL MEIrose 7-2250
Fashion Center
THE F A S
CENTER
YOUR CENTER FOR FINER FASHIONS
distinctive Of clothes
219 MIDDLE ST.
DIAL MElrose 7-5591
LAMI-OZ
GULF
SOLAR HEAT heating oil
A. J. BALLARD, JR. MARKETER PRODUCTS
SINCLAIR
203 S. FRONT ST.
GOODYEAR DIAL MEIrose 7-3423
148
*SURETY BONDS- INSURANCE
STITH C H INC, 248 Craven, Tel MElrose 7-2963 (See Yellow Pages 65 and 67)
*SURGICAL SUPPLIES
CLARK'S DRUG STORE, Broad cor Middle, Tel 637-7607 (See Yellow Pages 38 and 80)
*SWIMMING POOL CON- STRUCTION-CON- TRACTORS
CAYTON JAMES L PLUMBING CO, 314 Neuse Forrest av, PO Box 226, Tel MEIrose 7-9389 (See Insert at Street Guide and Yellow Pages 32, 77 and 89)
TAILORS
Chadwick J R Merchant Tailor 216 Middle
TAXICAB SERVICE
Coastal Cab Co Inc 812 Broad Safe Way Taxi Co 506 Kilmarnock Tryon Cab Co 929 Broad
TELEGRAPH COMPANIES
WESTERN UNION TELEGRAPH CO, 414 Broad, Tel MElrose 7-4147
TELEPHONE COMPANIES
CAROLINA TELEPHONE & TELEGRAPH CO, 501 Broad, Tel 637-9011
*TELEPHONES-INTER- COMMUNICATINGSYSTEMS
CAROLINA TELEPHONE & TELEGRAPH CO, 501 Broad, Tel 637-9011
*TELEVISION ANTENNA INSTALLATION
NEW BERN ELECTRONICS, Country Club rd, PO Box 1545, Tel MElrose 7-7121 (See Yel- low Page 90)
*TELEVISION and RADIO- SALES and SERVICE
HAWKS RADIO & TELEVISION SERVICE, 327 Middle, Tel MElrose 7-2754 (See Yellow Page 90)
*TELEVISION SERVICE
NEW BERN ELECTRONICS COUNTRY CLUB rd PO BOX 1545 TELEPHONE MELrose 7-7121 (See Yellow Page 90)
*TELEVISION SETS- SALES and SERVICE
APPLIANCES OF NEW BERN INC, 1402 Neuse blvd, Tel MEIrose 7-6223 (See Yellow Page 6) WYATT'S ELECTRONICS, 503 Contentnea av, Tel MEIrose 7-5497 (See Yellow Page 91)
*TELEVISIONS-SALES and SERVICE
FLYNN'S TELEVISION SERVICE, 144 Middle, Tel MElrose 7-3717
THEATRES
Kehoe Theatre 414 Pollock Masonic Theatre 514 Hancock Midway Drive-In Theatre 1602 Old Cherry Point rd Palace Theatre 1024 Queen
TIMBER DEALERS
Taylor Lumber & Land Co 415 Broad R301
LINSON PLUMBING & HEATING CO. DIAL MElrose 7-3482
CITY FUEL & TIRE CO.
DISTRIBUTORS FOR
GULF
PRODUCTS
STOP
HEATING WORRIES
DIAL MElrose 7-4347
for Trouble Free Heat
NEW BERN SAVINGS AND LOAN ASSOCIATION
ESTABLISHED 1887
310 CRAVEN ST.
SAVINGS A SAFETY OF YOUR INVESTMENT INSURED NOIT
P TO 110,000 ANCE CORPOR
DIAL MElrose 7-6155
149
*TIRE DEALERS-RETAIL
AMOCO SERVICENTER, 303 George, Tel MElrose 7-3925 (See Yellow Page 59) DARNELL'S SERVICE CENTER, 502 Broad, Tel MElrose 7-3177 (See Yellow Page 83)
TIRE DEALERS-WHOLE- SALE
BALLARD A J JR MARKETER SINCLAIR PRODUCTS, 203 S Front, Tel MElrose 7-3423 (See Yellow Pages 47 and 74) Ballard A J Jr Tire & Oil Co 203 Tryon Palace dr Coastal Tire Co 1249 Pollock
*TIRE DEALERS and REPAIRERS
COASTAL TIRE CO, 1249 Pol- lock, Tel MElrose 7-3700 (See Yellow Page 92) TRU-TREAD TIRE CO, 235 Cra- ven, Tel MElrose 7-2417 (See Yellow Page 93)
TIRE DEALERS and RE- PAIRING
Craven Tire Center Highway 70 E Tru-Tread Tire Co 235 Craven White's Tire Service 2208 Neuse
TOBACCO-WHOLESALE
Rice Bros Sales 1201 Queen
*TOP SOIL
CLEMENT & JOHNSON INC, Office 303-04 Dunn Bldg Pol- lock, Tel MElrose 7-3991, Shop and Yard Gaston blvd, Tel MElrose 7-5830 (See Yel- low Pages 28 and 62)
TOURISTS' HOMES
Mckenzies Tourist Home 219 Pollock
Taylor's Tourist 302 East Front
*TOYS-RETAIL
NEW BERN HOBBY SHOP THE, 211 Middle, Tel MElrose 7-3504
TOYS and GAMES-RE- TAIL
New Bern Hobby Shop The 211 Middle
TRAILER COURTS and PARKS
Baches Trailer Park 813 Broad Craven Trailer Park Country Club rd RD 3 Fowler's Trailer Park 928 Pollock Karenwood Trailer Park Old Cherry Point rd
*TRAILERS-BOAT- MANUFACTURERS
FLEET CAP'N TRAILERS, 915 George, PO Box 429, Tel MEI- rose 7-4736
TRANSFER COMPANIES
Hamilton R M Transfer Madam Moore's la Ormond W W Transfer Co 1303 Hazel av
TRANSPORTATION LINES
Helms Motor Express Inc (Auto) 1022 Queen Ives Transport Co (Auto) 506 Cypress
*TRUCK COVERS-CAN- VAS-CUSTOM MADE
CULPEPPER AWNING CO, 1916 Neuse blvd, Tel MElrose 7-3618 (See Yellow Pages 13 and 20)
LUMBER
COLLINS LUMBER CO. DEPENDABLE SERVICE "WHETHER YOU NEED A BOARD OR A CAR LOAD" DIAL MElrose 7-5530
THE S B PARKER CO.
LENNOX
HEATING AND AIR CONDITIONING CONTRACTORS
ROOFING
BUILT-UP ROOFS-
SHEET METAL
215-217 CRAVEN ST.
DIAL MEIrose 7-3397
HWY. 175
DIAL MElrose 7-3991
CLEMENT & JOHNSON, INC. CONTRACTORS GRADING - DRAINAGE - TOP SOIL - FILL MATERIAL - CONCRETE WORK STONE and ASPHALT PAVING - EQUIPMENT RENTALS
303-304 DUNN BLDG. POLLOCK ST.
Essotane
SCOTT GAS CO. BOTTLED AND BULK GAS NO INSTALLATION CHARGE
Essotane
DIAL MEIrose 7-3179
150
*TRUCK DEALERS
JOHNSON AUBREY CHEVROLET INC, 1402 Neuse blvd, Tel MEIrose 7-5133 (See Yellow Pages 8 and 12)
TRUCKING (See also Expressing and Moving)
Bayliss Minnie F Trucking Co 404 South Glenburnie rd Edwards Willie 506 Carmer Jones Calvin 315 Jones Jones Willie 304 Liberty White James H Trucking 1211 Goldsboro Yancey Geo A Trucking Co 500 South Glenburnie rd
TRUCKS-MOTOR
Flowers Motor Service 313 Tryon Palace.dr
TRUST COMPANIES
BANK OF NEW BERN THE, 313 Pollock, Tel 638-1181 (See Yellow Page 14) BRANCH BANKING & TRUST CO, 325-327 Pollock, Tel MElrose 7-4111 (See Yellow Pages 16 and 17)
FIRST -CITIZENS BANK & TRUST CO, Main Office 317 Middle, Tel MElrose 7-3174, Drive-In Office Degraffenried pk, Tel MElrose 7-6192 (See Yellow Pages 18 and 19)
UPHOLST ERERS
Best D B Upholstering 840 Queen Coastal Upholstering Co Inc 1203 Queen CRAVEN UPHOLSTERING CO, 313 Fleet, Tel MElrose 7-5236
French Charlie W 422 George GRAY UPHOLSTERY CO, 2611 Trent rd, Tel 638-1266 (See Yellow Page 93) Neuse Forest Upholstering Co 2207 Old Cherry Point rd
*VACUUM CLEANERS
OETTINGER BROTHERS INC, 319-321 Pollock, Tel MElrose 7-3172 (See Yellow Page 55)
VACUUM CLEANERS- DEALERS and REPAIR- ING
Electrolux Corp 1511 National av
VENDING MACHINES
Craven Music Co 909 Pollock Lockley Music Co 1605 Dillahunt Pigott C D & Sons 309 Avenue B
VENEERS- MANUFACTUR. ERS
Craven Log & Veneer Inc 1101 B (B) North Carolina Veneer Co B (B)
*VENETIAN BLINDS- CUSTOM MADE
CULPEPPER AWNING CO, 1916 Neuse blvd, Tel MElrose 7-3618 (See Yellow Pages 13 and 20)
VETERINARIANS
BULLOCK ANIMAL HOSPITAL, Old Pollocksville hwy, PO Box 605, Tel MElrose 7-6161 Bullock Geo P 2603 Trent rd Coppage D Ross 148 Middle Roach Laurie E Highway 70 E
*VULCANIZING
TRU-TREAD TIRE CO, 235 Cra- ven, Tel MElrose 7-2417 (See Yellow Page 93)
*WALLPAPERING
EDWARDS RAY, 1321 Hazel av, Tel 638-1493 (See Yellow Page 76)
KELLY TIRES
COASTAL TIRE COMPANY
KELLY Springund TIRES
TIRES - RECAPPING - BATTERIES
1249 POLLOCK ST.
DIAL MEIrose 7-3700
221 MIDDLE ST.
INSURAN
COF
$10,000 MAXIMUM INSURANCE DEPOSITO
POR
· MEMBER
THE BANK OF NEW BERN "YOUR HOME OWNED BANK" 313 POLLOCK ST.
DIAL 638-1181
YOUR Herpedal AGENT
151
*WARM AIR HEATING
LINSON PLUMBING & HEATING CO, Country Club rd, PO Box 422, Tel MElrose 7-3482 (See Yellow Pages 3, 33, 63 and 78)
WATCH, CLOCK and JEWELRY REPAIRING
Toler's Watch Repair 403 Broad Whitcomb Clement B 323 Pollock
*WATCHES and WATCH REPAIRING
JEWEL BOX THE, 244 Middle, Tel MElrose 7-2022 NEW BERN LOAN & JEWELERS, 215 Middle, Tel MElrose 7-4014 STANLEY JEWELERS OF NEW BERN INC. 252 Middle, Tel 638-1338 (See Yellow Page 68)
*WATER HEATERS
LINSON PLUMBING & HEATING CO, Country Club rd, PO Box 422, Tel MElrose 7-3482 (See Yellow Pages 3, 33, 63 and 78)
*WATER PUMP REPAIRS
LINSON PLUMBING & HEATING CO, Country Club rd, PO Box 422, Tel MElrose 7-3482 (See Yellow Pages 3, 33, 63, and 78)
*WATER PUMPS-SALES and SERVICE
LINSON PLUMBING & HEATING CO, Country Club rd, PO Box 422, Tel MEIrose 7-3482 (See Yellow Pages 3, 33, 63, and 78)
*WATER and SEWER CON- TRACTORS
CHANCE JAMES CONSTRUC- TION CO, New Morehead City hwy, PO Box 1674, Tel MElrose 7-4294 (See Yellow Pages 27 and 61)
WATER SOFTENER SER- VICE
Culligan Soft Water Service 211 Tryon Palace dr
*WELDING DECORATIONS -FLORAL
FLORIST THE, 1312 Broad, Tel MElrose 7-3071 (See Yellow Pages 44 and 45)
*WELDERS
RIVERSIDE IRON WORKS INC, 1112-14 N Craven, PO Box 292, Tel 637-6048
WELDERS and BRAZERS
G & B Welding Service 1227 New South Front Neuse Iron Works 726 Queen
Robertson's Welding & Machine Shop 1107 North Pasteur
WELL DRILLERS and BORERS
Craven Well Drilling Service (water) 508 A (B)
*WINDOW GLASS
REGISTER'S GLASS SHOP, 1001 N Craven, Tel MElrose 7-2978 (See Yellow Pages 11, 60 and 76)
*WOMEN'S APPAREL
FASHION CENTER THE, 219 Middle, Tel MEIrose 7-5591 (See Yellow Pages 26 and 68)
*WOMEN'S READY-TO- WEAR
ASKEW'S CLOTHIER'S INC, 236 Middle, Tel 638-1495
honeycutt MEAT PRODUCTS
NEW BERN PROVISION CO. MAKERS OF CAROLINA'S FINEST MEAT PRODUCTS
honeycutt MEAT PRODUCTS
C. D. LANCASTER
AGENCY INC.
COMPLETE . Insurance ·COVERAGE
AUTO .
FIRE . LIFE
ACCIDENT
. HAIL
BONDS
. BURGLARY
Be Wise ! 2 INSURE
200 DUNN BLDG. 229 POLLOCK ST. DIAL MElrose 7-3185
PEPSI: OLA
152
*WOMEN'S SHOES BOOTERY INC THE, 246 Middle, Tel MElrose 7-4120 (See Yel- low Page 86)
*WOMEN'S SUITS and COATS- RETAIL FASHION CENTER THE, 219 Middle, Tel MEIrose 7-5591 (See Yellow Pages 26 and 6
ASPARKLING BRACING BEVERAGE
REFRESHING HEALTHFUL
PEPSI: OLA
319-321
Oettinger Bros
POLLOCK ST.
ESTADE SHEL OF Good Furniture for Good Homos
INC.
DIAL MElrose 7-3172
Grecoer"
BOTTLED Vas
TRYON GAS & APPLIANCE CO. TRYON GAS BULK - BOTTLED - APPLIANCES
GAS Appliances
A STATEMENT OF ADVERTISING PRINCIPLES
1. Good Advertising ~aims to inform the con- sumer and help him to buy more intelligently.
2. Good Advertising ~ tells the truth, avoiding misstatement of facts as well as possible deception through implication or omission. It makes no claims which cannot be met in fult and without further qualification. It uses only testimonials of competent witnesses.
3. Good Advertising ~ conforms to the gen- erally accepted standards of good taste. It seeks public acceptance on the basis of the merits of the product or service advertised rather than by the disparagement of competing goods. It tries to avoid practices that are offensive or annoying.
4. Good Advertising ~~ recognizes both its eco- nomic responsibility to help reduce distribution costs and its social responsibility in serving the public interest.
Advertising Federation of America
(Your Directory publishers fully subscribe to the principles set forth in this statement)
OLA
TEPSICOLA
THE CITY DIRECTORY
represents the City and its institutions in every corner of these United States
ARE YOU PROPERLY REPRESENTED IN IT?
The Classified portion catalogues the professions and goods handled here
ARE YOU LISTED UNDER YOUR PROPER HEADING SO THE PROSPECTIVE BUYER CAN FIND YOU?
"Think It Over"
Your City Directory has HUNDREDS OF USES AND APPLICATIONS
BUYING
Learning new sources of supply.
Keeping up with known sources of supply. Checking on the record of firms from which you buy as to dependability, stability, etc.
SELLING (Including market analysis and sales promotion )
Locating new markets.
Maintaining up-to-date mailing lists.
Analyzing the buying power of a community or street.
Routing salesmen to avoid lost motion in reaching prospects.
Locating residents of hotels and apartment buildings, many of whom are listed nowhere else.
Identifying names and titles of officials, for use of salesmen.
CREDIT REFERENCE (and Collections)
Running down.delinquent debtors.
Checking credit applications as to address, moving habits, names of employers, stability of employ- ment, family status, neighbors, whether owner or renter, etc.
Identifying persons of same or similar names.
Investigating cases in welfare, charitable, social ser- vice and legal work.
DELIVERY Communication, Mailing, Etc.
Routing deliveries.
Reducing dead letters and insuring more complete delivery of mail.
Effecting delivery of messages and parcels errone- ously or defectively addressed.
Correcting names and titles.
LAW ENFORCEMENT Criminal Detection and Apprehension
Tripping bad-check passers. Deciphering illegible signatures. Guarding against habitual bill dodgers. Tracing heirs and witnesses, settling estates, and establishing facts as of a certain date.
CONSULT YOUR DIRECTORY FIRST
PEPSICOLA
1
156
GENERAL ABBREVIATIONS
acct accountant | drsmkr
dressmaker | mfg
manufacturing | s or S.
South
adi . adjuster
e or E
East
mfr
manufacturer san
sanitary
admn administrator
educ education
mgr
manager Say
Savings
or administration
elec electrical or
mkt
market
southeast
agri
agriculture
electro electrotyper
elev
elevator
mono
monotype
Am
American eng
engineer
mstr
master
smstrs seamstress
apts
apartments
equip
equipment
mtge mortgage
solr solicitor
asmblr
assembler
exam
examiner
assoc
associate
exch
exchange
asst
assistant
exp
express
atndt
attendant
fcty
factory
Natl National
sta
station
sud
auditor
Fed
floor
nw
. northwest
stat
statistician or
bkbndr bookbinder
bkpr
. bookkeeper
bldr
builder
blk
block ft
foot
stmftr
steamfitter
blrmkr boilermaker
blvd
boulevard
bmo. . business machine
operator
br
branch
gds
goods
brklyr bricklayer
genl
generai
brkmn
brakeman
geol
geologist
photog photographer
swtchmn switchman
CSP
Christian
b
householder
pkr packer
pkwy
parkway
tech
technician
Carp
carpenter
hlpr
helper
cash
cashier
chauf
chauffeur
chem
chemist or
chemical ho
chf
chief
chkr
checker
cir
circle
civ
civil
clk
clerk
Insp
inspector or
prntr printer trmr trimmer
prod
produce
tromn trainman
prof
professor tstr
tester
com]
commercial
comn
commission
comnr
commissioner
int rev. internal revenue Investment inv
prar
ptrnmkr .. patternmaker
pub
public USCG
U S Coast Guard
USMC
. US Marine Corps
corres .. correspondent laby
laboratory R
room
undwrtr underwriter
ct
court 1br
lumber RC Roman Catholic
Univ University
ctr
cutter Jibrn
librarian RD Rural Delivery
uphol upholsterer
custdn
custodian ilno
linotype rd road
vet veterinary
del
delivery litho
dietn
dietitian
dir
director 1td
recpt
receptionist
whsemn warehouseman wid
wkr
worker
div
. division
mdse
merchandise repr repairman or
repair widr welder
dlr
dealer
mech
mechanic
restaurant
WS
west side
do. ditto or same
med
medical ret
dr
drive
Metropolitan Rev
meter rdr. . meter reader | rm
room
ydmstr
yardmaster
ABBREVIATIONS OF GIVEN NAMES
Richard
Abr
Abraham
Chas
Charies Jas
Jame's
Robt
Robert
Alex
Alexander
Danl
Daniel Jos
Joseph
Saml
Samuel
Alf
Alfred
Edw
Edward
Kath
Katherine
Sol
Solomon
Arth
Arthur
Eliz
Elizabeth
Margt
Margaret
Steph
Stephen
Aug
August Eug
Eugene
Michl
Michael
Theo Theodore
Bent
Benjamin
Fredk
Frederick
Nathl
Nathaniel
Thos
Thomas
Cath
Catherine | Geo
George | Patk
Patrick Wm
.. William
8-1-50
adv
.advertising
electric
agcy
agency electn electrician
mlnr
miiliner
serv service
agt
agent alley
emp
employee
msngr messenger
als sales
appr
apprentice
engr
engraver
mtce maintenance
SOC society
archt
architect
mtr.motorman or motor mus
mut
mutual
srtr sorter
atty
attorney
fdry
foundry ne
northeast
avenue f1
bgemn
baggageman
fnshr
finisher
ofc office
formn
foreman
forewoman opp
opposite
stereo stereotyper
frt
freight
optn optician -stge storago
blksmith blacksmith ftr
furn
furniture
studt student
furngs
furnishings PS Public School
stvdr stevedore
gdnr
gardener PTS
Transportation Service supt superintendent pass passenger supvr supervisor
pharm pharmacist SW south west
bur
bureau
govt
government
phys physician
system
Science Practitioner
hairdrar
hairdresser
hardware
place
tel telephone
hndlr
handler
hosp
hospital
plshr poilsher ter terrace
plstr
plasterer
tmkpr timekeeper
hsekpr
housekeeper
htg
heating
president tob
tobacco
Hts
Heights
prfrdr
proofreader trans transportation
prin
principal trav traveling
priv
private treas treasurer
cln. . cleaning or cleaner
clo
clothing
instr
Instructor
int dec
interior
decorator
prsmn
pressman typ
comp compositor
condr conductor jan
jwIT
keeper
publishing
lane purch
purchasing
cor
corner lab
litho grapher rdr reader vulc vulcanizer
W OT W . West
whol wholesale
dis pr
dispatcher
iwyr
lawyer refgr
. . refrigeration or refrigerator
widow
dist
district
mach
machinist or
distr
distributor
machine rep representative wks
. works
dmnstr . demonstrator
or mechanical
restr
retail wtchmn watchman
Reverend ydmn . yardman
drftsmn ...
draftsman !
laundry rec
receiving
dep deputy Indrs laundress real est real estate
Indry
limited
presser USA U S Army USAF .. US Air Force
confr confectioner
constn construction kpr
contr contractor la
implta
implements
ins
insurance
coiir collector
profdr . press feeder twp
township typist
pl
plmb
plumber or teleg telegraph plumbing telev television
pntr
painter tndr tender
pres
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